March 8, 2025 • 18 mins
Uncover the difference between Instagram accounts generating $20,000 monthly and business owners earning $200,000+ per month through the power of activation and embodied leadership. True leaders don't just create content that activates, they live as the embodiment of their message, radiating authenticity that others can feel.
• The most significant difference: a $200K leader activates people through genuine embodiment
• You can feel when content comes from true embodiment versus scripts and frameworks
• Activation leaders genuinely believe what they're teaching and live it without an audience
• Creating content with a "heartbeat" that makes people feel something when they read it
• Leaders are "lights on the hill" who leave people feeling better after consuming their content
• High-end leaders don't need to explicitly sell, they create desire through their existence
• Successful entrepreneurs approach business like "mad scientists" in constant evolution
• True leaders take their audience with them as they continue to grow and transform
Share this episode with a powerful woman in your life who you know is iconic and legendary. I'll see you in all the places and all the spaces inside of Freedom Queen.
xo
Bridget James Ling
Freedom Queen
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Welcome back to the podcast Freedom Queen.
Inside this episode, I'm goingto be talking about the
difference between a $20,000 amonth Instagram account in cash
because we talk about cash hereand a $200,000 cash per month
business owner, and yourInstagram feed looks like there.
Now, the main difference I'mjust going to cut right to the
(00:24):
chase is one activates peopleand one doesn't.
So a feed that activates peopleat $200,000 is a feed that you
can tell this person is athought leader.
So you can tell that the personthat is leading that Instagram
account is smart, is activatingand the most important piece is
(00:47):
that they are embodied in whatthey're teaching on.
I'm seeing something reallyinteresting happening right now,
which is people are utilizingscripts, frameworks, online
technology, to be able to writebold content.
However, you can tell thedifference between somebody
(01:12):
that's actually embodied in thattopic and somebody that's not.
You can tell if it's comingfrom a wound or an embodiment.
You can tell if somebody elsewrote it for them or if it's
actually their words, like thevibes don't lie.
Okay, your gut is so strong.
You can read something, feelthe frequency of the post
(01:32):
because that's very real and youcan tell okay, this person is
super embodied in what they'reteaching in or they're not, and
this really relates to howactivational you become Someone
that's very activational.
They're an activating leader.
Well, number one.
They really believe in whatthey're talking about.
(01:54):
This is why we have two programsin Freedom Queen coming up.
What an iconic season inFreedom Queen.
One of them is the unspokenconversation, which is all about
your internal identity, so howyou see yourself, because that
affects what you charge, whoreaches out to you.
(02:14):
And the second one is the I GetPaid to Exist program, which is
what I'm talking about todayhow to make activation content,
how to sell with an activatingway.
I mean, it's just an iconicseason.
These two programs together areinsane.
It's like the best season everin Freedom Queen.
(02:36):
But the point of saying allthat is that activation
leadership.
A woman that activates peopleradiates this frequency of buy
from me.
So her physical body language,right, the way she looks, the
way she's showing up, you cantell this woman's not trying
(02:57):
Like.
That's actually who that womanis.
This is why I just dropped awhole training inside of the
Freedom Queen Mastermind aboutbeing an embodied leader when no
one is watching.
So if you're listening to thepodcast right now and you're not
watching the video version ofit for this episode.
I am wearing my Freedom Queensunglasses, I have my fur coat
(03:18):
on, I'm in my office Even whennobody was watching.
This is what I looked likeToday.
I've lived the most embodiedday ever.
I've lived the Freedom Queenway.
It's a Saturday.
I woke up.
I had an amazing couple hoursin bed with Robbie.
We had coffee in bed, he made asteak and eggs.
(03:41):
I did some creation work forone of my masterminds.
He's going to the gym right nowpicking up stuff for us tonight
to have a.
We have a campfire.
He's going to get some goodCosta Rican cigars and our
favorite red wine.
Grab a glass of wine by thecampfire.
Look at the stars.
We oh, by the way, we liveright under Jupiter and there's
(04:01):
another planet.
Our house lives rightunderneath this.
Whatever, it doesn't matter.
Maybe it does, but our house isright underneath this and so,
like we're actually embodiedleaders, like this is not
something that you try to do.
People can tell when you'retrying and, anyways, I don't
(04:22):
want you to try to be anactivating leader.
I want you to actually live ahappy life, because in Freedom
Queen, I'm not just teaching youhow to make a ton of money and
then you're unhappy.
In Freedom Queen, my mission hasalways been to wake women up to
their God-given potential andto help them become the most
powerful women that they've everseen, that they've ever been.
For them to look at themselves.
(04:42):
For you to look at yourself andgo.
For them to look at themselves.
For you to look at yourself andgo.
I am the woman I once dreamedof being as a little girl.
The version of you that youdreamed of being as a little
girl that you thought was so outof reach.
You just dreamt about it.
You're like I don't know ifthat's possible, though it was
like I want you to be her, but Iwant you to actually be her and
feel alive.
And your bank account hasmultiple millions in it Cash.
(05:09):
I just I know some right now,somebody listening to this
message and it is landing sohard for you.
I can tell I'm super intuitive,I just know things.
Somebody's landing for someincredible unicorn woman, and so
I don't want you to just writeactivation content.
I want you to be anactivational leader, an
(05:30):
activating leader.
What that means is that, evenwhen no one's watching, you're
activating yourself.
You don't have to proveanything.
You're the walking salespeople.
I always say this to clientsSome people have to prove to
other people why they're thebest and they do things like
(05:52):
crazy photo shoots.
And they do things externally.
They make bold pieces ofcontent, they try and be sassy
on the internet, but it comesoff as insecure, comes off as
insecure.
They try and try and try and doall of these things, but
they're not actually that personbehind the scenes.
This is it, like one of thethings my one of my favorite
clients told me.
My favorite client.
She's like a private client ofmine.
(06:13):
We've done some work in persontogether and she's like when I
met you, you are the same persononline as you are in person.
I'm like, yeah, because this isnot a show, this is not
something I'm putting on, thisis actually the self, and you
will activate people the moreyou activate yourself.
(06:33):
And so when you look at twopeople's feed, I was just
auditing a bunch of people'sInstagram this, this um, this
this month because when you payin full for the freedom queen
experience, you get an instagramaudit which is worth the whole
price of the freedom queenexperience.
But the point of that is a lotof people's content lands really
(06:55):
flat.
It's really boring.
It's like where's the heart?
Hello, where's the human?
I want to feel something.
I human, I want to feelsomething.
I want to feel when I land onyour feed, like there's a human
being behind the screen.
I want you to make art with me.
I want you to make love to methrough your content.
I want, I want to feel like youtook the time to actually think
(07:18):
about what you were going tosay.
Like sometimes, when I makecontent, I wake up in the
morning like this is what I needto put out right now.
It's going to be so good.
Like sometimes, when I makecontent, I wake up in the
morning like this is what I needto put out right now.
It's going to be so good,that's what I want.
I put those things out becauseI've activated myself first
(07:39):
which is a whole other topic andwe're going to talk about that
in the unspoken conversation butthen I read other people's
posts that are activating humanbeings and you can tell there's
a heartbeat.
You know what I'm talking about.
There's a heartbeat behindtheir content.
You know what I'm saying.
You can feel them.
You're like I feel happy.
(07:59):
I don't know about you.
But when I read people'scontent, if I leave feeling not
happy, I'm like I don't thinkyou're a leader, because leaders
move people Leaders.
I believe leaders and this iswhat I teach in Freedom Queen
women of Freedom Queen, and thisis what I teach in Freedom
Queen Women of Freedom Queen.
(08:23):
Leaders of massive companies ourjob is to be the light on the
hill.
Actually, I own a company inCosta Rica and it's called the
Light on the Hill.
I believe that our job is to belights.
(08:43):
And sometimes people at the 20Kmonth try and sometimes at
least even seeing that like 40Kmonth try and make this content.
That is activation, but it'snot activating anyone.
It's actually spreading moredarkness.
And sometimes what happens iswhen you make that type of
(09:04):
content, it works momentarily,but then you trauma bond with
people and you attract peoplethat you don't like and then
they spread more darkness inyour world and you're like, well
, how did I get all these darkpeople?
Because you were spreadingdarkness.
But when you are the light onthe hill and you make content
that when people land in therelike whoa, that was funny, that
(09:27):
activated the crap out of me, Ifeel alive.
I feel I feel better than whenI got here.
You are going to be amultimillionaire In no time.
You are going to have amultimillion dollar net worth.
You're going to have realestate.
You're going to have yourinvestments work, making more
(09:49):
money than your old yearlysalary did passively.
You're going to have multi sixfigure cash months and you are
going to look in the mirror andyou are going to say to yourself
you are or I am.
You are the woman that youdreamed of being as a little
girl.
That's what I'm talking about.
(10:11):
So an activation feed is felt.
The activation feed is felt.
You feel better, you feelactivated, you feel excited, you
feel called to move, you feelloved, you feel expanded, you
feel you feel.
You feel.
You feel you feel good andyou're like I want to go on the
(10:36):
pathway of possibilities withthat mentor.
Some people go down the pathwayof possibilities with other
people and it's a dark, scaryforest.
That's not good, and thenthey're like trying to get out
of it and go on the otherpathway, which is sometimes
harder.
I have a whole other piece ofcontent coming out around why
building a high-end movement isactually harder than building a
regular shmegular business.
It's harder because there'smore heart in it because you
(10:58):
care more, because you didn'tstart your business just to make
money in the first place.
You started your business to beable to change people's lives,
because you knew that you weredestined to do something here on
this planet.
You have a God given talent andyou know that you don't want to
die one day thinking did I liveup to my potential?
This is what it's about, and sowhen somebody's feed that
(11:28):
activates people, it's whatyou're saying.
So it's how you actually writethe copy, like how you formulate
the sentence that matters.
It's the tonality in the copy.
It's also the frequency behindthe copy.
This is why, when you takeunspoken conversation mixed with
I get paid to exist, it's likea quantum explosion because you
(11:50):
have the backing of the being,the identity and the body, mixed
with the copywriting skills,and it's like holy moly, you are
an unstoppable force.
You are a force that cannot bestopped.
So inside of I get paid toexist.
(12:13):
In that program I'm also goingto.
I'm teaching on the copywriting, but also the look, because the
look of your feed also matters.
I've been auditing people'sInstagram accounts this week and
something I notice a lot istheir feed is flat, like I would
never binge this person's feedand they'd had the same feed
(12:35):
forever, like they never let itevolve and change and grow into
this beautiful, spectacularplace and it kind of just always
laid landed flat and whenpeople landed on it they were
just like yeah, this is fine,sometimes adding like a change
in your feed or change inimagery.
You can always go back to whatyou were doing before, but this
pattern interrupt is reallypowerful.
(12:56):
So when you're talking aboutthat, I'm talking about
copywriting and I'm talkingabout a third piece, which is
how to sell without reallyselling.
One of my my mastermind clients.
She's been with me for manyyears and she's like you.
She's like I've been sw you.
She's like I watch your IGstories and you're not really
selling to people.
She's like but I would buy fromyou and I do buy from you.
(13:16):
We're doing actually a, we'regoing to Italy together in the
summer and she's like I wouldbuy from you, but you're not
saying buy from me.
What is that?
I'm like because I'm askingpeople to buy into the brand
equity, then to buy something.
I don't need to tell people tobuy from me in order for people
(13:37):
to buy from me.
They just buy.
They just come into the store,high-end brands or really big
leaders, movement makers theydon't need to to, they don't
need to tell you to buy, theyjust show up.
They're like look at this thingthat I made, want it?
Everyone's like, yes, I wouldlove that, like Taylor Swift
(14:00):
doesn't need to go on a campaignand be like okay, now, here are
the reasons why.
To come to the era's tour, shejust puts out her art and then
everyone's like, yes, please, Iwould love to be a part of that.
I would love that kimkardashian isn't like here's why
you need to buy skims.
She just shows up in the skims.
This is, this is I get paid toexist 101.
(14:25):
This is I don't launch, I exist101.
And when you activate peopleusing your physical frequency in
the unspoken conversation andthe I get paid to exist, the way
you write it, the copy, thetonality of it and how you're
(14:45):
speaking to people, I'm going toreally be breaking these pieces
down like speaking to people'sidentities, speaking to their
inner desires, activating peopleusing words, being an
activating leader, all in yourfeed content.
When you do that, you will movepeople.
You can literally get anyone todo anything, and that's my goal
(15:05):
for you.
I don't.
I have zero interest inteaching you some like here's
how to make money once.
My work is for women who areleaders, who are people who are
powerful, who are people whowant to feel amazing in their
life and their relationships andtheir sex and their love, in
their marriage and their health,in how they see themselves and
(15:28):
as a result, and as a result,and as a result of living this
extraordinary life and becomingan extraordinary woman, you look
in the mirror and you say toyourself you are the person I
always dreamt of being.
Thank you, and this is notsomething that you just do once.
This is something you do overand over and over again and you
can tell the women that stopgrowing and the women that are
(15:51):
always working.
They're like their bestexperiment.
They're like Ooh, what are wegoing to test?
Today?
I have this metaphor in FreedomQueen.
I talk about the mad scientistand that some of my clients.
It's so fun.
Some of them I've seen they'rethey're talking about it too.
They're like I'm just going tobe in a mad, like I'm a mad
scientist this weekend.
I'm just gonna be in my studyputting together chemicals.
(16:11):
Like exactly this is what I'vedone since day frickin' one,
everything is like ooh, let'splay.
That sounds like fun.
I'm gonna create the best thingever.
I'm gonna create the best pieceof art.
I'm gonna create the bestperformance.
I'm gonna create the best thingfor people.
And then I'm going to learn andthen I'm going to fix it.
(16:33):
Ooh, that needs to be tweaked.
Ooh, okay, that needs to betweaked.
Ooh, feedback Great, let metake that.
Ooh, let me take this.
Ooh, tweak, tweak, tweak, tweak, improve, improve, improve.
And this is why I say you getpaid to evolve.
People will come with you onyour evolution of your business.
(16:54):
They want you to evolve, andthat's a piece of it, activating
people, that you're anever-evolving leader.
Just when they think you're atthe top of the mountain, you're
like no, I have found an edge,I'm about to leap again.
Are you coming?
And you fly?
And then they're like yeah,let's go.
And everybody flies with you.
And then they're, they're doingtheir own thing too.
And then I just have chills Like, oh, they're on their
(17:16):
mountaintop and then they'releaping and they're flying out
the people.
I'll go with you too.
And then you're just like theselights that are always flying
in the air.
Like, can you imagine that Like?
Can you imagine all the freedomqueens in the sky flying on top
of the mountains and, just like, ping, ping, ping, you're a
light and you're a light andyou're a light.
And then suddenly we look up atthe sky and we see all these
stars and they're actually justfreedom queens who decide to be
(17:37):
the light and activate people,because they activated
themselves first.
Whoa, I just moved myself forhow I was speaking, and if that
moved you, well, I invite you toshare this episode with a woman
who you know is powerful.
You got value from this.
(17:58):
Share this with a woman who youknow is iconic.
Share this with a woman who youdeeply love.
Share this with a woman whoyou're like I love you so much.
Share it with a client, amother, your mom you're like I
love you so much.
Share with a client, a mother,your mom, your community.
Share it with someone that youknow it changed their life and I
will see you in all the placesand all the spaces.
I love you, you legendary woman, and I'll talk to you soon.
Welcome back to the podcast Freedom Queen.
Inside this episode, I'm goingto be talking about the
difference between a $20,000 amonth Instagram account in cash
because we talk about cash hereand a $200,000 cash per month
business owner, and yourInstagram feed looks like there.
Now, the main difference I'mjust going to cut right to the
(00:24):
chase is one activates peopleand one doesn't.
So a feed that activates peopleat $200,000 is a feed that you
can tell this person is athought leader.
So you can tell that the personthat is leading that Instagram
account is smart, is activatingand the most important piece is
(00:47):
that they are embodied in whatthey're teaching on.
I'm seeing something reallyinteresting happening right now,
which is people are utilizingscripts, frameworks, online
technology, to be able to writebold content.
However, you can tell thedifference between somebody
(01:12):
that's actually embodied in thattopic and somebody that's not.
You can tell if it's comingfrom a wound or an embodiment.
You can tell if somebody elsewrote it for them or if it's
actually their words, like thevibes don't lie.
Okay, your gut is so strong.
You can read something, feelthe frequency of the post
(01:32):
because that's very real and youcan tell okay, this person is
super embodied in what they'reteaching in or they're not, and
this really relates to howactivational you become Someone
that's very activational.
They're an activating leader.
Well, number one.
They really believe in whatthey're talking about.
(01:54):
This is why we have two programsin Freedom Queen coming up.
What an iconic season inFreedom Queen.
One of them is the unspokenconversation, which is all about
your internal identity, so howyou see yourself, because that
affects what you charge, whoreaches out to you.
(02:14):
And the second one is the I GetPaid to Exist program, which is
what I'm talking about todayhow to make activation content,
how to sell with an activatingway.
I mean, it's just an iconicseason.
These two programs together areinsane.
It's like the best season everin Freedom Queen.
(02:36):
But the point of saying allthat is that activation
leadership.
A woman that activates peopleradiates this frequency of buy
from me.
So her physical body language,right, the way she looks, the
way she's showing up, you cantell this woman's not trying
(02:57):
Like.
That's actually who that womanis.
This is why I just dropped awhole training inside of the
Freedom Queen Mastermind aboutbeing an embodied leader when no
one is watching.
So if you're listening to thepodcast right now and you're not
watching the video version ofit for this episode.
I am wearing my Freedom Queensunglasses, I have my fur coat
(03:18):
on, I'm in my office Even whennobody was watching.
This is what I looked likeToday.
I've lived the most embodiedday ever.
I've lived the Freedom Queenway.
It's a Saturday.
I woke up.
I had an amazing couple hoursin bed with Robbie.
We had coffee in bed, he made asteak and eggs.
(03:41):
I did some creation work forone of my masterminds.
He's going to the gym right nowpicking up stuff for us tonight
to have a.
We have a campfire.
He's going to get some goodCosta Rican cigars and our
favorite red wine.
Grab a glass of wine by thecampfire.
Look at the stars.
We oh, by the way, we liveright under Jupiter and there's
(04:01):
another planet.
Our house lives rightunderneath this.
Whatever, it doesn't matter.
Maybe it does, but our house isright underneath this and so,
like we're actually embodiedleaders, like this is not
something that you try to do.
People can tell when you'retrying and, anyways, I don't
(04:22):
want you to try to be anactivating leader.
I want you to actually live ahappy life, because in Freedom
Queen, I'm not just teaching youhow to make a ton of money and
then you're unhappy.
In Freedom Queen, my mission hasalways been to wake women up to
their God-given potential andto help them become the most
powerful women that they've everseen, that they've ever been.
For them to look at themselves.
(04:42):
For you to look at yourself andgo.
For them to look at themselves.
For you to look at yourself andgo.
I am the woman I once dreamedof being as a little girl.
The version of you that youdreamed of being as a little
girl that you thought was so outof reach.
You just dreamt about it.
You're like I don't know ifthat's possible, though it was
like I want you to be her, but Iwant you to actually be her and
feel alive.
And your bank account hasmultiple millions in it Cash.
(05:09):
I just I know some right now,somebody listening to this
message and it is landing sohard for you.
I can tell I'm super intuitive,I just know things.
Somebody's landing for someincredible unicorn woman, and so
I don't want you to just writeactivation content.
I want you to be anactivational leader, an
(05:30):
activating leader.
What that means is that, evenwhen no one's watching, you're
activating yourself.
You don't have to proveanything.
You're the walking salespeople.
I always say this to clientsSome people have to prove to
other people why they're thebest and they do things like
(05:52):
crazy photo shoots.
And they do things externally.
They make bold pieces ofcontent, they try and be sassy
on the internet, but it comesoff as insecure, comes off as
insecure.
They try and try and try and doall of these things, but
they're not actually that personbehind the scenes.
This is it, like one of thethings my one of my favorite
clients told me.
My favorite client.
She's like a private client ofmine.
(06:13):
We've done some work in persontogether and she's like when I
met you, you are the same persononline as you are in person.
I'm like, yeah, because this isnot a show, this is not
something I'm putting on, thisis actually the self, and you
will activate people the moreyou activate yourself.
(06:33):
And so when you look at twopeople's feed, I was just
auditing a bunch of people'sInstagram this, this um, this
this month because when you payin full for the freedom queen
experience, you get an instagramaudit which is worth the whole
price of the freedom queenexperience.
But the point of that is a lotof people's content lands really
(06:55):
flat.
It's really boring.
It's like where's the heart?
Hello, where's the human?
I want to feel something.
I human, I want to feelsomething.
I want to feel when I land onyour feed, like there's a human
being behind the screen.
I want you to make art with me.
I want you to make love to methrough your content.
I want, I want to feel like youtook the time to actually think
(07:18):
about what you were going tosay.
Like sometimes, when I makecontent, I wake up in the
morning like this is what I needto put out right now.
It's going to be so good.
Like sometimes, when I makecontent, I wake up in the
morning like this is what I needto put out right now.
It's going to be so good,that's what I want.
I put those things out becauseI've activated myself first
(07:39):
which is a whole other topic andwe're going to talk about that
in the unspoken conversation butthen I read other people's
posts that are activating humanbeings and you can tell there's
a heartbeat.
You know what I'm talking about.
There's a heartbeat behindtheir content.
You know what I'm saying.
You can feel them.
You're like I feel happy.
(07:59):
I don't know about you.
But when I read people'scontent, if I leave feeling not
happy, I'm like I don't thinkyou're a leader, because leaders
move people Leaders.
I believe leaders and this iswhat I teach in Freedom Queen
women of Freedom Queen, and thisis what I teach in Freedom
Queen Women of Freedom Queen.
(08:23):
Leaders of massive companies ourjob is to be the light on the
hill.
Actually, I own a company inCosta Rica and it's called the
Light on the Hill.
I believe that our job is to belights.
(08:43):
And sometimes people at the 20Kmonth try and sometimes at
least even seeing that like 40Kmonth try and make this content.
That is activation, but it'snot activating anyone.
It's actually spreading moredarkness.
And sometimes what happens iswhen you make that type of
(09:04):
content, it works momentarily,but then you trauma bond with
people and you attract peoplethat you don't like and then
they spread more darkness inyour world and you're like, well
, how did I get all these darkpeople?
Because you were spreadingdarkness.
But when you are the light onthe hill and you make content
that when people land in therelike whoa, that was funny, that
(09:27):
activated the crap out of me, Ifeel alive.
I feel I feel better than whenI got here.
You are going to be amultimillionaire In no time.
You are going to have amultimillion dollar net worth.
You're going to have realestate.
You're going to have yourinvestments work, making more
(09:49):
money than your old yearlysalary did passively.
You're going to have multi sixfigure cash months and you are
going to look in the mirror andyou are going to say to yourself
you are or I am.
You are the woman that youdreamed of being as a little
girl.
That's what I'm talking about.
(10:11):
So an activation feed is felt.
The activation feed is felt.
You feel better, you feelactivated, you feel excited, you
feel called to move, you feelloved, you feel expanded, you
feel you feel.
You feel.
You feel you feel good andyou're like I want to go on the
(10:36):
pathway of possibilities withthat mentor.
Some people go down the pathwayof possibilities with other
people and it's a dark, scaryforest.
That's not good, and thenthey're like trying to get out
of it and go on the otherpathway, which is sometimes
harder.
I have a whole other piece ofcontent coming out around why
building a high-end movement isactually harder than building a
regular shmegular business.
It's harder because there'smore heart in it because you
(10:58):
care more, because you didn'tstart your business just to make
money in the first place.
You started your business to beable to change people's lives,
because you knew that you weredestined to do something here on
this planet.
You have a God given talent andyou know that you don't want to
die one day thinking did I liveup to my potential?
This is what it's about, and sowhen somebody's feed that
(11:28):
activates people, it's whatyou're saying.
So it's how you actually writethe copy, like how you formulate
the sentence that matters.
It's the tonality in the copy.
It's also the frequency behindthe copy.
This is why, when you takeunspoken conversation mixed with
I get paid to exist, it's likea quantum explosion because you
(11:50):
have the backing of the being,the identity and the body, mixed
with the copywriting skills,and it's like holy moly, you are
an unstoppable force.
You are a force that cannot bestopped.
So inside of I get paid toexist.
(12:13):
In that program I'm also goingto.
I'm teaching on the copywriting, but also the look, because the
look of your feed also matters.
I've been auditing people'sInstagram accounts this week and
something I notice a lot istheir feed is flat, like I would
never binge this person's feedand they'd had the same feed
(12:35):
forever, like they never let itevolve and change and grow into
this beautiful, spectacularplace and it kind of just always
laid landed flat and whenpeople landed on it they were
just like yeah, this is fine,sometimes adding like a change
in your feed or change inimagery.
You can always go back to whatyou were doing before, but this
pattern interrupt is reallypowerful.
(12:56):
So when you're talking aboutthat, I'm talking about
copywriting and I'm talkingabout a third piece, which is
how to sell without reallyselling.
One of my my mastermind clients.
She's been with me for manyyears and she's like you.
She's like I've been sw you.
She's like I watch your IGstories and you're not really
selling to people.
She's like but I would buy fromyou and I do buy from you.
(13:16):
We're doing actually a, we'regoing to Italy together in the
summer and she's like I wouldbuy from you, but you're not
saying buy from me.
What is that?
I'm like because I'm askingpeople to buy into the brand
equity, then to buy something.
I don't need to tell people tobuy from me in order for people
(13:37):
to buy from me.
They just buy.
They just come into the store,high-end brands or really big
leaders, movement makers theydon't need to to, they don't
need to tell you to buy, theyjust show up.
They're like look at this thingthat I made, want it?
Everyone's like, yes, I wouldlove that, like Taylor Swift
(14:00):
doesn't need to go on a campaignand be like okay, now, here are
the reasons why.
To come to the era's tour, shejust puts out her art and then
everyone's like, yes, please, Iwould love to be a part of that.
I would love that kimkardashian isn't like here's why
you need to buy skims.
She just shows up in the skims.
This is, this is I get paid toexist 101.
(14:25):
This is I don't launch, I exist101.
And when you activate peopleusing your physical frequency in
the unspoken conversation andthe I get paid to exist, the way
you write it, the copy, thetonality of it and how you're
(14:45):
speaking to people, I'm going toreally be breaking these pieces
down like speaking to people'sidentities, speaking to their
inner desires, activating peopleusing words, being an
activating leader, all in yourfeed content.
When you do that, you will movepeople.
You can literally get anyone todo anything, and that's my goal
(15:05):
for you.
I don't.
I have zero interest inteaching you some like here's
how to make money once.
My work is for women who areleaders, who are people who are
powerful, who are people whowant to feel amazing in their
life and their relationships andtheir sex and their love, in
their marriage and their health,in how they see themselves and
(15:28):
as a result, and as a result,and as a result of living this
extraordinary life and becomingan extraordinary woman, you look
in the mirror and you say toyourself you are the person I
always dreamt of being.
Thank you, and this is notsomething that you just do once.
This is something you do overand over and over again and you
can tell the women that stopgrowing and the women that are
(15:51):
always working.
They're like their bestexperiment.
They're like Ooh, what are wegoing to test?
Today?
I have this metaphor in FreedomQueen.
I talk about the mad scientistand that some of my clients.
It's so fun.
Some of them I've seen they'rethey're talking about it too.
They're like I'm just going tobe in a mad, like I'm a mad
scientist this weekend.
I'm just gonna be in my studyputting together chemicals.
(16:11):
Like exactly this is what I'vedone since day frickin' one,
everything is like ooh, let'splay.
That sounds like fun.
I'm gonna create the best thingever.
I'm gonna create the best pieceof art.
I'm gonna create the bestperformance.
I'm gonna create the best thingfor people.
And then I'm going to learn andthen I'm going to fix it.
(16:33):
Ooh, that needs to be tweaked.
Ooh, okay, that needs to betweaked.
Ooh, feedback Great, let metake that.
Ooh, let me take this.
Ooh, tweak, tweak, tweak, tweak, improve, improve, improve.
And this is why I say you getpaid to evolve.
People will come with you onyour evolution of your business.
(16:54):
They want you to evolve, andthat's a piece of it, activating
people, that you're anever-evolving leader.
Just when they think you're atthe top of the mountain, you're
like no, I have found an edge,I'm about to leap again.
Are you coming?
And you fly?
And then they're like yeah,let's go.
And everybody flies with you.
And then they're, they're doingtheir own thing too.
And then I just have chills Like, oh, they're on their
(17:16):
mountaintop and then they'releaping and they're flying out
the people.
I'll go with you too.
And then you're just like theselights that are always flying
in the air.
Like, can you imagine that Like?
Can you imagine all the freedomqueens in the sky flying on top
of the mountains and, just like, ping, ping, ping, you're a
light and you're a light andyou're a light.
And then suddenly we look up atthe sky and we see all these
stars and they're actually justfreedom queens who decide to be
(17:37):
the light and activate people,because they activated
themselves first.
Whoa, I just moved myself forhow I was speaking, and if that
moved you, well, I invite you toshare this episode with a woman
who you know is powerful.
You got value from this.
(17:58):
Share this with a woman who youknow is iconic.
Share this with a woman who youdeeply love.
Share this with a woman whoyou're like I love you so much.
Share it with a client, amother, your mom you're like I
love you so much.
Share with a client, a mother,your mom, your community.
Share it with someone that youknow it changed their life and I
will see you in all the placesand all the spaces.
I love you, you legendary woman, and I'll talk to you soon.
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