➡️ Sponsored by Red Line Synthetic Oil
In this episode, Barry Alt and Annette Bauer sit down with Joalda Lopez, the powerhouse behind Rebel Road Hot Rod Garage, the only female-owned classic automotive restoration shop in her state.
Joalda shares her incredible journey of launching her business during the challenges of the pandemic and how she’s built a thriving restoration shop alongside her fiancé. She opens up about her SEMA show experiences, the power of networking in the automotive industry, and the grit it takes to succeed as a female entrepreneur in a traditionally male-dominated field.
This conversation dives into:
🚗 Building and restoring classic cars – the approach, quality control, and customer vetting that set Rebel Road apart.
📣 The role of marketing and word-of-mouth – how Joalda has grown a national clientele.
🛠 Training the next generation – why hands-on education and setting professional standards for interns are crucial.
👥 Teamwork, humility, and leadership – the values that drive her business forward.
⚠️ Customer expectations & safety – what car owners should know before bringing in a restoration project.
💡 The future of Rebel Road – goals, challenges, and the evolving role of women in the industry.
And, to wrap things up, a fun speed round where Joalda shares personal insights and industry wisdom!
If you love classic cars, entrepreneurial stories, and real talk about what it takes to run a successful restoration shop, this is an episode you don’t want to miss! 🚘🔥
Guest Bio:
Joalda is the proud owner and founder of Rebel Road Hot Rod Garage, the only female-owned classic automotive restoration shop in her state. Alongside her fiancé, she built the business through resilience and determination, navigating the challenges of a global pandemic.
Her journey into entrepreneurship began long before opening the shop—becoming a mother at just 16 gave her the grit and perseverance needed to thrive in business ownership. With a deep passion for restoring classic cars, Joalda is dedicated to keeping automotive history alive, one restoration at a time. She embraces the daily challenges of the industry and takes pride in the work her team does to bring more classic cars back to the road.
Guest
Hosts:
Barry Alt, Motorhead Digital
- Email: maximizesales@motorheaddigital.com
- Website
Annette Bauer, Annette Bauer Creative
- Email: annette@annettebauercreative.com
- Website
Don’t miss an episode from Gearheads n’ Gasoline!
You can reach us at gngoperations@motorheaddigital.com
Audio Production by: Mantis Media
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