All Episodes

February 26, 2025 20 mins

If your marketing feels like a grind, you’re doing it wrong. In this episode of the Founded in FoCo podcast, Shannon Hernandez shares how joyful, ethical marketing can transform your business.

Shannon, founder of Joyful Business Revolution, breaks down why permission-based marketing and authentic storytelling are the keys to real connections—and real results. She’ll show you how to align your marketing with your values and ditch tactics that feel forced.

If you’re a freelancer or business owner looking for a better way to engage your audience, this episode is for you.

The Founded in FoCo Podcast is hosted by Nick Armstrong, Lead Organizer of Founded in FoCo and Geek-in-Chief of WTF Marketing (⁠⁠⁠⁠⁠https://wtfmarketing.com⁠⁠⁠⁠⁠). Hear more great interviews with founders in and around Fort Collins at: ⁠⁠⁠⁠⁠https://foundedinfoco.com⁠

Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

24/7 News: The Latest

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

Therapy Gecko

Therapy Gecko

An unlicensed lizard psychologist travels the universe talking to strangers about absolutely nothing. TO CALL THE GECKO: follow me on https://www.twitch.tv/lyleforever to get a notification for when I am taking calls. I am usually live Mondays, Wednesdays, and Fridays but lately a lot of other times too. I am a gecko.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.