FunnelStory

FunnelStory

All engineering is customer-facing! Especially sales engineering.

Episodes

April 30, 2023 29 mins

Alok Shukla, in a conversation with Sumant Pal, Ex-SVP of  Sales Engineering at Totango, Ex-Veritas, on why the presales and customer success are converging and why post-sales is the main revenue driver for most saas businesses.

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Alok Shukla, in a conversation with Paulo Rodriguez, Head of International Sales for Vanta, Former head of B2B growth strategy at Dropbox, on why the future of Enterprise PLG/PLS resides in a symbiotic co-existence between Pre/Post Sales Engineering and Product Automation.

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Alok Shukla, in a conversation with Gilad Shriki, Co-founder of Descope, Former VP of Customer Success at Palo Alto Networks, on why customer success tools of today are problematic and why the future of customer success lies in data-driven automation.

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Alok Shukla, in a conversation with Varun Badhwar, Founder/CEO of Endor Labs, Former GM/SVP of Prisma Cloud at Palo Alto Networks, on why being data-driven and product led is the future of enterprise sales engineering.

An alumnus of USC, Varun currently serves as the Founder & CEO of Endor Labs, a startup focused on software supply chain security. 

Before starting Endor Labs, Varun was the founding GM and SVP ...

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Alok Shukla, in a conversation with Alok Agrawal, VP of Global Sales Engineering at Rubrik.

👉 Why Sales Engineering and Customer Success Engineering should be the same role. 
👉 Who is the future sales engineer?

Alok Shukla is CEO and Co-founder at FunnelStory

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Alok Shukla, in a conversation with Paul Steen and James Still,  on sales engineers and their ability to forecast the success or failure of a sales opportunity, plus how sales engineers are relevant in a product-led enterprise.

Paul Steen is Principal Sales Engineer at Imperva, and James Still ran North America for marquee sales companies such as Imperva and Coverity. 

Alok Shukla is CEO and Co-founder at FunnelSt...

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Alok Shukla,  in a conversation with Rishi Bhargava and Amir Khayat ,  to define sales engineering and figure out the relevancy of sales engineering in a product-led world.

After Demisto's success, Rishi Bhargava  (LinkedIn, Twitter) is onto his new startup Descope, focused on making user authentication and authorization easy for every application. You can get early access to the product here and Join the community h...

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November 29, 2022 41 mins

Alok Shukla,  in a conversation with Pinkesh Shah and Scott Taschler,  to define sales engineering and figure out the relevancy of sales engineering in a product-led world.

Pinkesh Shah is the Executive Vice President of Products at Qualys, and Scott Taschler is a phenomenal sales engineer and currently a marketing guru.

Alok Shukla is CEO and Co-founder at FunnelStory

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