October 6, 2024 • 26 mins
In this episode, Kim sits down with John Kiker, president of Medium Giant, to share:
Why authenticity is fundamental to a brand story that has staying power
Her “bite, snack, meal” approach to storytelling
How micro-moments and unthinkable realities can create extraordinary stories
Her perspective for breaking through the clutter and noise
Powerful takeaways from wishes granted
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