This is how Luke got a $100,000 investment to drop out of college and turned it into a $27 million startup. He breaks down how to identify and build your own vertical SaaS business too.
📚 1,800 Pitch Decks (Free) → deck-database.carrd.co
Follow Luke’s journey:
🐦 X → x.com/lukesophinos
💼 LinkedIn → linkedin.com/in/lukesophinos
🚀 Startup → coursekey.com
📝 Newsletter → newsletter.lukesophinos.com
📔 Vertical SaaS Bible → verticalsaasbible.com
Follow us:
🔔 Subscribe → youtube.com/@foundingjourney?sub_confirmation=1
📝 Newsletter → join.foundingjourney.com
📈 Founder Membership → upgrade.foundingjourney.com
💼 LinkedIn → linkedin.com/in/michael-houck
In this conversation we discuss:
Founder Mode
(00:00) — Intro
(01:18) — Luke's first business
(03:32) — Joining a VC firm in college
(06:33) — Becoming a Thiel Fellow
(11:26) — Dropping out of college & going all in
(15:33) — Why traditional education is broken
(18:04) — Why founders should target boring industries
(19:53) — Building trust
(21:04) — When to pivot
Vertical SaaS
(22:46) — Differences between vertical & horizontal SaaS
(23:53) — Why vertical SaaS has better opportunities going forward
(26:53) — What makes for a venture-scale vertical SaaS product
(32:38) — Why vertical SaaS is criticized for not being venture scale
(34:30) — AI's impact on vertical software
(37:37) — Why Luke is sharing the vertical SaaS playbook
(39:00) — The vertical SaaS bible
(39:53) — Where to start building vertical SaaS businesses
(41:53) — Raising venture funding & debt financing
Rapid Fire
(44:50) — Who is one investor you’d recommend?
(45:08) — One thing you'd change about startups?
(45:38) — Advice for first-time founders?
(46:00) — Something you believe that most disagree with?
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