From Addiction to Success

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What happens when you strip away ego and embrace humility as your guiding principle? David Price's extraordinary journey from twenty years of drug addiction to becoming a millionaire insurance entrepreneur provides a powerful answer.

David's story begins at rock bottom – homeless, broke, and battling an addiction that had consumed two decades of his life. After getting clean in 2013, he faced the daunting question that confronts many in recovery: what now? By 2018, he had obtained his insurance license and begun building what would become a thriving virtual business that employs hundreds of agents nationwide.

The turning point wasn't simply sobriety; it was a profound mindset shift. "If you're having issues with this guy and that guy, you're screwed because you can't change them. But if the issue is with you, then you have a chance," David explains, referencing wisdom gained in recovery. This principle of extreme ownership – taking complete responsibility for everything in your life – became his north star in business and personal development.

What makes David's approach unique is his emphasis on humility as a business strategy. "Pride is expensive and ego is even more expensive, but humility is profitable," he notes. This philosophy has allowed him to create a successful virtual insurance agency where agents receive inbound calls from interested prospects rather than cold-calling reluctant customers. His model has transformed the lives of countless agents, many of whom were servers, retail workers, or single parents struggling to make ends meet before joining his team.

Beyond business insights, David shares his journey with plant-based eating, his move to Puerto Rico, and his thoughts on creating a meaningful legacy. His story serves as a powerful reminder that our greatest failures can become the foundation for extraordinary success when paired with humility and ownership.

Ready to transform your approach to business and life? Follow David Price on social media or visit tpglife.com to learn more about embracing the power of humility in your own journey.

Thanks for listening. Please check out our website at www.forsauk.com to hear great conversations on topics that need to be talked about. In these times of intense polarization we all need to find time to expand our Frame of Reference.

Episode Transcript

Speaker 1 (00:04):
Welcome to Frame of Reference informed, intelligent
conversations about the issuesand challenges facing everyone
in today's world.
In-depth interviews to help youexpand and inform your frame of
reference.
Now here's your host, raoulLabrèche.

Speaker 2 (00:20):
Welcome everybody to another edition of Frame of
Reference Profiles in Leadershipand I'll tell you, the wind
side changed the format of this.
You know, originally we startedout this and it was kind of a
more local thing during COVIDyears and then, as time has gone
on, I've been able to branchout to people way beyond Sauk
County in Wisconsin here, whichis good.
Not that we don't have greatleaders around this area.

(00:40):
We're kind of blessed that wayin a lot of ways.
But it's nice to be able totalk to people all over the
world.
Now and today I get to talkwith somebody that just you know
.
I honestly, david, I didn't knowabout you ahead of time.
So I hope that's not insultingat all.
But you know, when these peoplethat come kind of and say, you
know, would you like tointroduce this person, and then
I start reading bios on them andI think, god, why would I not

(01:02):
want to interview this person?
I would have to be one of thedumbest rocks in the bag of
rocks in order to not want to dothis.
So, david, thank you so muchfor being with me today.
David Price tell us about DavidPrice.
Okay, I don't want to do thething off the screen deal.
That's boring to me, but youknow, if you had to say right
now who is David Price, who ishe, god darn it, what would you

(01:22):
say?

Speaker 3 (01:24):
I mean, first off, I appreciate the introduction.
Already that was a lot of kindwords and it's okay that you
don't know me.
I'm guessing most of the peoplethe percentage of us probably
don't know me, but the peoplethat do know me quite a bit are
people in the insurance industry.

(01:44):
So, basically, who am I?
I'm a recovering addict whostruggled with drugs for 20
years of my life, got clean in,uh, 2013, got my insurance
license in 2018 and went fromhomeless, broke, carless, you
name it, you know, bankrupt, nocredit, uh.
And the reason I bring all thatstuff up is because I feel like,
uh, people listen to podcastsand they're in like every

(02:05):
different stage of their life,from you know, if you could be
at the homeless stage, you knowall the way to you know I just
you know I'm working a job andI'm not happy or whatever that
is.
So I went through all thosestages but eventually became a
millionaire in the insuranceindustry, working virtually, you
know, working from home andcreating a lot of freedom for me

(02:27):
and helping a lot of otherpeople, so that people in that
space they do have a higherpercentage of people that know
me with that.
But that's what I do I buildvirtual team systems, processes
and ultimately really justempower people to be the best
version of themselves that theycan be.

Speaker 2 (02:49):
You know, and that's just such a fascinating, I mean,
I think, of these times thatwe're in right now and there
seems to be so much cynicismabout, you know, the American
dream and you know who isAmerica anymore, where, you know
, our position globally haschanged the perception that
people have of us internally,the polarization, all of that
stuff.
But you know, you're telling methese things, david, and I'm
thinking you are the Americandream, for goodness sakes.
You know you've got CaptainAmerica's shield back there.

(03:10):
But then you know, you'reepitomizing, in my mind at least
, the rags to riches philosophyor model that's been, you know,
held up as the Americanarchetype for so long, and it's
refreshing to know that asrecently as 2017, a conversion
like that could still take place.
Right, because those are, Iwouldn't think 2017 till now was

(03:33):
necessarily a bright and shiny,you know wonderful kind of time
in America's history, butexcellent, we'll get into that,
especially the rags to riches.
I want to hear your peanutbutter story, because that was
something I ran across not toolong ago.
Yeah, anyways.
So if you know anything aboutframe of reference, folks that
listen know we always do thisthing called my Favorite Things.

(03:56):
So even if I had the money Iwould pay to have Julie Andrews
playing right now and singingthat song.
But it's just an opportunityfor us to kind of throw some
things up against the wall.
There's no right or wronganswers.
It's just an opportunity forpeople to get to know you, and
as I get to know you, I ask morethings and it's hopefully just
a fun way to kind of ice breakinto the whole interview.
So I'm going to start outReally easy.

(04:17):
One Favorite color Blue, blue,excellent.

Speaker 3 (04:31):
I'm a blue person too .
We should get along just fine.
How about do you have afavorite thing to see that color
in?
You know, I like blue shirts.
I'm not wearing one today, butI typically I have a lot of blue
shirts, so I like, I like blueshirts.

Speaker 2 (04:41):
I get a lot of compliments when I wear blue
shirts Well your blue eyes,right?

Speaker 3 (04:43):
Yeah, that's what they say.
Your eyes come out and I waslike all right, well, that works
.
So you know, being in sales andwanting to connect with people
and stuff like that, you knowthat gives me an advantage.
It gives me an advantage.

Speaker 2 (04:53):
Yeah.

Speaker 3 (05:03):
Well, you know, if it puts talk about it.
Outside, on my balcony, Ialways see this blue Lamborghini
Urus and it's just like this,like beautiful, like baby teal
type of blue.
So I do enjoy looking at thatblue car from my balcony quite
often, so that's a cool color,but honestly I don't.
I could go years withoutwearing a tie.

(05:25):
I don't wear a tie very, veryoften, so I try not to.
I try not to wear a tie.
I think that the point of getmy insurance license and
building my own business is so Ican wear gym shorts and
T-shirts the majority of thetime and really have to put
shoes on.

Speaker 2 (05:39):
So yeah, hey, you know you're speaking to a
kindred soul there, babe.
Hey, you know you're speakingto a kindred soul there, babe.
So do you find that there is aquality that you attribute to
blue that you know?
Does it bring up memories?
Is it just something that isjust you equate with certain
feelings at all?

Speaker 3 (06:01):
You know, I know there's a lot of research and
stuff done on colors andpersonalities and stuff like
that.
But in one of my managers, Ithink she did say I was she's, I
think she's a mix between ablue and a red.
I don't remember exactly whather thought process was on that,
but I just remember as a kid Ijust always liked the color blue
.
I was just, I don't know, Iguess for some reason that that

(06:25):
color attracts me, Uh, so somaybe it does have something to
do with with the personality.
Uh, you know, as I say, blue,right, you think about like blue
is like blue in the face, likeyou're sad and stuff like that.
But you know, I, I, I don'tfeel like I'm sad, I feel like
I'm a happy person.
But yeah, blue is just color ofthe sky, right?

Speaker 2 (06:42):
I mean, it's not.
How can you be blue and sadwhen you're looking up at the
sky?
It's just not consistent.
Anyways, do you have a favoritefood, favorite fruit, a
favorite vegetable, any of thatkind of thing?

Speaker 3 (06:56):
Yeah, I like blueberries, so that's good,
right, so blueberries would beGood.
We're on a theme here, good goodyeah, you know, recently uh,
switched to plant-based eating.
Uh, not that that have anyissues with fuel eating meat or
anything like that, but, uh, youknow, my cholesterol has been
kind of high and I was like youknow what, let me, let me give
it a shot.
So I switched to plant-basedmaybe about a year ago.

(07:17):
I'm gonna eat meat one or twotimes in the last year, okay, uh
, so so it's definitelydifferent, different way to eat.
But I get my blood work doneevery quarter and I've been
seeing my uh blood work improvedrastically every single quarter
.
Uh, so I'm seeing it's working.
So I'm like, all right, well,let me, let me keep doing this.
And for me, uh, the one thing Ilike a lot is when I see

(07:40):
something working, like in myhead is like, how good, could I
make this thing work?
And I think that's why I'm goodas like an entrepreneur,
because typical people will likedo something and like, once
they have like the resultthey're looking for, they're
like, all right, cool, we gotthis result.
I'm like, oh my God, thishappens, this is great.
Like let me see how much more Ican make this happen, or how
much better I can make this.
So, so I'm sucking plants, Iguess, until until I hit some

(08:02):
kind of plateau, I'm like, allright, well, let me, let me try
something else.
So yeah, a lot of vegetables.

Speaker 2 (08:08):
Interesting Is there?
How?
How did you come across that?
Was that just in reading?
And you thought, well, I got todo something, I give this a
shot.
And kind of alluded to that.

Speaker 3 (08:16):
But yeah, are you familiar with Brian Johnson and
his old don't die mission?
No, no, no.
And his old don't die missionno, um.
So brian johnson, he's the techbillionaire that sold venmo,
okay, mo, uh, the payment app,sure, I think like six or 800
million 800 million I think hesays he sold that for.
And then he went on thismission to reverse or slow, but

(08:39):
slow down the speed of aging.
Uh spends like two milliondollars a year on like doctors
and testing and data and allthese things, and uh actually
just released something that heslowed his rate of aging down to
like 0.5.
So basically it takes him twoyears to age in one year
biologically right, and and hehas like all his organs and

(09:01):
everything like tests at likethe level of an 18 year old.
So he's getting all theseresults and he posts everything
online that he does.
Everything's fully transparent.
So I started doing a little bitof the stuff he was doing, minus
plant-based.
He does eat plant-based.
I was still eating meat, but Iwas taking a lot of supplements
he was taking and he thinkssleep's super important.

(09:21):
He says sleep's super important.
Matter of fact, sleep's superimportant.
He says sleep's super important.
Matter of fact, sleep's themost important thing because
that's when your body'srepairing.
So like the whole day set up tomake sure he gets a good night
of sleep and that's a priorityin his life.
So just a lot of things that Iwas doing.
And then I was actually likesick one weekend or a few days
and I was like you know what?
I'm sick.
I'm not feeling good because Iheard when you detox from me,

(09:42):
you're sick.
So I was like I'm already sick,so I probably wouldn't feel any
worse.
So let me try giving up me andsee what happens.
Uh, so yeah.
So I gave up me and, like Isaid that that had that was
probably about a year ago andthen really started getting even
closer, more aligned, to whathe does, being plant-based and
eating the same diet that heeats, the same supplements.
Uh, try to sleep.
You know, work on gettingbetter quality sleep not just

(10:06):
sleep, but getting good qualityof sleep by not going to sleep
with food in your stomach andstuff like that.
You see, a lot of those thingsaffect your sleep.
And then I actually startedtaking speed of aging tests.
So I took my second one so farand my second one was
drastically better than my firstone, nothing to brag about.
So my first one said I wasactually aging faster than than
one, so it was like 1.2 orsomething.

(10:26):
But the last one was that I'maging out of one, so I'm hoping
the next one, uh, maybe I, maybeI make some progress and
hopefully slow down the rate ofaging.
And you're wisconsin, so I'mlike thinking cheese, I like
love cheese.
Uh, right, and that's something.
I had to give up with cheesebecause that there's, there's
nothing that in cheese thathelps you live longer.
Uh, so definitely.

(10:48):
Uh, yeah, it's just wisconsin,like man it's against the law.

Speaker 2 (10:52):
Here in in wisconsin that's almost more of a uh, you
know definitely thing to talkabout than abortion uh right,
yeah, oh, you're kind ofoffended on the screen.

Speaker 3 (11:01):
I apologize, you know .

Speaker 2 (11:02):
I mean I really apologize, like oh my god, what
have I gotten into here?

Speaker 3 (11:05):
you know, but no, I'm 45 minutes with this guy yeah,
I'm a theater person.

Speaker 2 (11:12):
We accept all types, so how about a favorite?
Uh, do you have a favorite bookor a favorite poem?
Anything from the literatureside of life?

Speaker 3 (11:21):
yeah, you know, honestly, you know, with books,
I'm a non-fiction guy.
Uh, one of my favorite books isextreme ownership and it talks
about, just, it's a, it's amilitary book.
Uh, jocko willick willick orwilson willick, his name is
jocko willick.
Uh, I think he was a navy sealand he he brings, like the

(11:42):
corporate world and you know him, his time in the military and
he puts them together.
But what I like about the bookand I can make it so you don't
have to read the entire book,right, I can tell you exactly
the Extreme Ownership right inthe cover is basically all you
really have to read andunderstand.
But to give you, like anexample, if his men went on a
mission and one of the guystripped, that would be his fault

(12:05):
because he didn't plan ahead,right?
So, like, no matter what'shappening in your life, if
something's wrong and you're nothappy about it, instead of
letting someone else, um, be thereason why, like, oh my God,
this guy tripped, he messed thewhole mission up, it's his fault
.
If he didn't trip, we wouldhave captured the bad guys and
did everything we're to Like, no, I planned the mission.
I didn't warn him about thetrip hazard.

(12:27):
We didn't have contingencies,about him tripping I, you know
he takes the blame.
So same thing in life, right,and someone told me.
So I told you, like I said, Iwas a recovering drug addict and
uh, I was in a 12 step meetingand somebody told me that, um,
if you're having an issue withthis guy and that guy and this
guy and that guy, you're screwedbecause you can't change them.

(12:48):
But if the issue is with you,then you have a chance because
you could change yourself.
So it was like two lessons.
That really it's the same thing.
So it's like when you startreally looking at anything
you're not happy about in yourlife, realize that it's your own
fault and that you're thesolution, well, then you have a
chance to fix it versus blamingit on anyone else or anything

(13:09):
else.

Speaker 2 (13:09):
That's just fascinating too, because so much
of our culture, it seems, isgeared towards find someone else
.
That's responsible.
We're very big on our rights,but not very big on the
responsibilities for what thoserights entail.
Because I have the right topunch people in the nose if I
want to and I can say, well,it's his fault, he did all this,
yeah, but I still made thedecision to punch him in the

(13:31):
nose.
That was all on me.
And if I wasn't considering allthe possible consequences of
having to punch him in the noseor choosing to do that, that's
on me.
But getting people to think thatway seems to me to be, you know
, you're talking like rocketscience.
To some folks around the worldtoday, especially in this
country.
It's just like no, not my fault, it's this company did this.

(13:53):
Or you know that guy got meupset.
Or you know my wife.
Just, you don't know what it'slike to live with her.
You know, come on, just come on, please.
So how about?
Do you have a favorite placethat you like to go to when you
do distress?

Speaker 3 (14:11):
you know, when you have to just kind of like go of
it all.
Yeah, so I live in Puerto Rico,so I definitely enjoy that.
So I have an electric scooterand, yeah, sometimes, you know,
in the middle of the day, got alot going on.
You know there's differentthings.
You know that maybe I got torun to the grocery store pick
something up or something.
So, you know, sometimes justjumping on a scooter, you know,

(14:31):
right along the beach, you know,so I'm riding the scooter.
You know, puerto Rico, the sun,you got the nice wind, you can
see the beach, you can see thepeople, so it's super enjoyable.
Scooter is like 42 miles anhour.
So, you see, so I'm right inthe middle of the road, like,
like, like pretending I'm a car,uh, but with the freedom of,
you know, of of being on ascooter, uh, so, so I definitely

(14:53):
enjoy that.
Um, you know I vacation to abunch of different places, but I
decided to, you know, movesomewhere that I would vacation
to, and move to puerto rico alittle over two years ago okay,
so it wasn't puerto rico.

Speaker 2 (15:06):
We had a hurricane down there that that long ago,
wasn't it?
So things pretty well recoveredfrom them or from that.

Speaker 3 (15:13):
Yeah, yeah, I mean, well, there was hurricane Maria,
which was uh, I think 2017,2017, uh, hurricane Maria, that
one was was tremendous.
One was tremendous for theisland.
I was actually here for sevenmonths after that helping out
with that, and then I think theyhad a hurricane slightly before

(15:35):
I moved here.
So I moved here two years ago,but it was nothing like what
Hurricane Maria was.
But I think it's just, you know, there was always going to be
some power issues, for sure.
I live in an apartment building, there's a generator, so it's
just.
It's like living in America,but just a little different.
Yeah, everything's not yeah.

Speaker 2 (15:56):
I was looking at that , as Puerto Rico is supposedly a
really good place to retire,because not only is it still
America, if you will, butthere's a relatively much
cheaper to live there.
I mean, the cost of just livingin general is lower.
But then they were saying howit's just a really relaxing
climate in general.

(16:17):
There's just having the oceanbreezes and having temperateness
throughout the year.
It's just a very calming placein the world.
So I thought, no, you knowPuerto Rico.
I did West Side Story years ago.
I even know a little bit aboutPuerto Rico from you know
America.
So how about?
I'll finish up with this.

(16:38):
I find it's a good thing toreflect on, a good thing to
reflect on.
Is there a memory or you knowsomething you would be willing
to share of sometimes, you know?
I think there are things thatyou know, you hear, you smell
something and it reminds you ofit.
Or you, you know, hear a tuneand your brain goes right back
to it.

(16:58):
That is just a safe place orgood place to go to, because
whenever it happens it's like ah, I want to kind of relive that
again.
It's not that people live inthe past, but there are those
things that I think arefortifying to us to just
remember this is something thatis really responsible for who I
am today in a good way, andsometimes it can be a painful

(17:21):
way too.
I know people are like I don'twant to give this up.
It was a really painful thingto go through, but I don't want
to give up thinking about itbecause it helped to shape who I
am today.

Speaker 3 (17:33):
Yeah, I mean music definitely does that, you know,
and I think about differentperiods of my life when I listen
to different types of music.
You know I was listening tosome Rolling Stones today
actually, and you know itreminds me of my mom, but it's
something my mom would listen tois the Rolling Stones when I
was a teenager and at that timeI didn't like, I didn't like the

(17:55):
music my mom was into, because,because my mom was listening to
it, I was into rap music atthat time back in the 90s.
And so now listening to thatmusic it does it brings me back
to that and makes me think aboutmy mom and really like how you
know, when you're a teenager,you just think you got so
figured out and you're like youhold on to these ideas like so

(18:18):
hard and then just like you knowbeing in and still I still
don't think I'm the wisestperson, I still think there's a
lot, a lot to learn over thenext 10, 20 years of my life.
But just really likeunderstanding that when I hear
that music, I'm like man, likethis is, I'm so like, didn't

(18:43):
like this at all, I'm like mom,change this.
You know, like, and just likereally, uh brings me to that
spot of like being open-mindedand like willing to continue to
learn and knowing that thingsthat I might be holding onto
today, uh, may, may you know my,my thought process on those and
my opinions on those may changeover the next.
You know, 10 years and stufflike that.
And, um, you know, I thinkthat's what we started to be
like humble and like uh, youknow I guess what, like I mean,
like the humble thinking is likeuh, some, you know it's uh that

(19:05):
happy place for sure.

Speaker 2 (19:07):
Okay, I just saw something.
Actually that's a reallyinteresting or good segue.
I saw something you posted onLinkedIn.
Um, I think it must've been afairly recent post too, and you
were just talking about the mostsuccessful people you've known
and they have the shortestlearning curves, and not because
they're smarter, becausethey're coachable.
But then later on in there hesaid they don't defend their old

(19:30):
ways, they'd embrace new ways.
Pride is expensive and ego iseven more expensive, but
humility.
Humility is profitable, becausewhen you're more interested in
being effective than you are inbeing right, you learn faster.
And boy that, just that really,really resonated with me,
because there is a somethingabout the current United States

(19:55):
gestalt or personality that itwants to be as a nation is very,
not that right.
It's very, you know, power, egooriented.
You know, just do whatever youneed to do to get ahead.
Don't ever admit that you werewrong about anything ever.

(20:16):
People ask you questions.
You just refuse to answer theirquestion.
You just deflect to what youwant to talk about, and I am
amazed that people don't see atleast enough, don't see the
destructiveness of that.
And I don't know how you teachpeople to be humble, because it
used to be at least when I wasgrowing up it used to be.

(20:36):
You went to the school of hardknocks right, like life kind of
beat that out of you or it justmade you a real hard son of a
you-know-what, and the peoplethat I really admired were
always the ones that got beat upby life and said you know what
I needed to learn.
That that's a good thing that Ilearned that.
Now I'm going to not be soquick to judge the next time I
see somebody do that andhopefully I can help them

(20:58):
through it, rather than, youknow, be the person that says oh
yeah, how dare that happen tome?
Blah, blah, blah.
What's your take on that?
What is it that keeps us fromchoosing to be humble?

Speaker 3 (21:13):
Yeah, I think you know, as you're saying this and
going through this, you know I'mgoing through my head and you
know where did the light, wheredid things change for me?
And, honestly, it was my drugaddiction and I hope your
listeners don't take this asadvice to go pick up a drug
addiction to get better.

Speaker 2 (21:35):
There are profiles of leadership.
We believe in drug addiction inany way possible, so mostly
plant-based.

Speaker 3 (21:41):
Plant-based exactly Every extreme there is.
But I used drugs for about 20years of my life and usually for
someone to be able to use drugs20 years of your life, you have
to really hold on to the ideathat you're okay and that you're
in control.
I didn't go to rehab a bunch oftimes or do a lot of things.
A lot of people you know end updoing uh because in my head,

(22:02):
like everything I was in control.
I could stop tomorrow if Iwanted to right my ego.
My pride was was keeping meexactly where I was at, and at
that time I don't know thatright.
You have to get out of asituation to like understand
what was happening in thatsituation, cause when you're in
that situation you can't see it.
Uh, and eventually I losteverything.
It took 20 years, buteventually I lost everything.

(22:24):
Uh left New Jersey, escaped toLouisiana to try to figure out
like how to get fixed.
I wasn't even sure how to, butI just knew that maybe if I just
get away from everyone, I knewthat that would be the first
start.
Uh, and long story short, endup getting clean and then, once
you have some clarity and youkind of look back at your life.
You're like, holy crap, dude, Iwas a train wreck, you know, no

(22:46):
, I wasn't okay.
No, I couldn't just quit.
No, I wasn't in control.
And then you realize like, wow,it was the ego and pride that
kept me there.
And then you're like, all right, well, that screwed up that
part of my life.
And then like, all right, so ifI want to grow and learn, I
need to be humble.
So then you start looking atother, then you have the ability
to look at other parts of yourlife and, again, just be willing

(23:07):
to learn and not hold on toideas.
You know, there's a quote thatI like and it's like everything
you know is subject to revision,especially what you know of
subject to revision, especiallywhat you know, the truth.
And I'm just like you know, andI heard that and, and it was
actually in 12-step literatureand I was like, oh, wow, that
that makes so much sense.
So so it really became the.

(23:29):
The core of everything else inmy life is like just having this
you know ability or or you knowand it doesn't mean I'm perfect
Right Doesn't mean I don'tstill have ego and pride, you
know, I think, I think we all do.
There's different levels of it,but realizing that I might not
have the answer, I might notknow, even though I might think

(23:49):
I know, I might actually notknow, I may be wrong about this.
And then when you start comingat things in like that aspect,
it's so much easier to learnbecause when you know everything
, it's like the person that allthey're doing is talking and
telling you what they know.
It's like, all right, good,he's telling you what you know,
but you have to stop, shut upand listen if you want to get a

(24:10):
chance to learn something else.
But for that to happen, youhave to be willing to take that
information in.
So, yeah, I think that was theeasiest right.
It's the easiest black andwhite to realize that and a lot
of times people don't go throughsomething that drastic in their
life, so it's so hard to tellthat their ego and pride is

(24:31):
holding them back from thosethings that they actually want
to accomplish.

Speaker 2 (24:34):
Yeah, there's that.
What's it all saying?
God gave us two ears and onemouth, which do you think he
intended us to use more?
So it seems that there is a lotof you know, just a lack of
even desire to listen, which iswhat concerns me sometimes with.
I do a lot of training in myjob and I see the younger.

(24:57):
A lot of the kids that I workwith have just sort of tuned out
and they're not listening.
There's always been some ofthat between older and younger
folks, right, but I see itacross the spectrum too.
It's not just a youngergeneration thing.
There are people that have justtuned out.
They think they've got it allfigured out and they really
don't.
And I think deep down insidethey know they don't.

(25:19):
But it's the having to open upand admit that they don't have
it all figured out is just tooscary.
Now I think At least that's mytake on it.
You know you're actually in theinsurance business.
I mean, that's been whereyou've been focusing your effort
.
You're building leaders,obviously in relationships with

(25:40):
people, but I've always foundinsurance to be a fascinating
thing overall.
You know it's the old sayingthat you know the thing about
insurance is you don't need ituntil you need it so and so
we're always kind of taking thatchance.
I guess we'll say, by spendingthe money that we may never

(26:01):
recoup, but if we need it wewill recoup a tenfold.
So it's kind of like investing,I think it's like all kinds of
investing, right, you invest inthe hope that when the time
comes that you actually need it,that will be there for you to
do what you need it to do.
But it's also one of thosethings where insurance and scam

(26:25):
go together probably better thanany other words in a lot of
instances.
And insurance men have arightly or wrongly.
You're aware of this as much asanyone.
Probably more aware of it thanothers is that insurance men
have a tendency to be seen asyou know, I don't need any more
insurance.
Would you leave me alone on theinsurance thing?

(26:46):
How did you get to the pointwhere you reconciled the fact
that this is going to be a toughbusiness, probably, but also
changing people's perspective on?
You're not doing it doingbecause you're afraid.
You're doing it because it'sjust a wise investment in your
future.

Speaker 3 (27:05):
Yeah, yeah, this is a great question.
So you know the there's a lotof different people that sell
insurance and there's a lot ofdifferent types of insurance.
So I would say, with insurance,what you're purchasing with
insurance is peace of mind.
You know, I know, when I havesomething you know, like a
vehicle, let's say, my vehicle'spaid off, right, other than
Puerto Rico.
My truck's paid off, mymotorcycle's paid off, well,

(27:27):
guess what?
If someone steals it, they'regone, right.
So I could buy, you know,insurance to cover it if it gets
stolen.
So now I have that peace ofmind, right, that's what I'm
paying for.
I'm paying for I'm peace ofmind and chances of it getting

(27:51):
stolen are very slim.
The amount I pay monthly ininsurance in hopes it doesn't
get stolen is going to be a lotlower than what they win.
But again, it's peace of mindbecause for them to pay out a
claim on my motorcycle or mytruck getting stolen probably
won't hurt as much as me havingto replace the vehicle if it
gets stolen.
But to answer your question, wedo everything opt-in first.

(28:13):
So all my agents have hundredsof insurance agents.
They work virtually from allover the country.
Some even are American citizensthat decided to live outside
the country because they havethat freedom to do it, because
we do everything on the phone,but we only typically deal with
people that reach out to us.
So they're filling out ads,they're requesting a quote from

(28:34):
us, they're calling us directlysaying, uh, saying that they're
interested in insurance.
So we're just basicallyeducating them on what is that
they want, uh, helping them fillout an application right, but
basically help going throughapplication, making sure we're
answering the health questionsproperly to find the right
product.
There's a lot of differentproducts depending on what your
health is.
Let's say, a person A hascancer and person B has nothing

(28:58):
wrong with them.
Well, person B, differentcarrier products would be best
for them, or they'll get thebest bang for the buck with
money versus the person withcancer.
Then they would need adifferent product that would fit
them better and then thatcarrier wouldn't be good for the
other person.
So it's just a matter of usreally finding what's the best
deal for the person.
It was just a matter of usreally finding what's the best

(29:20):
deal for the person, educatingthem.
But yeah, for me, when you knowI was looking for a business
opportunity, it wasn't that Iwas like, you know what I love
insurance and it's such a greatthing and it is but it wasn't
like that wasn't what I waslooking for.
I was like I was in my mid-30sand you know, when I was a

(29:40):
teenager, I dreamed of, you know, living in a mansion and
driving exotic cars and havingmore than one home and all these
things that a teenager thatgrew up in the Jersey Shore
wants for their life, right, andyou know, again, instead of
doing that, I got caught withdrug addiction and finally
started getting my life backtogether in my mid-30s and I was
like, you know, there's nothingI'm doing right now that's
actually going to give me thatlife I wanted when I was a

(30:00):
teenager.
I could live good and make somemoney and have a comfortable
life, but nothing is going togive me the things that I
actually dreamed about when Iwas a kid.
So I have two options.
One, I could settle for whereI'm at now and just give up on
my childhood dreams, which mostpeople do.
Or two, I need to findsomething different that could

(30:21):
actually it doesn't meanguaranteed, but something
different that actually would bethe path to have what I want,
and I was like, all right.
So to do that, I need to be abusiness owner.
But I'm not going to do thatbeing an employee.
So I need to be a businessowner, so I need to find a
business.
So I'm like, all right.
So I started talking to all myfriends that were business
owners or had family that arebusiness owners, and I'm in like

(30:43):
this educational phase and I'mjust talking to all these people
, you know, bouncing ideas, justbeing super vulnerable, like,
hey, what do you think if Iopened up?
Um, you guys think about soberliving houses, and my friend's
like, no, yeah, I don't thinkthat's going to get you what you
want.
You know what I mean?
That's a lot of work, not not alot of return.
People that do do that.
They do that to feed theirspirit, you know, not not to
build freedom in their life.
You know, I'm like, okay, okay,you know.

(31:04):
And I talked to my other friendand he owned a gym.
I'm like I was like, hey, man,how's the gym doing?
It looks like you had a ton ofsuccess with this gym.
You know, if I, if I, startedgym, will you coach me?
He's like, yeah, man, but waslike insurance.
Well, you know, insurance isn'tlike some new made-up thing.
I'm like well, insurance is agood business to be in.

(31:26):
I thought you needed afour-year degree to sell
insurance.
I didn't realize it was assimple as a 20 or 40-hour course
you could do from home.
So I'm like all right, well,that's good.
And then I knew of the person,so I looked to see if it looked
like he was successful.
It does look like he's living alife I wish I was living at
this time, maybe not all thefreedom that I wanted, but he

(31:46):
was doing better than I wasdoing, or doing better than I've
ever done.
So then I was like all right,well, then the next question is
I didn't want to be that sleazyinsurance guy you know,
harassing friends and family,and go just randomly knocking on
doors and doing all that.
So I'm like hey, how do youfind your people?
And it's like oh, they call us.
I was like so they call you.
How many Enough for me?
What if I build a whole salesteam?

(32:08):
Will it be enough for them too?
And they're like yeah, I waslike okay, so they're calling
you looking for this product.
I just have to find people totalk to them.
They're like yeah, I was likeall right.
So I learned how to sellinsurance.
I learned the underwriting, theapplications, once I figured
that out.
Then I have my own agency and Iteach other people how to do
the same thing and I have abusiness and I have freedom.
Yes, okay, I could do that,sign me up.

(32:30):
You know, looked at somenumbers, look at some charts.
I was like, okay, that's simple.
And then realized this, this,this, you know, would get me to
what I want.
So making sure you know it's agood product, you know, uh, the
clients are happy.
Uh, the page like every,everything, just all the boxes
were checked and I could do iton the phone, from anywhere in

(32:52):
the world.
Um, and yeah, so I would thinkin that model isn't the
networking?

Speaker 2 (32:55):
still, I would think that's the difficult part is
getting people aware that you'rethere and then activated to
call, so that, how is thatbridged in there?
Or how do you leverage that?
Because I mean, in my world itwould be marketing right.
It would be placing an ad foryour services in the right
places, that people are going tosee it, that are looking for

(33:16):
your product, and they'll reachout to you that way.
Or you have enough people thatbecome ambassadors for the
company that they're saying, hey, you need insurance.
These are the guys you want totalk to for sure.
Um, is it?
Did you find there was a secretsauce for all of that, or did
you just follow roadmaps thatother people established?

Speaker 3 (33:34):
Yeah, I mean, it was a process.
You know, I'm uh, let's see2018, I started 2025.
So I'm seven years in now, uh,so, so I'm a lot better now than
I was when I started.
But basically, that guy, MarkZuckerberg, I pay him $100,000 a
month for, you know, for ads onhis Facebook platform.
Ok, trying to be funny with that, but yeah, we run over $100,000

(33:55):
a month for Facebook ads andyou know, they see our ads that
you know talk about insurance.
They're interested.
We give them a form to fill out.
We bring them to a landing page.
We make sure it's very detailedto make sure that the quality
of leads high.
They know it's insurance.
They know there's a cost to it.
They had to put in theirbeneficiary, the coverage amount

(34:16):
they're looking for.
They need to put in a favoritehobby.
They need to put in their zipcode.
A favorite hobby, they need toput in their zip code.
So so we're, we're we'regetting we're only getting
people that that have a a verystrong interest in talking to
somebody and then at the endthey get a chance to actually

(34:36):
click the button and they'llcall our agent.
So we built our own systemwhere we could route the leads
directly to the agent who thatleads for.
Okay, but yeah, yeah.
So so it's yeah, we definitelydo do a lot of marketing, so we
do, uh, where we could route theleads directly to the agent who
that leads for, okay, uh, butyeah, yeah, so so it's yeah, we
definitely do a lot of marketing, so we do that with with google
as well, and there's some otherplatforms that, uh, we've been
testing, uh, but facebook's been.
You know probably where themajority of our budget goes,
okay well, that makes sense.

Speaker 2 (34:57):
I mean, that's the facebook, you know, uh, what is
it?
The?
Uh, the marketplace, right?
I mean, they were one of theoriginators of that, that kind
of philosophy.
And you're broadcasting out tothe world at that point, which
is hard to beat that kind oftarget audience, and when you're
paying that money, people think, oh my God, $100,000.
But the reality is, too, thatthe way that they're structuring

(35:18):
that spend is so much moreprecise and targeted than we
could ever be with.
You know our own capabilitiesin terms of you know, you tell
them exactly who you thinkyou're trying to reach and they
will find, you know, 16,000people just like that.
So, and they'll do it like that.
So what about?
So let's talk about insurancetoo, though.
I mean, I think one of thethings I mentioned as we were

(35:40):
kind of putting together thisinterview was there's so much
turmoil in the minds of peopleover insurance, notably because
of Medicare, medicaid, socialSecurity.
All those things have beenunder supposedly, seemingly just
direct attack, which isfreaking a lot of people out,
which is freaking a lot ofpeople out, and you know rightly

(36:01):
so, if you believe, or if halfof what they talk about in the
media, which I'm always suspectof 100% of what I see in the
media.
But still, if there's a grainof truth in any of that and you
know, I guess we'll see now asthe big beautiful bill plays out
it strikes me that people arebeing almost used as pawns for a

(36:21):
political agenda, instead of usreally looking out for wait.
This is something that peoplehave been counting on being
there for them.
They've been paying for itregularly for quite a period of
time and you know, with theknowledge and the trust that it
was going to be there when theyneed it.
And now, after years ofessentially abuse of those funds

(36:43):
I mean, anyone that looks atthat trending knows that those
funds have been being used forthings to balance other numbers
instead of being held in apocket to do what they were
supposed to do and paid in to dothat sort of shenanigan, I
guess I'll call it.
It does an awful lot to harm theinsurance business and you know

(37:04):
I don't know that thegovernment folks that are
involved in these you know dealsunderstand or maybe they just
don't care about what that doesto people's psychological
well-being, their you know theirhealth in general.
I mean, if you were prone to aheart attack.
You're more prone to a heartattack now, right as you think
about that stuff.
How do we get that to change?

(37:26):
How do we get people tounderstand that you know someone
in your position that's goingto present insurance options to
people?
You want to be sure, if youcare about your reputation, if
you care about your integrity asa human being, that the things
you're presenting are rock solid, or at least as rock solid as
things can be.
And we had something that wasrock solid with Social Security.

(37:49):
You know, in people's mindsthey were just depending on it.
And now all of a sudden, thatrug is pulled out from
underneath people.
What does that do to the wholeconcept of insurance and our
whole approach to insurancegoing forward?

Speaker 3 (38:02):
Yeah, and our whole approach to insurance going
forward, yeah.
So the things you're talkingabout a lot more happens in the
health insurance world, wherethe government's a lot more
involved in the regulations andstuff with that.
Fortunately for me, my focushas been life insurance.
So since I've been in lifeinsurance, there hasn't been

(38:22):
anything that I can recall wherethe government got involved
with that.
But it's the health insuranceright where they get involved.
Medicare, like Social Securityinsurance I don't think that
really falls into any.
I don't think anyone's sellingthat right.
I think that's just SocialSecurity.
That's just something.
They just take it right.
You just start taking yourmoney for it and, like you said,

(38:43):
we're just going to take yourmoney and don't worry, when you
need it it's going to be thereuntil we change our mind and
don't worry, we're going toinvest this for you.

Speaker 2 (38:51):
Right, it'll be fine, come back tenfold.

Speaker 3 (38:56):
Don't worry about it, we're way better at dealing
with your money than you.
We had a great track record.

Speaker 2 (39:00):
But you know, and it takes, because we were thinking
of that as an insurance, as asafety net, and now all of a
sudden it's not.
You know, it's just kind ofwhoa.

Speaker 3 (39:07):
So did they actually get rid of Social Security?

Speaker 2 (39:08):
Well, it's just, they're just talking about the
fact that it looks more and morelike they're going to have to
cut back to.
The latest numbers I saw were75% to 80% by 2034, because they
are depleting the fund muchfaster than they're going to be
able to, you know, maintain itat current levels.
So you know, they keep pushingback the retirement age.

(39:30):
That helps somewhat, but youknow, no one's come up with the
magic silver bullet that'll killthe you know, depletion faster
than you know, building of it.
So I don't know, you know it'snot as much of a killing it as
it is a uh, letting it die by athousand cuts at this point,
from what, what I've been ableto ascertain.

Speaker 3 (39:48):
But yeah, I mean I can tell you firsthand.
So you know, when I did startselling insurance, you know we,
we weren't uh, doing itdigitally and virtually, like
like we are now.
I was doing it, um, out in thefield and what we did is we, we
sent out mailers at that timeand the person would fill out
that they're interested ininsurance.
We would get it back and Iwould just go to their house
right, I would just show up totheir house, um, and a lot of

(40:10):
times for final expenses, what Ifocus on.
So that's going to be likemiddle to lower income families,
right.
So people that um didn't getinsurance policy and don't
really have the money in thebank or the family doesn't have
the money to bank to cover, youknow a simple funeral for like
$10,000, you know.
You know which is most ofAmerica, right, that doesn't
have $10,000 of disposableincome to bury their loved one,
and a lot of the people werethey check by check.

(40:32):
You know Social Security.
You know that's what they sayLike dude I, you know I get $800
a month or something, like youknow some very small amount of
money that they're they'reliving on and they're just like
no, like I can't afford an extra30, but like, no, I guess I
can't afford to bury myself.
You know, and, and and you wouldhear that a lot and see that a
lot, so yeah, I would.
I feel like you know there's,there's a good part of America

(40:54):
that are already barely umgetting by on social security
now.
So so anything that wouldrestrict that in in any way
would would definitely affect alot of people.
Um, you know, based off whatI've seen, you know out, out in
the field I mean, I was knockingon doors from nine o'clock till
dark, you know with with, youknow with the leads, um, you

(41:15):
know, for a year straight, youknow.
So we definitely talked to alot of people and um, and seen
that.
So, yeah, that would definitelyaffect a lot of people, trevor.

Speaker 2 (41:23):
Burrus, do you think there's any possibility that the
insurance industry will be ableto come up with an alternative
for folks?
Because certainly.
I look at natural disasters,the disaster insurance that
people have had and thatindustry has been taking such a
beating and yet for the mostpart, they're able to keep going
.
You know I work in IT and youknow cyber security insurance

(41:47):
was initially, you know, thishuge growing field.
Everybody had, you know, acyber security waiver that they
could do and all these companiesspread up and then all of a
sudden, you know all the hackingstarted and companies were
folding faster than they couldform.
So is there a potential forgrowth there where people would
have the option or want to justokay, I'm not going to do social
security anymore, I want topump into this private fund that

(42:09):
I know is being invested in.
You can see the transparency toknow that the money that I'm
investing is being, or payingout of my check is being put
into things that are going to bethere for me when I need them.
Do you think there's apossibility for that at all?

Speaker 3 (42:28):
Or is that pie in the sky, thinking, yeah, it's a
great question?
I mean, first, like socialsecurity, it's not.
It's like I said, I don't thinkthat falls under insurance,
right?
I think you know people mightthink about it as their
insurance, right?
More of a?
You know a verb or a noun, Iguess right as their insurance.
But you know a verb or a noun,I guess right as their insurance

(42:49):
.
But it's, it's, it's not.
You know, it's not um, it's notlike there's no one that's
selling that.
Uh, so it doesn't fall under Um.
But, yeah, I mean it would benice, right?
And I look at that too, becauseI also think about um.
You know what life insurance is?
The people we speak to orthey'll say, oh well, you know
80 bucks a month, and if I paythis for, like you know, 10
years, instead, if I save $80 amonth, I'll have this much, and
then it'll be my bank.
And then the question is allright.

(43:10):
Well, let me ask you this soyou're 70 years old and that
sounds like a great plan, and weall know we're going to die one
day and you live this long,which is good, but we don't know
how many more days we have left.
So, based off that plan andyou've been preparing for death,
right Cause we know we're goingto die since, since, since
we're born uh, how?
How much do you have saved forthat so far?
And the answer is always none,zero, right Zero.

(43:31):
So it's.
You know, in a perfect world, itsounds great that somebody can
um, you know and and I wish,right Cause, I think that'd be
better.
I think there's way betteroptions than giving the
government our money to giveback to us at some point if they
choose to.
So I think there's betteroptions, but unfortunately, the
majority of the people, becauseyou shouldn't count on Social

(43:55):
Security.
I think that's the thing For me.
I'm not counting on SocialSecurity.
If it would be there, it wouldbe extra money to have.
Like, if it would be there, itwould be extra money to have.
But I take some of my moneythat I make and I put it in an
investment for myself and makesure that I do have some kind of
nest aid in case somethinghappens.
So it definitely should be sometype of bonus.

(44:19):
I mean, they're taking yourmoney.
So don't get me wrong.
I don't think that's good thathe's taking it and not giving it
to you.
That's 100% wrong.
But yeah, no, I mean if there'smore options to that, you know.
I think it just comes down to alot of times.
The politicians are politicians, right?
They're not investment advisorsand they're not business owners

(44:40):
, or they're not.
You know, they're not the kindof.
You know they're not.
They're not the kind of peoplethat should be making those
decisions all the time.
Right, I feel like there'sother, there's better people
that could probably be makingthe decisions on how to help the
American people be OK when,when they can't work.
That's what it comes down to,right?
Yeah, be able to survive whenthey can't work.
I feel like there's better,better qualified people to do

(45:01):
that.
You know, just survive whenthey can't work.
I feel like there's betterqualified people to do that, but
those people are, you know,running businesses or doing
other things instead of workingin the government.

Speaker 2 (45:10):
Yeah, well, and having that humanity that you
know you've been talking about,really the resilience to be able
to say, okay, how do we teachpeople to just be able to pick
themselves up, be able to setsome goals and say you can
attain this, you can Just findthe thing that is really
exciting and it will motivateyou to do it and you know we can
help you roadmap that out.

(45:30):
So, are there?
What do you think right now arethe major issues that you're
facing in your profession?
Are there obstacles that youthink insurance industry is
going to face in the comingyears that you're trying to kind
of get strategized around?

Speaker 3 (45:47):
No, I mean, you know, lead cost is always a thing.
Lead cost is always goes up.
I mean the cost of marketing.
I brought on a really goodmarketing team and partnered up
with them and they've been doinga great job with that.
Uh, and that's just me beingproactive, because I've seen
that.
You know, like I said, I got mylicense in 2018 and I

(46:08):
definitely seen lead costs um,gradually creep up and as the
lead costs creep creep up, itwill cause the agents to be less
profitable.
And you know, agents, if they,uh, they can't make money then
then then then they're not goingto want to be agents.
So then that puts Can't be ableto afford it.
Not everyone, right?
They want to be able to makemoney, so it's super important

(46:29):
to be proactive and make surethat we always have systems for
that.
And you know, of course, ai isa big talk and there's a lot of
fear with AI and stuff.
And you know, I have some VAsthat work with me and one of my
BAs.
I was showing her an AI tool.
She's like soon, you won't needme.
I was like no, I'm going toalways need you because you're
going to learn how to use thesetools and you're just going to

(46:50):
become way more effective and Iget even more money's worth of
you because you're using thesetools that I pay for you to use.

Speaker 2 (47:04):
So I just had to reassure her that no, ai is
definitely not going to replaceyou and ai shouldn't replace
people, right?

Speaker 3 (47:07):
um, you know, replace jobs or replace things, but
that's where people just have toadapt and learn how to use ai
to become more valuable.
Um, or just get way more workdone, uh, in a way shorter time,
and then so you're making moremoney, um, getting the same
amount of work done because it'staking you less time to do it,
so you could get more stuff.
Sure, so, looking at AI in ourbusiness and looking at how we

(47:29):
can incorporate that to stay inthe front of it, right, you know
, understanding that things aregoing to change drastically I'm
sure they already have.
You know, I already use it fora ton of things and just want to
make sure that, um, you know,we're not, we're not sitting
there, uh, like running ads onthe radio, right, you know that,
that, that, that that went awaya long time ago.

(47:50):
And then some people held thatline and you know, I remember a
couple of years ago, someonetold me she was starting a
magazine company.
I was like magazine company, dopeople buy magazines?
Still, you know, I feel likeit's, it might be a, it might be
a little late to start amagazine company, you know.
So, just staying with the timesand just, you know, not holding
onto these old ideas, um, butyeah, no, I mean, you know life

(48:10):
insurance is, is my bread andbutter.
I just did recently get intohealth and Medicare, uh, and,
you know, knowing that there isgoing to be some, there is some
regulations and some governmentthings that can change that Uh,
but always making sure that,regardless, you know life will
be my bread and butter and thatwill, will pay the bills and if
something happens where you knowthey, they pass some law or

(48:31):
some bill and it changes mywhole, uh, health related
business, that it doesn't, youknow, put me out on the street
because I still have my lifebusiness, which typically, uh,
doesn't get messed, messed withwith regulations, it's just a
lot different.

Speaker 2 (48:45):
My father-in-law used to say that people here were
going to vote for the ones thatdidn't have any legislation that
they wanted to introduce.
So I'm like, ok, that's as fairas anything.
So we're running out of time.
I just want to make sure I getto ask you this question is in
the years to come I mean, youtouched on it yourself we're all
going to die someday, right?
Is there a legacy that you hopethat you'll leave behind?

(49:10):
You know that people stumbleupon your grave someday, that
they'll be able to look at youand say, oh yeah, there's that
Price guy.
He was a good guy.
I remember he did fill in that.
I remember he did thing.
What would you want to beremembered for, do you think?

Speaker 3 (49:28):
Yeah, you know, I think about that quite quite a
bit.
Um, you know, as as the networkstarts increasing and you start
thinking about like all right,cool, like where's this go when
I leave and what's the best,what's the best place for it to
go to, you know, and you look at, like you know, like I think,

(49:48):
warren Buffett, bill Gates, likeall those rich people, you know
they're like we're not givingour money to our family, you
know, and when you're young,you're like, oh, that doesn't
make sense.
What the hell, the familydeserves it.
But you start understandingthat it's like all right, where
does this go?
And like, how can I affect themost amount of people that
actually can use it?
So you start thinking aboutthose things and you know a lot

(50:08):
of the insurance agents thatwork with me, that entrust me.
A lot of them start out as likeservers or retail workers or
housewives or, you know, singlemoms and weren't in the greatest
financial position, and youknow seeing them.
You know be able to make sixfigures, being able to, you know

(50:29):
, make their own schedule.
You know watch them onInstagram doing all these cool
things with their kids theparties, the trampoline park and
stuff like that.
And you know that's alreadybeen a huge, huge blessing
because, you know, I've seen somany people grow in so many ways
.
The money is like the firstpart, but the money just opens
up this freedom for all theseother things.

(50:49):
So it's really doing more ofthat and affecting more people.
I did a meeting this morning.
I had 100 people on it.
They're all my agents, you know, and I let them know that, like
you know, money's cool andhouses and cars and vacations
and all those things are cool,but the the thing that really,

(51:12):
uh, inspires me the most to likekeep going, cause I don't
really have to work as much as Ido.
Uh, but I do because, likewatching a new person come that
I didn't know, getting to knowthem, getting to find out that
they were down and out when theygot their insurance license and
started to start working withme, um, and then like start
making life changing money.

(51:32):
You know, and life changingmoney from them might just be
thousand dollars a week thatthey weren't making, you know,
or $2,000 a week.
You know it doesn't have to be,you know, millionaire status or
anything like that, but youknow, sometimes you know a
single mom that made 80 grandlast year for her first year as
an insurance agent.
It's just completely changedeverything about their life.
And you know me growing up.

(51:52):
Me and my sister live with mymom.
You know being a single mom,you know she she struggled with
drugs, high school dropout andyou know welfare andout and, uh,
you know welfare and and allthat like you know seeing how.
You know, if my mom was making80 grand a year, it would have
changed all our lives as kids.
Uh, you know.
And then the way we grew up andI kind of am glad I grew up

(52:14):
like that because I could relatewith people and I'm used to
struggle and I'm used to allthose things Uh, but to see the,
the children's and the kids,you know, the six-year-olds and
the babies that are just beingborn and stuff like that and
seeing that, so that's what Ireally enjoy.
So it's just like how do I getmore of that before I leave?

Speaker 2 (52:33):
I don't know, David, it sounds to me the way you're
describing that you sound likeyou already are in the Social
Security business, so you know,it's just a whole different way
of looking at it, which is agood thing.
I mean, if an 80 year oldgrandma can start selling this
stuff and actually fill in anincome gap for herself, maybe
that's not so bad.

Speaker 3 (52:51):
They're the best ones .
They're the best ones becausethey're talking to other seniors
and, like you're not going tohang up on a senior, like you're
going to talk to them, they'rethe best ones.

Speaker 2 (52:59):
Yes, so people want to find out about this new
social security income.
How do they find out more aboutyou, david?
What's the best way to do that?

Speaker 3 (53:08):
Yeah, you can reach out to me on all the socials
Instagram, Facebook, LinkedIn,TikTok.
David Price official my website, tpglifecom.
You go in there, submit yourinformation, we'll get to you,
or you can always send me anemail at david at tpg life dot
com, so any of those.
Also on YouTube, David Priceofficial as well.

(53:29):
I put out content weekly.

Speaker 2 (53:31):
Okay, tpg is the price group, right.
So that's to remember the pricegroup TPG.
David, it's been just a realjoy talking with you.
We went all kinds of differentplaces.
I didn't necessarily thinkabout going, so hope you enjoyed
yourself.
So hopefully we can talk againsometime.
Maybe, as things get evencrazier in the world, we'll have
more need for reassurance ofinsurance, right?

Speaker 3 (53:54):
So take care.
Thank you so much for theopportunity.
I really appreciate it.

Speaker 2 (53:58):
You have a great Friday night too, folks.
You've been listening to DavidPrice, the founder and CEO of
the Price Group a real, truegood guy.
So if you're going to talk tosomeone about insurance, that
will give you the straight poopfor you.
I think David's your guy.
Take care, thank you.