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March 18, 2025 57 mins

Raising money isn’t just about convincing investors—it’s about surviving long enough to do it. Brian Sheng, founder of Aquaria, bootstrapped millions of his own dollars, ran relentless product-market fit experiments, and faced rejection after rejection before securing a $112M round to scale his breakthrough water technology. We dive into the toughest moments of his fundraising journey, the insight that finally got investors on board, and the mindset that kept him pushing forward. If you’re a founder struggling to raise capital, this episode is a must-listen.

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