Episode Transcript
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Speaker 1 (00:00):
Welcome to the Good
Neighbor podcast.
Are you in need of a outpatientinfusion center that's not
affiliated with the hospital?
One might be closer than youthink.
Today I have the great pleasureof introducing your good
neighbor, Keri Valtierra.
Did I say that right, Keri?
Speaker 2 (00:16):
You did yes, thank
you.
Speaker 1 (00:18):
Awesome, we're happy
to have you on the show.
Please tell us all about youroutpatient infusion center.
Speaker 2 (00:22):
Yeah, thanks for
having me.
Yeah, so we recently opened, inJanuary.
We're an outpatient medicalinfusion center, located in
Loveland, and we're specializingthe administration of of IV
infusion or injection that areall physician prescribed.
So these are drugs that areordered by providers and we
(00:42):
provide them in our center, inour space, as an outpatient
option and, you know, reallycatering to the patient from a
from a atmosphere standpoint.
We have private suites,semi-private suites, noise
canceling, headphones, heatedblankets, tvs, tablets, snacks,
beverages, you name it.
(01:04):
We have it, and we're trulyjust looking to change the way
in which we provide infusioncare, trying to provide an
elevated experience, if you will.
Speaker 1 (01:14):
Carrie, how did you
get into this business?
Speaker 2 (01:16):
Yeah, you know I've
been in healthcare about 25
years.
I myself actually startedserving meals to residents that
were a part of assisted livingin a local hospital where I grew
up and started there at 15 andyou know all the way up to
working as a senior director atan academic corporate medical
(01:39):
institution institution andquite honestly, you know I've
seen a lot of incredibleexperiences for patients and
I've seen a lot of unfortunate,heartbreaking gaps in the
healthcare space and for myselfpersonally, and family and
friends and at the end of theday, this was an area that I
felt had some pretty big gaps inthe experience and just thought
(02:02):
there has to be somethingdifferent, there has to be
something better for thesepatients who are chronically ill
and frequently gettinginfusions and injections, and
they deserve a differentexperience.
Speaker 1 (02:16):
What are some myths
or misconceptions in your
specific niche of helping peoplein medicine?
I'm hoping you're going to saywhat we talked about before we
started recording.
Speaker 2 (02:27):
Yes, yes, you know,
honestly, I would say patients,
patients have a choice, patientshave a voice, patients have a
choice and you have to keeppushing in this industry and and
there are options out there andand part of what I hope to do
and part of you know why why westarted sweet health was to
(02:47):
provide those options out there,and part of what I hope to do
and part of you know why westarted Sweet Health was to
provide those options topatients.
You know, I think all toofrequently patients, at the end
of the day, they just they dowhat they're told.
And if they're told there's nooption, or if they're told they
have to go here or they have todo this, vast majority of
patients are just going to.
You know they're going to dothat.
They're going to do whatthey're told.
(03:07):
And there are options.
There are options for patients.
There are, you know, theability to not have to go to a
hospital, not have to sit in ahospital setting for your
infusion care.
You can come outpatient and,honestly, outpatient is about
40% more affordable thanhospital based care.
(03:28):
And you know, don't get mewrong hospitals, obviously they
serve a purpose and obviouslysome of our sickest patients end
up in those areas.
But you don't have to go to thehospital for these services and
there are options.
And you know my hope is toreally educate the community
that you do in fact have a voiceand you have a choice.
(03:49):
And you know I want to be hereto help patients find that.
Speaker 1 (03:56):
We know that
marketing is the heart of every
business.
Who are your target customers,and do they know that they need
you, and how are you reachingout to them now?
Speaker 2 (04:06):
Yeah, you know it's
kind of two different routes
here.
So ultimately we have to have areferral from the provider.
So we partner very closely withthese referring physicians who
have these patients who havethese chronic conditions.
So we partner with thoseproviders to let them know that
there is an outpatient option.
You know wait times are muchlower outpatient than they might
(04:29):
be hospital based services.
So we really work with them toget those orders.
We at the end of the day haveto have that order.
But the other piece is marketingand partnering with the
community.
You know, unfortunately, wherewe are now many everybody seems
to know somebody who has anautoimmune condition or know
(04:52):
somebody that knows somebody ifit's not themselves that has it,
and there's a lot ofopportunity to help spread that
communication throughout thecommunity patients or friends
and family that you know youdon't have to go to the hospital
.
So we're kind of working bothangles.
Even if a patient calls me andthey hear about us and they want
(05:12):
to move their infusion to us,we still have to have that order
from their referring physician.
So we help the patient walkthrough that.
You know we're happy to call onbehalf of the patient but
ultimately we still need thatreferral.
So we do build up and work veryclosely, building our
relationships with thosereferring.
Speaker 1 (05:30):
Does that give you
all the business you need or is
there some other preemptivemarketing strategy that you have
for reaching customers thatmight not know they have chronic
conditions that need yourservice?
Or Are you completely dependenton just?
Are you completely happy withjust what's coming in from the
referrals?
Speaker 2 (05:50):
No, we're definitely
trying to expand that marketing
piece.
You know, I think the marketingis truly endless because
patients again do have a voiceand they have a choice.
The more that we do pursuethose levels of marketing, we
are seeing a lot of success fromthat.
We certainly.
I think the opportunity is kindof endless because there's
(06:10):
constantly opportunity out thereto get these patients.
But more and more we do thisbecause we want the patient to
see that there's a differenttype of experience for them.
Speaker 1 (06:22):
And I'm sure there's
so many unique success stories
um that that people don't thinkare possible um for them.
And have you ever thought aboutpodcasting to reach people with
this?
Speaker 2 (06:33):
I have not.
This is actually my firstpodcast can't tell so, yeah, no,
no, um.
yeah, this is my first go at apodcast, never, never thought
about it.
I definitely think it is a hugeopportunity and, again, like I,
have a lot of passion in justwanting patients to have the
(06:54):
experiences they deserve,because I've seen some
heartbreaking gaps take placeand health care is very
confusing.
Health, I mean navigatinghealth care, whether you're sick
or you're helping a familymember who's sick.
Through the process.
It is incredibly confusing andtime consuming for a lot and
truly we're just here to try tomake that difference for the
(07:15):
patient.
Speaker 1 (07:16):
I can feel that what
do you do for fun outside of
helping people this way?
Speaker 2 (07:22):
Well, I, you know, I
jumped on that pickleball train.
Speaker 1 (07:27):
You're far too young
for that.
I said, you're far too youngfor pickleball.
Speaker 2 (07:35):
Oh, no, it's, it's,
there's, no, there's no age on
this game.
So no, I've gotten into thepickleball craze and outside of
that I just truly enjoy the.
You know everything thatColorado, the outdoors of
Colorado, has to offer.
Speaker 1 (07:52):
Me too.
Speaker 2 (07:52):
Yeah.
Speaker 1 (08:00):
Carrie.
Tell our listeners one thingthey should absolutely take away
from this interview about SweetHealth and, by the way, that's
spelled S-U-I-T-E health forthose of you that have a sweet
tooth out there and might havemisspelled that.
Tell us one takeaway thatpeople should have from this
interaction, this podcast.
Speaker 2 (08:15):
Yeah, you know, I
think again I hate to sound like
a broken wheel, but it's trulyadvocate for yourself.
I mean, at the end of the day,it's your health.
You have a choice and you canchoose whatever path you want,
like the providers are going toguide you and you can be a part
of that conversation.
But it truly is.
(08:38):
You have a voice and you have achoice and and there are
options for you.
And we're excited to bring thisto Northern Colorado as an
outpatient resource for patients.
Speaker 1 (08:49):
Keri.
What are all of the differentways that people can find Sweet
Health online, through socialmedia and a phone number?
Speaker 2 (08:57):
Yep, so they can
reach us at 970-315-1891 or our
website at wwwmysweethelfcom.
We're also on Facebook or onLinkedIn, and we're on Instagram
as well, under Sweet HealthS-U-I-T-E.
Speaker 1 (09:16):
Well, Keri, we really
appreciate you being on the
show and we wish you and SweetHealth the very best moving
forward.
Speaker 2 (09:22):
Thank you so much.
Thanks for having me.
Speaker 3 (09:30):
Thank you for
listening to the Good Neighbor
Podcast.
To nominate your favorite localbusinesses to be featured on
the show, go tognpfortcollinscom.
That's gnpfortcollinscom, orcall 970-438-0825.