July 8, 2024 • 15 mins
What happens when you treat roofing like a finely-tuned trade? Meet Blake Chavis, president of FGA Roofing, who shares his unconventional journey from a high-pressure sales job to revolutionizing the roofing industry. Blake's meticulous approach to understanding roofing systems, much like a mechanic understands an engine, has set his company apart in a market flooded with insurance replacement companies. Discover how his dedication to quality and expertise has built a thriving business with five offices across Metro Atlanta and a commercial satellite office in Nashville.
Join us as Blake recounts his path from stumbling into a roofing gig to identifying an underserved market in Atlanta. Hear how he broke away from the norm to focus on providing top-notch repairs and installations, from minor shingle fixes to luxury slate installs and commercial re-roofs. Blake’s story is not just about business success but also about the importance of mastering your craft—a lesson that resonates well beyond the roofing industry. Tune in to learn how expertise and quality workmanship can elevate any trade.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
This is the Good Neighbor Podcast, north Atlanta,
where local businesses andneighbors come together.
Here's your host, stacey Risley.
Hello friends and neighbors,welcome to North Atlanta's Good
Neighbor Podcast.
Today we're here with BlakeChavis with SGA Roofing.
Hi Blake, how are you?
Hey Stacey?
Speaker 2 (00:20):
Thank you so much for having me.
Speaker 1 (00:22):
You are so welcome.
It's a pleasure to have you onhere.
What our listeners don't knowis Blake is our expert roofer in
both North Buckhead Neighborsand Dunwoody Neighbors
publications and it's reallyplugged into those communities.
So I'm really glad to have youon here and introduce you to
North Atlanta.
So welcome, and we'll just goahead and get started by having
(00:45):
you tell us about your business.
Tell us about FGA Roofing.
Speaker 2 (00:49):
Yeah, I mean FGA Roofing.
We're a very specializedroofing company.
We're not just an insuranceroof replacement company.
We have five offices scatteredall over Metro Atlanta and a bit
of a satellite office, mainlyfor commercial, in Nashville.
In Murfreesboro.
We can do anything from a smallshingle repair all the way to a
high-end luxury slate installor a flat re-roof on a
(01:11):
commercial building.
Speaker 1 (01:14):
So you do it all.
Speaker 2 (01:15):
I didn't realize you had five locations.
Speaker 1 (01:18):
So that's wonderful.
Well, tell us about yourjourney into this business.
Wonderful, well, tell us aboutyour journey into this business.
Speaker 2 (01:26):
I said this on the radio on Sunday in an interview,
and I always hate saying this.
Speaker 1 (01:33):
I did not mean to be a roofer.
That can happen by happenstanceNot at all I mean.
Speaker 2 (01:40):
One of my first job was a sales job for a gutter
guard company and it was highpressure sales and I was
miserable.
I quit after three months,Didn't think I wanted to do
sales again until I got a jobthat was not related to sales.
And then I wanted to find agood sales job, Got in with a
(02:01):
roofing company and they wereprimarily residential.
It was when insurance reallywas a craze.
There had been a lot of storms.
It was a local company, so theywere staying busy.
Their niche was they weren'tstorm chasers.
So that was a good introductionfor me to get into the business
.
But after a few years of beingwith them, I saw that the market
(02:23):
was being underserved.
A faux storm market was createdin Atlanta.
We're not a storm market.
We had a weird pattern of a fewstorms that we don't usually
get for decades, Hit back toback around 2012, 2011.
And then there was adiscontinued shingle craze,
primarily in the Northeast Metro, in the Southwest Metro area.
(02:47):
The shingle was discontinuedbecause of a silly defect.
Houses were not falling in, butinsurance companies Were very
proactive and replacing them forthe first 10 years.
And so all of these roofingcompanies popped up, but they
really weren't roofers.
These roofing companies poppedup, but they really weren't
roofers, they were insurancereplacement companies and they
(03:07):
were totally subbing these jobsout turnkey.
And as soon as insurance workslowed down they were out of
business.
And what I felt was nobody wastreating roofing like a trade.
And I have other trades tell meall the time roofing is not a
trade because you can't go totrade school for it.
(03:27):
But it's incredibly similar toa trade.
And so I broke off, started myown company and largely focused
on repairs, especially in theresidential sphere, because most
companies wouldn't even do them.
And if they did do them, theydid not do them very well
because it was such a low ticketitem that just wasn't
prioritized.
And you want to.
(03:49):
If you have to have a mechanicreplace your engine, you want to
use a mechanic that understandsyour engine.
That's a mechanic that can fixit.
You don't want to just use amechanic that can only replace
the engine.
He can never fix it because hedoesn't really understand the
product, understand the system.
And so after a few years ofreally focusing on repairs,
(04:10):
re-roofs started to come up andour specialty and our process
and our understanding of theroof really separated us from
the market.
Speaker 1 (04:21):
Well, that is fantastic.
I love the analogy of amechanic.
You would want someone whounderstands the engine, because
that really brings it home to alot of people.
You don't want somebody who canonly replace it, because then
what happens when something doesgo wrong with your engine?
Very good business model thatyou created there.
(04:42):
Well, are there any myths ormisconceptions about the roofing
industry that you would like toclear up with listeners today?
Speaker 2 (04:50):
Well, I don't mean to piggyback on the same thing,
but I always do.
There's quite a few.
All roofers are not terrible, Ipromise, and over 80% of roofs
that are replaced in the UnitedStates are not replaced by
insurance money.
They're replaced by buildingowner funds or homeowner funds.
(05:11):
It really is a proactivepurchase most of the time,
unless it's an emergency repairInsurance companies who do not
replace your roof because it'sold, they do not owe you for it.
And I'm the big bad roofer whenI say that, because most
roofers are saying the opposite.
Insurance paid for by roofInsurance is an obligation to
(05:33):
pay for your roof.
When there is documented damagethat's covered by your policy,
they absolutely owe for it.
Unfortunately, that's usuallynot the case, and what's
happening right now in Georgia,in the last 48 months especially
, there's been a major crackdownand tightening up of the
insurance market when it comesto roofing.
I'm not going to mentioninsurance companies by name
(05:58):
because I don't need thelitigation, but several have
pulled out of the state entirelyfor home insurance, and it's
because of roofing.
Vandalism is rampant in theindustry and you know, if you
have a three-tab shingle, whichis a flat shingle you know more
of, have a three tab shingle,which is a flat shingle.
You know more of your.
It looks cheaper.
That's not a 10, 12 year roof.
(06:20):
That can be a 20 year roof ifyou maintain it.
I don't mean to start rattlingoff so many misconceptions, but
I'm glad that you asked thequestion.
There's so many.
You're going to see lifetimeratings on packages and on your
contracts at, say, 25 year and50 year shingles.
That's a factory rating that isvery rarely accounting for the
(06:41):
elements.
Um, so you know, you know 25year or 50 year shingle on your
contract or on a package.
In reality, the industry willtell you that the 25 year
shingle will be closer to 12 to14 years, you that the 25-year
shingle will be closer to 12 to14 years, 50-year shingle closer
to 22, 23 years.
(07:04):
One thing with insurancereplacement, if you do have
claimable damage, if that roofis older than 20 years old, you
are going to have a very, veryhard time getting it replaced,
even if you do have legitimatedamage, because at that point
they can really point to wearand tear and the aid starts to
really morph what is damage andwhat is blistering, which looks
very similar to hail.
But I'm bouncing around.
(07:26):
So the big thing that I want tohammer in is roofing really is
a proactive industry.
Most of the warranties that aregoing to be filed for your roof
are purely on material, that'scovering manufacturing defects,
and you know we like to thinkthose would be honored.
But I mentioned thatdiscontinued jingle earlier in
(07:50):
the show.
It really wasn't.
Probably five to eight percentof homeowners, from what I
understand, got any money at allfor the shingle fanning and it
was prorated.
So you know, if you had $7,000worth of shingles, you maybe got
$800 after a lengthy, lengthyclaim process and you had to
(08:12):
replace the roof to get themoney.
So workmanship, maintenance andbeing proactive with your
roofing system is absolutely key.
And just to repeat what I said,it's a proactive industry and
not an emergency insuranceindustry.
Now that we're against insurancereplacement, well, we're happy
(08:36):
to take their money.
There's just I'm afraid too manyhomeowners have bought into
having to rely on it.
They do not owe for old roofs,they owe for very specific
damage and I see lots of roofersreally pushing homeowners who
are frustrated about a roofclaim to change insurance to a
certain carrier purely for theroof.
The insurance companies are notsilly.
These are very, very seriouscompanies with large legal firms
(09:01):
.
They see that you filed aroofing claim.
They see you didn't replace aroof and they see you trying to
replace it eight months into apolicy.
It's not going to work, it'sgoing to get you dropped and
you're going to lose coverageunless you replace a roof for
cash.
So, don't you know?
Focus on keeping up with theJoneses in the neighborhood and
the other people that got luckywith their insurance policy.
(09:23):
Maintain your roof and replaceit when you're ready or when a
real storm comes.
There are lots of stormsdriving around with trucks and
ladders, unfortunately, and youhave to be really, really
careful with that.
Yeah, absolutely.
Speaker 1 (09:40):
I think that is very good advice for our listeners
and just honest truth.
You know, I think a lot ofpeople have those misconceptions
that insurance owes them, youknow for, the worst.
Speaker 2 (09:50):
Yeah, it's not.
It's not sexy.
I'm probably telling peoplestuff they don't want to hear,
you know, but it will.
I've seen so many homeownersjust get dropped because they
kept fighting it and it reallywasn't there and they were being
led to believe it was there.
Speaker 1 (10:05):
Yeah Well, so let's shift gears a minute and let's
tell our listeners, let's get toknow the man behind FGI Roofing
.
And what do you do for fun whenyou're not working?
Speaker 2 (10:18):
I don't have fun.
I'm just kidding.
I used to work out.
I don't do that much anymore,but I really do like to read,
mainly nonfiction I find itinteresting.
I've always been a bit of ahistory buff.
I'm a big nerd for currentevent podcast, not necessarily
(10:40):
politics, but anything current Ireally enjoy.
I like to travel and I'm a bigFlorida Gator fan.
That probably hurts me in thismarket.
Speaker 1 (10:53):
But in Georgia I hurt you a little'm a Falcon fan and
a Gator fan so I like to lose.
Well, you lose with grace,right, that's right.
You have to learn that with ourteams.
Well, so, shifting gears againinto something a little more
(11:14):
serious.
We ask this of all of ourguests but has there been a life
challenge or hardship thatyou've faced and overcome and
that now you can say, for havingbeen through that difficult
time, you're better or strongerfor it today?
Speaker 2 (11:27):
Well, I mean, I think most people today can cite
COVID, which is taboo to evendiscuss now.
But COVID was really reallyhard, professionally and
personally.
I mean, we could not getmaterial.
Number one, so you're trying toscale, we just shot up on our
business and then we couldn'tget material.
(11:48):
So we had to get reallycreative at the same time and
not to totally change the courseof our, of our podcast here.
My grandmother was in a dementiafacility who I was very close
to and she passed away fromCOVID, so COVID was a was a big
challenge for me, as it was foreverybody else.
Speaker 1 (12:07):
Yeah, for sure.
And then it was so difficultwhen we couldn't see our loved
ones who were in in facilitieslike that.
So I know that was challengingand I appreciate you being
willing to share that with us.
Well, is there anything else?
We're really kind of about towrap up.
Is there anything else youwould like our listeners to know
(12:29):
about your business?
Speaker 2 (12:30):
You know now that I've killed the entire mood of
the podcast.
One thing that we really aretrying to push right now is
anybody that wants an asphaltshingle.
There's nobody better to do itthan us.
We're happy to give you one.
But when it comes to beingproactive, there are some
incredible synthetic slate,synthetic cedar products,
(12:54):
synthetic tile and you know themanufacturers call it a
polymer-based product.
It's a hard plastic but it doesnot fade.
It's mixed with raw materialsand it's incredible.
It looks like a real slate andit looks like real cedar at its
best, and it will stay that wayfor 50 years.
And it absolutely will not leak.
(13:15):
You can walk on it.
You cannot walk on real stoneor real wood.
It's on the roof and those are75-year systems, the best stone
and they're eight times theprice.
So we're really encouragingpeople to look into that One.
It's a defining feature on yourhouse when you're in a
neighborhood and you have a fauxslate roof.
(13:38):
That looks incredible and thelongevity of it and they're
maintenance free.
So that's something I'm reallyexcited about right now and I
hope we can get more people into.
Speaker 1 (13:49):
Yeah, well, that sounds amazing.
I mean faux, that you canactually walk on and not have
the downsides of somethingthat's, you know, seven times
more expensive.
Speaker 2 (14:02):
We see no quality drop off at all.
Yeah.
Speaker 1 (14:07):
That's awesome.
Well, if our listeners want tolearn more, if they want to
reach out and talk to you abouttheir roof or refer someone to
you, what is the best way forthem to get in touch?
Speaker 2 (14:20):
Yeah, firstgaroofcom, we're on all the socials as
well.
You can call the office770-209-3823.
You'll probably talk to Armina.
If you really want me to boreyou, you can ask to speak to me.
I'm happy to talk to anybodythat calls with questions, if
you really want me to bore you,you can ask to speak to me.
Speaker 1 (14:36):
I'm happy to talk to anybody that calls with
questions.
Well, that's great.
Well, thank you so much forbeing here.
It has been a pleasure, and wewill have you back for more
episodes as you submit articlesfor the magazines, and we look
forward to having you back on,blake.
Thank you so much for beinghere.
Speaker 2 (14:54):
Great, thank you.
Speaker 1 (14:55):
Well, that's all for today's episode.
Blake, Thank you so much forbeing here, Great Thank you.
Well, that's all for today'sepisode Atlanta.
I'm Stacey Risley with the GoodNeighbor Podcast.
Thanks for listening and forsupporting local businesses and
nonprofits of our greatcommunity.
Speaker 2 (15:05):
Thanks for listening to the Good Neighbor Podcast.
Speaker 1 (15:08):
North Atlanta.
To nominate your favorite localbusinesses, visit
gnpnorthatlantacom.
That's gnpnAtlantacom.
That's GNPNorthAtlantacom.
This is the Good Neighbor Podcast, north Atlanta,
where local businesses andneighbors come together.
Here's your host, stacey Risley.
Hello friends and neighbors,welcome to North Atlanta's Good
Neighbor Podcast.
Today we're here with BlakeChavis with SGA Roofing.
Hi Blake, how are you?
Hey Stacey?
Speaker 2 (00:20):
Thank you so much for having me.
Speaker 1 (00:22):
You are so welcome.
It's a pleasure to have you onhere.
What our listeners don't knowis Blake is our expert roofer in
both North Buckhead Neighborsand Dunwoody Neighbors
publications and it's reallyplugged into those communities.
So I'm really glad to have youon here and introduce you to
North Atlanta.
So welcome, and we'll just goahead and get started by having
(00:45):
you tell us about your business.
Tell us about FGA Roofing.
Speaker 2 (00:49):
Yeah, I mean FGA Roofing.
We're a very specializedroofing company.
We're not just an insuranceroof replacement company.
We have five offices scatteredall over Metro Atlanta and a bit
of a satellite office, mainlyfor commercial, in Nashville.
In Murfreesboro.
We can do anything from a smallshingle repair all the way to a
high-end luxury slate installor a flat re-roof on a
(01:11):
commercial building.
Speaker 1 (01:14):
So you do it all.
Speaker 2 (01:15):
I didn't realize you had five locations.
Speaker 1 (01:18):
So that's wonderful.
Well, tell us about yourjourney into this business.
Wonderful, well, tell us aboutyour journey into this business.
Speaker 2 (01:26):
I said this on the radio on Sunday in an interview,
and I always hate saying this.
Speaker 1 (01:33):
I did not mean to be a roofer.
That can happen by happenstanceNot at all I mean.
Speaker 2 (01:40):
One of my first job was a sales job for a gutter
guard company and it was highpressure sales and I was
miserable.
I quit after three months,Didn't think I wanted to do
sales again until I got a jobthat was not related to sales.
And then I wanted to find agood sales job, Got in with a
(02:01):
roofing company and they wereprimarily residential.
It was when insurance reallywas a craze.
There had been a lot of storms.
It was a local company, so theywere staying busy.
Their niche was they weren'tstorm chasers.
So that was a good introductionfor me to get into the business
.
But after a few years of beingwith them, I saw that the market
(02:23):
was being underserved.
A faux storm market was createdin Atlanta.
We're not a storm market.
We had a weird pattern of a fewstorms that we don't usually
get for decades, Hit back toback around 2012, 2011.
And then there was adiscontinued shingle craze,
primarily in the Northeast Metro, in the Southwest Metro area.
(02:47):
The shingle was discontinuedbecause of a silly defect.
Houses were not falling in, butinsurance companies Were very
proactive and replacing them forthe first 10 years.
And so all of these roofingcompanies popped up, but they
really weren't roofers.
These roofing companies poppedup, but they really weren't
roofers, they were insurancereplacement companies and they
(03:07):
were totally subbing these jobsout turnkey.
And as soon as insurance workslowed down they were out of
business.
And what I felt was nobody wastreating roofing like a trade.
And I have other trades tell meall the time roofing is not a
trade because you can't go totrade school for it.
(03:27):
But it's incredibly similar toa trade.
And so I broke off, started myown company and largely focused
on repairs, especially in theresidential sphere, because most
companies wouldn't even do them.
And if they did do them, theydid not do them very well
because it was such a low ticketitem that just wasn't
prioritized.
And you want to.
(03:49):
If you have to have a mechanicreplace your engine, you want to
use a mechanic that understandsyour engine.
That's a mechanic that can fixit.
You don't want to just use amechanic that can only replace
the engine.
He can never fix it because hedoesn't really understand the
product, understand the system.
And so after a few years ofreally focusing on repairs,
(04:10):
re-roofs started to come up andour specialty and our process
and our understanding of theroof really separated us from
the market.
Speaker 1 (04:21):
Well, that is fantastic.
I love the analogy of amechanic.
You would want someone whounderstands the engine, because
that really brings it home to alot of people.
You don't want somebody who canonly replace it, because then
what happens when something doesgo wrong with your engine?
Very good business model thatyou created there.
(04:42):
Well, are there any myths ormisconceptions about the roofing
industry that you would like toclear up with listeners today?
Speaker 2 (04:50):
Well, I don't mean to piggyback on the same thing,
but I always do.
There's quite a few.
All roofers are not terrible, Ipromise, and over 80% of roofs
that are replaced in the UnitedStates are not replaced by
insurance money.
They're replaced by buildingowner funds or homeowner funds.
(05:11):
It really is a proactivepurchase most of the time,
unless it's an emergency repairInsurance companies who do not
replace your roof because it'sold, they do not owe you for it.
And I'm the big bad roofer whenI say that, because most
roofers are saying the opposite.
Insurance paid for by roofInsurance is an obligation to
(05:33):
pay for your roof.
When there is documented damagethat's covered by your policy,
they absolutely owe for it.
Unfortunately, that's usuallynot the case, and what's
happening right now in Georgia,in the last 48 months especially
, there's been a major crackdownand tightening up of the
insurance market when it comesto roofing.
I'm not going to mentioninsurance companies by name
(05:58):
because I don't need thelitigation, but several have
pulled out of the state entirelyfor home insurance, and it's
because of roofing.
Vandalism is rampant in theindustry and you know, if you
have a three-tab shingle, whichis a flat shingle you know more
of, have a three tab shingle,which is a flat shingle.
You know more of your.
It looks cheaper.
That's not a 10, 12 year roof.
(06:20):
That can be a 20 year roof ifyou maintain it.
I don't mean to start rattlingoff so many misconceptions, but
I'm glad that you asked thequestion.
There's so many.
You're going to see lifetimeratings on packages and on your
contracts at, say, 25 year and50 year shingles.
That's a factory rating that isvery rarely accounting for the
(06:41):
elements.
Um, so you know, you know 25year or 50 year shingle on your
contract or on a package.
In reality, the industry willtell you that the 25 year
shingle will be closer to 12 to14 years, you that the 25-year
shingle will be closer to 12 to14 years, 50-year shingle closer
to 22, 23 years.
(07:04):
One thing with insurancereplacement, if you do have
claimable damage, if that roofis older than 20 years old, you
are going to have a very, veryhard time getting it replaced,
even if you do have legitimatedamage, because at that point
they can really point to wearand tear and the aid starts to
really morph what is damage andwhat is blistering, which looks
very similar to hail.
But I'm bouncing around.
(07:26):
So the big thing that I want tohammer in is roofing really is
a proactive industry.
Most of the warranties that aregoing to be filed for your roof
are purely on material, that'scovering manufacturing defects,
and you know we like to thinkthose would be honored.
But I mentioned thatdiscontinued jingle earlier in
(07:50):
the show.
It really wasn't.
Probably five to eight percentof homeowners, from what I
understand, got any money at allfor the shingle fanning and it
was prorated.
So you know, if you had $7,000worth of shingles, you maybe got
$800 after a lengthy, lengthyclaim process and you had to
(08:12):
replace the roof to get themoney.
So workmanship, maintenance andbeing proactive with your
roofing system is absolutely key.
And just to repeat what I said,it's a proactive industry and
not an emergency insuranceindustry.
Now that we're against insurancereplacement, well, we're happy
(08:36):
to take their money.
There's just I'm afraid too manyhomeowners have bought into
having to rely on it.
They do not owe for old roofs,they owe for very specific
damage and I see lots of roofersreally pushing homeowners who
are frustrated about a roofclaim to change insurance to a
certain carrier purely for theroof.
The insurance companies are notsilly.
These are very, very seriouscompanies with large legal firms
(09:01):
.
They see that you filed aroofing claim.
They see you didn't replace aroof and they see you trying to
replace it eight months into apolicy.
It's not going to work, it'sgoing to get you dropped and
you're going to lose coverageunless you replace a roof for
cash.
So, don't you know?
Focus on keeping up with theJoneses in the neighborhood and
the other people that got luckywith their insurance policy.
(09:23):
Maintain your roof and replaceit when you're ready or when a
real storm comes.
There are lots of stormsdriving around with trucks and
ladders, unfortunately, and youhave to be really, really
careful with that.
Yeah, absolutely.
Speaker 1 (09:40):
I think that is very good advice for our listeners
and just honest truth.
You know, I think a lot ofpeople have those misconceptions
that insurance owes them, youknow for, the worst.
Speaker 2 (09:50):
Yeah, it's not.
It's not sexy.
I'm probably telling peoplestuff they don't want to hear,
you know, but it will.
I've seen so many homeownersjust get dropped because they
kept fighting it and it reallywasn't there and they were being
led to believe it was there.
Speaker 1 (10:05):
Yeah Well, so let's shift gears a minute and let's
tell our listeners, let's get toknow the man behind FGI Roofing
.
And what do you do for fun whenyou're not working?
Speaker 2 (10:18):
I don't have fun.
I'm just kidding.
I used to work out.
I don't do that much anymore,but I really do like to read,
mainly nonfiction I find itinteresting.
I've always been a bit of ahistory buff.
I'm a big nerd for currentevent podcast, not necessarily
(10:40):
politics, but anything current Ireally enjoy.
I like to travel and I'm a bigFlorida Gator fan.
That probably hurts me in thismarket.
Speaker 1 (10:53):
But in Georgia I hurt you a little'm a Falcon fan and
a Gator fan so I like to lose.
Well, you lose with grace,right, that's right.
You have to learn that with ourteams.
Well, so, shifting gears againinto something a little more
(11:14):
serious.
We ask this of all of ourguests but has there been a life
challenge or hardship thatyou've faced and overcome and
that now you can say, for havingbeen through that difficult
time, you're better or strongerfor it today?
Speaker 2 (11:27):
Well, I mean, I think most people today can cite
COVID, which is taboo to evendiscuss now.
But COVID was really reallyhard, professionally and
personally.
I mean, we could not getmaterial.
Number one, so you're trying toscale, we just shot up on our
business and then we couldn'tget material.
(11:48):
So we had to get reallycreative at the same time and
not to totally change the courseof our, of our podcast here.
My grandmother was in a dementiafacility who I was very close
to and she passed away fromCOVID, so COVID was a was a big
challenge for me, as it was foreverybody else.
Speaker 1 (12:07):
Yeah, for sure.
And then it was so difficultwhen we couldn't see our loved
ones who were in in facilitieslike that.
So I know that was challengingand I appreciate you being
willing to share that with us.
Well, is there anything else?
We're really kind of about towrap up.
Is there anything else youwould like our listeners to know
(12:29):
about your business?
Speaker 2 (12:30):
You know now that I've killed the entire mood of
the podcast.
One thing that we really aretrying to push right now is
anybody that wants an asphaltshingle.
There's nobody better to do itthan us.
We're happy to give you one.
But when it comes to beingproactive, there are some
incredible synthetic slate,synthetic cedar products,
(12:54):
synthetic tile and you know themanufacturers call it a
polymer-based product.
It's a hard plastic but it doesnot fade.
It's mixed with raw materialsand it's incredible.
It looks like a real slate andit looks like real cedar at its
best, and it will stay that wayfor 50 years.
And it absolutely will not leak.
(13:15):
You can walk on it.
You cannot walk on real stoneor real wood.
It's on the roof and those are75-year systems, the best stone
and they're eight times theprice.
So we're really encouragingpeople to look into that One.
It's a defining feature on yourhouse when you're in a
neighborhood and you have a fauxslate roof.
(13:38):
That looks incredible and thelongevity of it and they're
maintenance free.
So that's something I'm reallyexcited about right now and I
hope we can get more people into.
Speaker 1 (13:49):
Yeah, well, that sounds amazing.
I mean faux, that you canactually walk on and not have
the downsides of somethingthat's, you know, seven times
more expensive.
Speaker 2 (14:02):
We see no quality drop off at all.
Yeah.
Speaker 1 (14:07):
That's awesome.
Well, if our listeners want tolearn more, if they want to
reach out and talk to you abouttheir roof or refer someone to
you, what is the best way forthem to get in touch?
Speaker 2 (14:20):
Yeah, firstgaroofcom, we're on all the socials as
well.
You can call the office770-209-3823.
You'll probably talk to Armina.
If you really want me to boreyou, you can ask to speak to me.
I'm happy to talk to anybodythat calls with questions, if
you really want me to bore you,you can ask to speak to me.
Speaker 1 (14:36):
I'm happy to talk to anybody that calls with
questions.
Well, that's great.
Well, thank you so much forbeing here.
It has been a pleasure, and wewill have you back for more
episodes as you submit articlesfor the magazines, and we look
forward to having you back on,blake.
Thank you so much for beinghere.
Speaker 2 (14:54):
Great, thank you.
Speaker 1 (14:55):
Well, that's all for today's episode.
Blake, Thank you so much forbeing here, Great Thank you.
Well, that's all for today'sepisode Atlanta.
I'm Stacey Risley with the GoodNeighbor Podcast.
Thanks for listening and forsupporting local businesses and
nonprofits of our greatcommunity.
Speaker 2 (15:05):
Thanks for listening to the Good Neighbor Podcast.
Speaker 1 (15:08):
North Atlanta.
To nominate your favorite localbusinesses, visit
gnpnorthatlantacom.
That's gnpnAtlantacom.
That's GNPNorthAtlantacom.
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