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April 17, 2025 6 mins

In this episode of Go Influence Life, Christian Hansen shares a surprising behind-the-scenes story of how Jurassic Park—one of the most successful franchises in history—was almost never made. Why? Because the original idea was written from the wrong point of view. Michael Crichton had the vision, the science, the dinosaurs… but he missed one thing: the audience.

This episode explores what happens when great ideas fall flat, not because they’re bad, but because they aren’t aligned with the people we’re trying to serve. It’s a powerful lesson on creativity, clarity, and influence.

Key Quotes & Takeaways:

  • “Are you more in love with your idea, or with the people you want to serve?”
  • “Creativity isn’t just for artists—it belongs to anyone solving problems and helping people.”
  • “Falling in love with your audience is the secret to turning ideas into impact.”
  • “What started as rejection became a billion-dollar franchise… all because the story changed to fit the right perspective.”

🚀 Whether you’re working on a book, a business, a pitch, or a product—this episode will challenge you to get out of your own way, dig deeper, and serve better.

Because loving your idea is good.
 But loving your audience? That changes everything.

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