In this episode of Where are they now, Justin shares the journey of founding Video Husky, a video editing service, and the challenges faced during its growth, particularly during the COVID pandemic. He discusses the importance of branding, customer relationships, and the dynamics of managing a growing team. Justin reflects on his personal growth, the decision to hire a general manager, and the lessons learned throughout his entrepreneurial journey. He emphasizes the need to define success beyond just revenue and the importance of patience in business.
Takeaways
- Video editing was inspired by the rise of social media.
- Paid acquisition was a key growth strategy for Video Husky.
- COVID had a significant impact on business operations and revenue.
- Branding and design are crucial for standing out in a competitive market.
- Onboarding processes need to be tailored to customer skill levels.
- The best customers are those who already create content.
- Managing a growing team presents unique challenges.
- Hiring a general manager can alleviate founder burnout.
- Personal growth is as important as business success.
- Success is defined by personal values, not just revenue.
Chapters
- (00:00:01) - How to start a business on Facebook
- (00:03:12) - How To Scale a Startup With Just 10 Customers
- (00:11:10) - Onboarding and Compliance at Video Husky
- (00:18:09) - How to Manage a Company's Gross Profit
- (00:24:44) - On the Video Hub
- (00:28:14) - How'd You Feel Handing Over the Husky
- (00:30:03) - On The Need for Independent Support
- (00:31:54) - Why Would I Exit My Company?
- (00:33:49) - Have You Stopped Being a 'Nomad'?
- (00:37:03) - Post-Covid: What's Next for Me?
- (00:45:25) - Philosophy: Advice For The Guy
- (00:54:03) - Post-7-figure founder: What's the Next Best Thing
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