In this powerhouse episode, Sasha sits down with Josh Nelson, a guy who might just be the most business-savvy law firm owner you've never heard of. Josh runs a wildly successful estate planning and probate firm that brings in just under $12 million a year, and he built it from scratch with a business mindset that’s rare in this industry.
📰 About Josh Nelson:
Josh is the CEO of Nelson Elder Care Law, a high-volume estate planning law firm that helps over 150 families every month. He’s scaled the business beyond himself by building a leadership team, ditching billable hours, and focusing on real business metrics, things like cost per acquisition, average case value, and conversion rate.
👉 Sasha and Josh explore:
— Why hiring more lawyers won’t scale your firm and what to do instead
— The real cost of the acquisition trap at $1M/month revenue and how Josh is solving it
— How to structure a team that runs without you, and frees you to lead
— The surprising trick that keeps their clients’ loved ones safe in nursing homes
— His no-BS roadmap to replicate this model from scratch in any market
👉 Main Takeaways from the Episode:
— Stop doing everything yourself – delegate, automate, and focus on leadership.
— Build your marketing engine before you hire a big team, revenue first, then scale.
— Hire A-players and pay them well, it’s cheaper than constantly replacing people.
— Track only the law firm KPIs that actually move the needle, like booked consults per day.
— Invest in mentors or coaches who are 10 steps ahead of you, shortcut your growth.
If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/
📞 Connect with Josh Nelson:
• Website: https://nelsoneldercarelaw.com/
• LinkedIn: https://www.linkedin.com/in/joshuanelsonjd/
📞 Connect with Sasha Berson:
• LinkedIn: https://www.linkedin.com/company/grow-law/
• Instagram: https://www.instagram.com/grow_law/
• YouTube: https://www.youtube.com/@growlaw
• Facebook: https://www.facebook.com/growlaw
• Email: info@growlaw.co
• Phone: (312) 854-7724
#LegalMarketing #LawFirmGrowth #BusinessGrowth #LegalIndustryInsights
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