For much of their lives, Alejandro Martignon and Fred Taylor were never big coffee drinkers. Alejandro helped out in his grandma's cafe in Colombia, and Fred watched as his NFL teammates downed several Venti Starbucks cups during practice.
But soon, the pair learned about mushroom coffee. Different fungi offer unique benefits, such as reduced stress, better brain health, and stronger energy and focus — without the afternoon crash. They partnered to create The Mushroom Coffee Company to share those benefits with coffee drinkers across the world.
We're talking about the growth of mushroom coffee, the most surprising part of running a business, and a moment from Fred's NFL days that fans still bring up when they meet him.
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