Freight Efficiency with NACFE‘s Mike Roeth & Friends
Freight Efficiency With NACFE’s Mike Roeth & Friends is a regular podcast series that focuses on current technologies and practices that help fleets achieve the best possible freight efficiency for their given application. It also will provide insight into emerging technologies such as electric and autonomous vehicles and their potential impact on freight efficiency. NACFE’s Executive Director, Mike Roeth, will interview executives from the trucking industry and other parties that are interested in improving the overall efficiency and sustainability of goods movement in North America, which includes currently available technologies as well as emerging technologies such as electric and autonomous vehicles. If you would like to suggest a topic for this podcast, please contact Denise Rondini, NACFE’s communications director at denise.rondini@nacfe.org
Episodes
Katerina Jones, chief marketing officer at Fleet Advantage, talks about 20-year career in marketing, the beauty of marketing, and about tying the whole concept of TCO to metrics. She also talks about the benefits of leasing, keeping up with the explosion of data, determining when the time is right to adopt a new technology, the importance of having a plan for asset replacement and what she loves about the trucking industry.
Tucker Perkins, president and CEO of the Propane Education & Research Council (PERC), talks about why he focused on propane during his career, the benefits of propane as a fuel for trucks and fuel solutions for the future. He also talks about why he thinks the Messy Middle will be here for a long time, explains the role and vision of PERC, shares what he sees for the future of propane in trucking and talks about his book Path t...
Ep. 142: Terry Stefankiewicz, retired executive director of the National Soccer Festival, talks about his coaching career and the importance of learning from your mistakes. He also talks about the impetus for starting a national soccer festival, what it takes to go from an idea to reality and lessons learned from organizing a big event.
Royal Jones, founder and CEO of Mesilla Valley Transportation, talks about growing into the company name, how he learned about the importance of aerodynamics and why horsepower is not the root of all evil. He also explains why you don’t have to use all the power just because you have it, and he talks about the importance of maintenance, how high fuel prices impact his operation, and the role of MVT Solutions.
John Verdon, co-founder and chief commercial officer of Nevoya, talks about the importance of persistence during transformational times, his tale of two careers and why doing hard things is interesting to him. He also talks about what it takes to build a trucking company from the ground up and about running freight in corridors where it makes sense.
Josh Fisher, editor in chief of Fleet Owner, talks about how the publishing world has changed, the impact of AI on publishing, and the evolution of trucking technology. He also offers his thoughts on how trucking is doing with these new technologies, the collaboration in the trucking industry and the benefit of having smart people stay in the trucking industry. And he gives his opinion on what he thinks is making the trucking indus...
Vinny Riscica, e-mobility section manager at Con Edison, talks his passion for improving the livability of urban spaces, and why electrification is a key way to help reduce carbon. He also talks about what Con Edison is currently doing, the impact of truck electrification on the grid and the benefits of commercial electrification of the grid. He also explains the value of data in making informed decisions and New York’s Publi...
Emily Long, events & partnerships manager at NACFE, talks about her career, her fame in a small mountain town for one week out of the year, and the importance of storytelling and trying to bring the right people together. She also talks about how by understanding and meeting people’s need you can make magic happen, her focus on issues that matter, and her love for unique convenings like NACFE’s data potluck and abou...
Ep. 136: Matt Srnec, principal engineer at Thermo King, talks about why he got involved with TMC, what drives him to take on the work of electrifying refrigeration and about Thermo King’s early investment in electrifying refrigeration. He also talks about Themo King’s product portfolio including the company’s heating product and some of the challenges we’re going to see with refrigeration going forward. He a...
Ep. 135: Steve Mignardi, prior executive at Daimler Truck and NACFE board chairman, talks about his career including work as a truck technician, his time in Mexico and his love of trucks. He also talks about the importance of being resilient and shares his thoughts on what success will look like for NACFE and what people can do to help trucking be more efficient.
Dakota Semler, chief amazement officer at Xos Trucks, talks about his 10 years at the company, why the company pivoted to medium-duty trucks, and the company’s focus on markets that were going to grow and see tremendous conversion to zero emissions vehicles in the near term. He also talks about how he got into trucking, how he pivoted into electric vehicles and the beauty of the simplicity of BEVs. He shares information on th...
Tom Lincoln, national sales and service manager at Dana, talks about Dana’s claim to fame, Dana‘s place in the marketplace today and the company’s Fleet Council. He also talks about what he is learning from fleets, the downspeeding trend, how he looks at the future while dealing with the here and now, what’s going on with maintenance and uptime and how to handle the complexity of the market.
Derek Turbide, senior vice president of sales at Greenlane, talks about how he can bring what he learned from his time with natural gas to the battery electric side. He also shares how charging sites are selected, Greenlane’s Colton, California site, and the importance of making the charging experience better than the status quo. He also shares Greenlane’s near-term plans for charging hubs, the impact of federal, state ...
Chris Hammond, executive vice president, industry affairs and strategic accounts at Great Dane, talks about the 126 year history of the company, the various roles he has held during his long tenure with the company and his new role. He also talks about where trailers are headed in the future, what the industry needs to know about trailers and shares advice he would give to his younger self and people who are new to trucking.
Chris Guerrero, vice president of marketing at ENGIE Resources, talks about his work with Starship, the three main positions in the energy space and green hushing. He also talks about his love of storytelling, why it is important to share good stories and what is keeping him confident during the energy transition.
Susan Fall, owner of LaunchIt PR, talks about her work during the pioneering days of telematics in trucking, the importance of messaging when introducing a product and she shares some of her success stories with clients. She also talks about why it’s wrong to cut marketing and PR when times are slow and she offers advice to both tech companies and fleets to help the industry stay strong.
Blair Hefty, senior media manager at Coyne PR, talks about his career in public relations, how things have changed in in that industry in the past 20 years and his love of the motor sports industry. He also talks about the importance of the personal touch in business, the need for in-person events, what he likes about the trucking industry, what frustrates him about it and how we should deal with change. He also shares his thoughts...
Mark Willis, host of Road Dog Trucking News on Sirius XM, talks about his show and how he finds guests, his background in hard news, and the biggest stories of 2025. He also talks about his passion for safety, what drivers are saying about technology and the elements of a good story.
Zhe Wang, principal of RMI’s China program, talks about China’s focus on decarbonizing trucking, the fast growth of what he calls new energy trucks, and what is driving this growth. He also talks about the recent Rush to Zero program, which was modeled on NACFE’s Run on Less, and the program’s role in increasing the confidence in the viability of new energy trucks in the Chinese market.
Adam Klauber, chief sustainability officer at World Energy, talks about the rebirth of World Energy, the importance of education about fuel types and the need for voluntary choice when it comes to fuel solutions. He also talks about the benefits of drop-in fuel solutions, why renewable diesel is a good solution for trucking and about why a diverse approach to decarbonization makes sense.
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