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July 28, 2025 28 mins

Show Information

Episode Number: 98

Date: July 28, 2025

Duration: 28:12

Host Contact Information

Host: Justin Deese

Website: JustinDeese.com

Contact: Justin@JustinDeese.com

Guest Contact Information

Guest: Tom Jameson

Company: Astro Watt Electrical

Guest Website:  https://www.callastrowatt.com

 

Summary

In this episode, Justin chats with Tom Jameson, owner of Astro Watt Electrical based in Apex, North Carolina. Since launching in 2019, Tom has grown his business to 14 employees and is on pace for $3M in revenue—all while building a standout company culture rooted in fun, empowerment, and genuine care for both team and customer.

Tom shares how he transitioned from being in the field to leading the business, the lessons he learned from scaling too fast, and the surprising power of a monthly team book club. If you're a business owner looking to grow without losing your soul—or your weekends—this episode is for you.

Takeaways

  • Building a fun and empowering culture leads to sustainable growth.

  • Clarity and focus on residential service work allowed Astro Watt to scale efficiently.

  • Letting go of control and empowering your team unlocks freedom and growth.

  • Even small companies should prioritize reinvestment and leadership development early.

  • Customer experience trumps sales—sometimes the best solution isn’t doing the job at all.

  • A great culture builds loyalty, collaboration, and a team that truly cares.


Chapters

00:00 – Welcome and Introduction

01:00 – Astro Watt Today: Structure, Team, Revenue Goals

03:00 – Creating a Fun and Close-Knit Culture

05:00 – Early Days and the Journey to Residential Focus

08:00 – Stepping Out of the Field & Building Leaders

13:00 – Bottlenecks, Lessons, and Leadership Growth

16:00 – Empowering the Team and Letting Go

20:00 – Life Outside of Work: Golf, Family, and Perspective

22:00 – Lightning Round: Freedom, Decisions, and Advice

25:00 – Final Thoughts: The Power of Team and Book Clubs

Keywords

#ElectricalBusiness #ResidentialService #CompanyCulture #LeadershipLessons #BusinessGrowth #EmpowerYourTeam #FreedomInBusiness #CustomerExperience #HomeServices #AstroWatt #TradesLeadership #JustinDeese #FreedomBlueprintPodcast #TomJameson

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