Join Michelle Rowan and Mary Ann O'Connell as they explore the fundamentals of franchising. With over 40 years of experience, Mary Ann shares her journey from being Money Mailer's first franchisee to founding FranWise, a company that helps businesses become franchises. Discover the intricacies of franchise agreements, the role of the FTC, and the differences between franchising and licensing. Whether you're a budding entrepreneur or a seasoned business owner, this episode offers valuable insights into the world of franchising. Tune in to learn how to make informed decisions and navigate the franchise landscape effectively.
Host: Michelle Rowan, President and CEO of Franchise Business Review
Guest: Mary Ann O'Connell, President of Franwise
Resources for S1E2: What Is Franchising?
- The Most Important Items in a Franchise Disclosure Document
- Franchising vs. Licensing: Which Model is Right For You?
- Franchise Business Review's Academy
- What Are the Most Common Franchising Terms?
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