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February 12, 2024 125 mins

Hosts Elisa Louis and Donny Edson dive into the dynamic world of organics with the Organic Trade Association's (OTA) experts, Adrienne Messe and Scott Rice. Smirk’s Garrett McBride and Dean Soicher also share insights about the evolution of the organic products industry over the last 30 years. The popular market report completes this episode. 

The podcast covers key topics including regulatory updates, insights from the OTA's member survey and valuable resources for businesses dealing with organic products.

 Adrienne, the OTA's event engagement manager, shares details about the association's mission and its efforts to bring together diverse stakeholders in the organic industry. She emphasizes the importance of continuous improvement, citing the recent success of the Continuous Improvement and Accountability in Organic Standards Act.

If you are in the market or have questions about any  natural food products, reach out at: whatsnew@smirks.com

 OTA Resources:


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