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August 10, 2025 50 mins

From community pharmacy to cannabis advocacy, Jessica-Li Verschoor is redefining frontline care in the medicinal cannabis space.


In this episode of Give & Toke, Paul speaks with the 2025 Cannabiz Awards Industry Newcomer of the Year about her journey into plant medicine at Green Street Dispensary and Plant Pharm in Western Australia.


Jessica-Li shares how her pharmacy background shapes her approach to cannabis, the role of social media in education and stigma reduction, and why so many people are asking how to break into the industry. We also explore what sets WA’s cannabis landscape apart — and how her personal view of the plant has evolved.


In this episode:

Plant Playground and Cannabis Events (0:30)

From Community Pharmacy to Cannabis (3:45)

California Living and Global Perspectives (7:30)

Cannabiz Industry Newcomer of the Year (15:00)

Social Media to Build Community (18:15) 

Getting into the Industry (19:30)

Green St Dispensary and Plant Pharm (24:00)

Disneyland Quiz (28:00)

Cannabis in Western Australia (35:00)

Pauls of Wisdom (47:30)


Visit planthpharm.shop

Visit greenstdispensary.com

Follow @greenstdisp on Instagram


Visit www.giveandtoke.com.au

Follow @giveandtoke on Instagram

Email giveandtoke@gmail.com

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