Gen Z and the Grannycore Trend

What do Mahjong, knitting, and bread baking have in common? They are more than cozy pastimes and they’re at the heart of one of Gen Z’s fastest-growing cultural trends: Grannycore. In this episode, Meghan Grace is joined by Roseli Ilano, Head of Community and Trends Expert at Eventbrite, to explore why younger generations are turning to traditionally “old-school” hobbies and what it reveals about how they want to gather, connect, and decompress. Going beyond retro aesthetics, Meghan and Roseli explore the shift away from digital burnout as Gen Z is choosing connection and presence by creating space to rest, learn, and play with others. Topics Covered: What “Grannycore” means and why it matters Why Gen Z is drawn to slower, hands-on hobbies How simple events are creating stronger community bonds The mental health and cultural benefits of screen-free activities Ideas for how workplaces and educators can support genuine connection Follow on Instagram @eventbrite Want to host your own event? Event Organizer