In this episode, we’re circling back around to our extremely popular “Life After Crowdfunding” series with perhaps our most practical episode in the series so far, which is about how to turn your website into a cash machine. Let’s dive right in!
----------------------------------------------------------------
⭐ During this episode, we detail these takeaways:
1. Entrepreneurs should reject “entremyopia” to embrace realistic expectations, including that all startups will face challenges, but that greater challenges can potentially precede greater rewards.
2. It’s good to offer your product/service on your website, but it’s better to enhance that website with effective analytics code, optimized sales media that emphasizes your unique selling proposition (USP) to maximize your website’s conversion rate (which is typically 1%-4%), and both SEO and persuasive marketing (which will be harder to do profitably for cheaper items) through ads, e-mail, affiliates, et cetera, to help draw paying traffic to itself.
3. Collecting customers’ e-mailing addresses and then remarketing to them via e-mail can help you to build a beneficial long-term business relationship with them while obtaining additional sales from them at low cost, all of which can maximize their lifetime revenue to your business.
4. Your initial business goal should be to achieve profitability through a breakeven CPA at minimum, which will be worse than it was on Kickstarter and may require you to spend capital at-a-loss for a while to build a sizable-enough customer base—and you should wait until your business is more mature before starting to develop its branding, which yields results that are harder to quantify.
5. Your business can grow better by offering multiple products/services through multiple channels with multiple payment methods, et cetera, and offering cross-sells, upsells, et cetera.
✍️ Click here for this episode’s complete show notes!
----------------------------------------------------------------
👉 We want to help as many people as we can; so, if this podcast helps you, then we urge you to please…
• Subscribe to it on our website so that you don't miss an episode!
• Discuss it in our private Facebook group with us and fellow entrepreneurs! Join this group to network for success and to get personalized answers to all of your business questions!
• Review it on iTunes to help us reach more people who need it!
• And tell all of your associates who might benefit from it!
We rely on YOU to help spread the word!!!
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.