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June 5, 2025 68 mins

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Supported by:
➡️ Red Line Synthetic Oil
➡️ Auto Metal Direct
➡️ POWERtube TV

In this episode of Gearheads ‘n Gasoline, Barry Alt and Annette Bauer sit down with Chloe Yonker, owner of CC Customs, to discuss her journey from a management intern at a Peterbilt dealership to a successful entrepreneur in the automotive industry. Chloe shares insights on the importance of education, continuous learning, and leveraging social media to build her brand. She highlights innovative techniques in automotive customization, her experiences at SEMA, and the empowerment of women in a traditionally male-dominated field. The conversation also explores business expansion, quality control, networking, mentorship, and the delicate balance between personal life and professional growth.

Key Takeaways:
🚗 Follow Your Passion: Chloe’s journey proves it’s never too late to enter the automotive industry.
🛠️ Hands-on Learning: Practical experience and continuous education are essential for success.
📱 Social Media Power: A vital tool for branding, audience engagement, and business growth.
📋 Stay Organized: Effective strategic planning is crucial for managing multiple builds efficiently.
🤝 Networking & Mentorship: Building relationships opens doors to new opportunities.
🚀 Women Breaking Barriers: Female builders are inspiring the next generation in the industry.
🖥️ Tech Innovation: Techniques such as cardboard mock-ups and 3D printing are revolutionizing customization.
⚖️ Work-Life Balance: Managing personal and business responsibilities requires careful navigation.
💪 Support System: A strong network plays a key role in overcoming industry challenges.
🏆 Persistence Pays Off: Success comes from quality control, dedication, and staying true to your vision.

Guest Bio:
One woman-owned shop specializing in automotive customization and restyling is based in Lubbock, TX.

Guest:

Hosts:
Barry Alt, Motorhead Digital

  • Email: maximizesales@motorheaddigital.com
  • Website

Annette Bauer, Annette Bauer Creative

  • Email: annette@annettebauercreative.com
  • Website

Don’t miss an episode from Gearheads n’ Gasoline!

You can reach us at gngoperations@motorheaddigital.com

Audio Production by: Mantis Media

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