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August 21, 2025 18 mins

Remember when Howard Stern was must-listen radio? When you'd sit in your car, engine off, late for work, because you couldn't bear to miss the end of a segment? Those days are long gone, and what remains is perhaps the most fascinating cautionary tale in modern media.

At 71, the once-rebellious shock jock who built an empire challenging the establishment has become exactly what he once mocked. From commanding millions of daily listeners across major markets to reportedly struggling with an audience of less than 125,000 on SiriusXM, Stern's decline mirrors the transformation of audio entertainment itself. But rather than adapting to the podcast revolution that's made figures like Joe Rogan the new kings of the medium, Stern appears stuck in a bygone era, reportedly disdainful of these new content creators while unable to match their cultural relevance or audience numbers.

The most telling sign of Stern's desperate bid for attention comes from recent reports suggesting his own camp may have generated rumors about his potential firing from SiriusXM as his contract approaches expiration. This manufactured controversy—designed to create buzz around a fading brand—speaks volumes about how far the self-proclaimed "King of All Media" has fallen. Having alienated much of his core audience through increasingly partisan political positions and what many perceive as "softball" interviews with liberal celebrities, Stern now faces the ultimate irony: he has become Don Imus, the aging radio personality he once mercilessly ridiculed.

Whether you were a devoted fan or a casual listener, there's something poignant about watching media titans struggle against industry evolution. Subscribe to "The Mad Ramblings of a Gen Xer" as we continue exploring these cultural shifts twice weekly once the kids return to school. Because sometimes the truth isn't just stranger than fiction—it's a lot more revealing about who we are and how we consume entertainment.

#howardstern #siriusxm #news

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:02):
What you just said is one of the most insanely
idiotic things I have ever heard.
At no point in your rambling,incoherent response were you
even close to anything thatcould be considered a rational
thought.
Everyone in this room is nowdumber for having listened to.

(00:22):
It is now dumber for havinglistened to it.
You don't know what that oughtto is, mr Trash.
I'd show you, but I'm too old,I'm too tired, I'm too fucking
blind.
If I were the man I was fiveyears ago, I'd pick a
flamethrower to this place.

Speaker 2 (00:48):
Do you understand the words that are?

Speaker 1 (00:51):
coming out of my mouth.
You want answers.
I think I'm entitled, you wantanswers.

Speaker 2 (00:56):
I want the truth.
You can't handle the truth.
We've said it once, we've saidit twice.
We've said it a million timesthe truth.
Shall I set you free?
This is Dennis Kettles, my mom,the Mad Ramblings of a Gen Xer.
We want to talk about thedesperate Howard Stern and his
bid to stay relevant by creatinghis own firing rumors.
It's almost the end of thesummer here and we're very

(01:18):
excited about that because thekids are going back to school,
so that's always going to be alot of fun and also we're going
to get a chance to be able to do, not daily pods, but we're
going to be able to do, you know, pods maybe twice a week.
I know we've said that in thepast, but we have created some
time to do these things.
We freed up some other projectsbecause we really enjoy doing
that.
I really enjoy doing this podand we actually have some guests

(01:41):
that have requested to come onthe show and we, according to
feed spot, I think we areanywhere between the number
three or the number six mostpopular gen x show on podcast
form.
So you know what we got to keepthis party rolling, and that's
what howard stern's been doingsince 1981.
He's been trying to keep theparty rolling.
He's been trying to stayrelevant from detroit to
washington, to new New York tosimulcasting in Philadelphia to

(02:05):
basically going all over TrustyRadio to then heading over to
the likes of Sirius XM and oneof the biggest contracts ever
for a DJ host or a shock jock orwhatever you want to label him.
He's been labeled many things.
He's always clamored for always.
He's always clamored for thatacceptance, going back from

(02:27):
writing his first book to themovie, to America's Got Talent.
He's always wanted to bemainstream.
He's always wanted to have thatmainstream he.
When he first started out, hewas rebel radio.
You know, he was the anti DonImus Ooh.
When he went to WNBC, he, he,he, he, he was shaking up the

(02:48):
system.
Well, the problem is, when youhit a certain age, like 71, you
start becoming the system.
You start becoming what youclaim to hate and we've said
this before.
We did an episode months agothat he's basically Don Imus.
He's, he's, he's.
He sees the the wolves of JoeRogan and others, you know, not

(03:08):
only clamoring at the door butpassing him.
In reference to downloads andviewers and listenerships,
howard Stern went from havingmillions of views and listens a
day or I should say millions oflistens a day over on Sirius XM
radio listeners a day he's nowdown to they're saying about a
hundred thousand his contractscoming up.

(03:29):
So what happened?
You know XM said yes, we aregoing to offer Howard a deal.
The problem is we're not goingto offer him anywhere near what
we gave him when he first cameover to Sirius XM in 2006.
Or that second contract.
We're not going to offeranything that big because
there's no way we can keeppaying that salary because we've

(03:51):
gone from millions of peoplelistening to a day to maybe
100,000.
We've gone from thiscontroversial shock jock who
shook the establishment, to thisguy that now is this pretty
much a softball interview to theliberal left.
And there's, you know he'salienated his own listenership

(04:12):
by saying Donald Trump fans,supporters, don't listen.
Well, you know, when that'smore than 50 plus percent of the
population and they hear youand they do it.
You need to find a way to stayrelevant and they do it.
You need to find a way to stayrelevant.
So with his new contract comingup, there's, there, is there,

(04:34):
there is he's.
He's got to find a way to tokeep the money train rolling.
He has said before he's nowhereclose.
He's nowhere close to beingnear retirement.
So when the rumors came out thatSirius XM was potentially going
to fire Howard Stern and reallythey wouldn't even be firing
him, they just would not berenewing his contract that they
were going to fire him.
There was a little bit of auproar.
It made median headlines thathe was going to get fired

(04:58):
because his numbers right noware pathetic.
So all of a sudden, sirius XMcame out and said that uh, I
don't know where this is.
Just recently just came out andsaid I don't know where this is
coming from.
We plan to make Stern an offerwhen his contract ends in the
fall.
That's basically what they saidwe plan to make him an offer,

(05:18):
but it's not going to beanywhere near it.
So it turns out that most ofthese rumors and speculation
about him getting fired werecreated by Stern himself and the
Stern camp to stay relevant.
He's basically a rotting corpsewhen it comes to this new
medium Not even a new medium inpodcast format on YouTube, on

(05:41):
Rumble, all these other channelsyou go.
He's a dinosaur.
So it turns out that his owncamp has come out and basically
put out the rumors that he wasgoing to get fired Not that
SiriusXM did not want to investanymore in the show, that they
were going to fire him and itwas kind of a pathetic attempt

(06:02):
on a viral scale to get peopleto tune back in.
That's all it was.
I mean, his numbers are so lowright now he is trying to
generate anything he can to getpeople to listen again, to
become relevant, and in my mind,this is just a desperate hoax,

(06:23):
that it's one of those thingsthat you are 71 years old,
you've been in this game since81.
You know, sometimes it's, youknow what, sometimes it's, it's,
sometimes it's welcome to theparty and sometimes it's time
just to leave the party.
But he has said that I have no,I have no, I, I I'm not going

(06:44):
to retire.
And evidently he hatespodcasters.
He hates the likes of Joe Rogan, who gets millions of views and
downloads a day.
He evidently hates Alex Cooperof Call Her Daddy, who's also
now on SiriusXM, that hebasically avoids her like the
fucking plague because he feelsthat these people aren't as

(07:04):
talented as he is.
Well, you may have beentalented when you were doing but
bongo Fiesta.
You may have been talented whenyou were doing us open swords
or the channel nine show.
You may have been relevant whenyou were with Sherman Hemsley
and blackface.
Well, that's probably not agood thing.
How he didn't get canceled forthat, and it's not the first
time Howard Stern wore blackblackface.
I don't know how he didn't getcancer for that, but it's one of

(07:26):
these things that he hatesthese podcasters because he
doesn't feel they're as talentedas him.
But they're on this new mediaor me, I mean, it's not even new
that allows them to reachmillions of people a day,
millions of downloads, millionsof views, and he is.
He is befuddled to the factsthat he can't figure out how to,
how he, how this is fuckinghappening, how these people that

(07:50):
that have less talent than hedoes, or perceive that less
talented he does, can be thispopular.
So the idea is this you had a$500 million contract with
SiriusXM.
You're not bringing in therevenue.
You're not bringing in thesubscribers, the paid
subscribers to XM Radio.

(08:12):
You are not bringing in theadvertisers that you once did.
You have become this hard-lineDemocrat who's basically severed
relationships with anyonethat's conservative, especially
Donald Trump, who had been onyour show multitudes of times so
you could bring on the likes ofSteve Colbert.
You are 71 years old, youprobably are.

(08:37):
You're probably where you wantto be financially.
So once, sometimes, once youreach that pinnacle and I always
think of it this way and Ialways thought Howard Stern went
down maybe after he got rid ofalready line that he, he has
gone downhill since he's gottenmore money, and it's one of
those things you becomecomplacent Once you get that
paycheck, once you get that bigpaycheck, once you are secured

(08:59):
for life.
Sometimes people are just like,hey, listen, you know, I'm at
the pinnacle now there's nowhereto go but down.
I have enough money to securemyself, for my family and myself
.
Why do I have to keep doingthis?
Well, you know, sometimes it'sthe ego that drives you.
That's what drove Don Imus.
The ego of Don Imus drove himinto becoming what he was at the

(09:21):
end the shell of himself, thisbitter old man who, who was once
the darling in the early midseventies and early eighties,
the darling of New York radio,that that was the voice of his
generation.
But sometimes, like I said, thegeneration gets old and Howard
Stern in his seventies, wasnever, was never a Gen Xer, was,

(09:46):
was never the you know, it wasa baby boomer, that he, he was a
guy that kind of related to theGen X because of what he, what
he did and that how he spewedthings and how he spoke truth,
which led to millions of peoplelistening a day.
You know, starting first in,like I said, detroit, and then
Washington, then New York, thensimulcasting in Philadelphia, so

(10:08):
we had millions of viewers aday.
Now it's reported he has lessthan 125,000 listeners a day.
That's a big drop for someonewith his type of ego and, like I
said, when you all of a suddenalienate and become woke and

(10:28):
alienate half of your listenersand I love it because he said it
back in 2003, by the way, Ikind of take that uh, the
compliment that I'm woke hefired back on his radio show
I'll tell you how I feel aboutit.
To me, the opposite of woke isbeing asleep, and that means I
can't get behind Trump, which iswhat I think it means.

(10:48):
Or support people who want tobe transgender I do support
people who want to betransgender or I am the vaccine
dude.
Call me woke.
You fucking want, and that'sjust crazy.
You can't go out and attackhalf your core audience and you

(11:08):
know it's it's.
You go out and attack the, theunvaccinated, and there were
people, for multiple reasons,that didn't want to get
vaccinated and it turned outthat that not getting vaccinated
for some was probably a greatidea, because these vaccinations
, these RMM vaccinations, areactually DNA altering
vaccinations and I don't want to.
I will get into that one daybecause I have a lot of friends

(11:31):
that are in the bio industry,who are biologists, who are
chemists, who are professors,who've talked about the DNA
altering effect of gettingmultiple vaccines.
But we'll get into that one day.
But he became what he said thathe hated Howard Stern did.
He became that person and hecontinues to be that person over

(11:54):
and over again.
And it's just getting worse.
There's, there's no JackieMartlin anymore.
It hasn't been for yearsAlready.
I, like I said, I thought Istopped listening to the show
when Artie Lange left Because Iwas like I'm done.
It was fun, it was cutting edge, it was water cooler material

(12:15):
to talk about as you drove in.
As you drove in, you sometimeswould be 15-20 minutes late to
work because you were in themiddle of a Howard Stern segment
and you didn't want to leavethe car and there was no way,
unless you had a radio in youroffice, that you could listen.
But it's not that way anymore.
With these podcasts.
People just like the podcast.
You download them.
You just download the podcastand what do you do?

(12:37):
You listen to it at yourleisure.
You listen to it at yourlunchtime.
Now you can have your computerin your office.
You just listen to thesepodcasts as you're working.
You don't whistle while youwork.
You listen to Joe Rogan whileyou work.
That's bad whistling.
I need to drink some water today, but he hasn't gotten.
He hasn't caught up with thenew media and I don't think he

(12:57):
ever will.
I had to have some, I don'tknow.
Asmr had a little black riflecoffee there.
It's sad, though For all thetimes, like I said, he made fun
of Don Imus, for all the timeshe ridiculed Mr Imus because he
was he was the old fart of radio.
Well, the old fart of radio isnow 71 years old and creating

(13:21):
hoaxes about his own demise, sohe could turn around and figure
out a way to stay relevant.
We did a pod the other day wherewe talked about the 50th
anniversary of jaws and how jaws, at times as a kid, scared the
bejesus out of me because I wasa youngster when jaws came out.
And I was thinking about it theother day because this movie

(13:45):
came on and there was a made fortv movie with bernie casey and
it was a a horror film that was,I don't remember.
Scott Glenn of the Right Stufffame and a bunch of other movies
in the 80s was in it and it wasa film that when you were five,

(14:05):
six years old it really evenadd the fact that the effects
back then were even consideredto be bad.
But it was just this film thatjust scared the bejesus out of
me.
As a kid I can remember sittingin my parents' unfinished
basement with a black and whitetelevision, using the pliers to
turn the channels and having theReynolds wrap over the antennas

(14:25):
to make sure you can create abetter reception.
And when this movie came on,even if it was two o'clock in
the afternoon, you had to watchit.
But at the end you were runningup the stairs in the from the
scary basement Cause you wereafraid these monsters were going
to get you.
That movie, of course, wasgargoyles, not to be confused
with the early 2000 seriesgargoyles, which wasn't bad.

(14:48):
But this was a movie inreference to a father and a
daughter, who were basicallybiologists, that are on this
expedition in this far out townsin the desert and they come
across these gargoyles.
And these gargoyles appearevery 400 years and they again.

(15:10):
It's one of those theories.
It's one male that impregnatesmultiple males, multiple females
, multiple females, and theycreate all these eggs.
So basically, what happens isevery 400 years mankind has to
destroy these gargoyles so theydon't take over the earth
because they multiply so quickly.
This is probably going back tothe Knights of the Round Table

(15:31):
as well, when they initiallyfirst appeared.
So the gargoyles arereappearing.
The gargoyles are coming backto life, and it was.
It was the fact that theoriginal guard have you ever
seen land of the lost?
The original land is lost.
The sleigh stacks were, as a kidwere scary, but not that really
scary.
These gargoyles were like that,except for Bernie Casey's

(15:54):
gargoyle.
He had these eyes and he hadthis deep.
He had this deep, melodiousvoice that just kind of scared
the crap out of you when youwere a kid and you would see him
coming and he talked abouttaking over mankind and
destroying the earth and rulingthe earth and making men slaves.
And it was his presence in thishorrible costume the earth and

(16:17):
ruling the earth and making menslaves.
And it was his presence in thishorrible costume, that just.
And these horns.
That just scared the shit outof you as a kid.
And I'm watching this show andI'm like I'm watching this movie
and I like so.
I can remember watching it'slike one o'clock in the
afternoon on channel 17 and thenseeing this guy and that,
finishing the movie andliterally leaving the lights on

(16:38):
in the basement and runningupstairs because you were so
scared.
After watching this film, well,I watched it again for the
first time, probably in about 30years.
I watched it was on.
Uh, I was on one of thesehorror channels and I watched it
again.
I'm watching this film and Ilove it because my youngest son
comes downstairs and he goes andI'm watching this and this is

(17:00):
how desensitized kids are nowand he goes.
What are you watching?
I'm watching.
I was like so I'm watching.
This movie called GargoyleScared the crap out of me as a
kid.
He looked at it.
Now, remember this was achildhood trauma.
This was something that made mesleep with a nightlight, made
me sleep with the lights on forweeks.

(17:21):
After watching it, my son comesdownstairs, he looks at it and
he goes.
Well, that just sucks, that'snot scary, and he went back
upstairs.
So I'm thinking to myself.
Really, this, this literallycaused me trauma.
So I'm thinking to myselfreally, this, this literally
caused me trauma, and now my sonis making fun of me for

(17:42):
watching it.
It's just one of those days.
It's just one of those things.
Like I mentioned before, we'regoing to start starting next
week, cause that's when the kidsgo back to school.
Kids go back to school early.
Here.
We're going to make sure we'regoing to try to do at least two
pods a day, so make sure youstay tuned for that.
We're also gonna be on youtubeand rumble.
We have them, but we haven'tbeen posting a lot lately

(18:02):
because we've just been a littlebusy because of the summertime.
But, like I said, we really doenjoy I'd really do enjoy doing
this pod and, as always, justremember the truth shall always
set you free.
This is my law and the madramblings of a gen xer, and I'm
out of here, thank you.
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