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September 11, 2024 31 mins
How can defining your people, process, and product increase your business's value and prepare it for a successful sale? Tune in to discover the secrets from investment banking expert Arthur Petropolous. In this episode of Great Decisions, Incredible Lives: Retire With Intention, host John Creekmur sits down with Arthur Petropoulos, founder of Hillview Partners, to discuss the intricacies of selling a business and the key factors that drive its value. Arthur shares his insights on the importance of defining the "people, process, and product" within a company, preparing it for a potential sale, and maximizing its market value. The conversation also explores how business owners can strategically position their companies to attract the right buyers and navigate complex transactions. Arthur emphasizes the importance of creating a compelling narrative, understanding market dynamics, and aligning long-term goals with business decisions to ensure a comfortable retirement. 5 Key Takeaways Start Preparing Early: The best time to start preparing your business for sale is well before you plan to sell. Regularly evaluate and define your company’s people, processes, and products to highlight strengths and address weaknesses. Create a Compelling Narrative: When selling a business, having the right narrative is crucial. Clearly defining what makes your company unique and valuable, including its capabilities and market access, is essential to attracting the right buyers. Know Your Market: Understanding your potential buyers and the market landscape is vital. Identifying what buyers lack that your business can provide can help you position your company as the missing piece in their strategy. EBITDA Matters: EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) is a key metric that represents a company’s financial performance. Optimizing EBITDA can enhance the perceived value of your business during a sale. Trust is Key: In any business transaction, trust between parties can make or break a deal. Establishing a solid relationship and ensuring alignment in values and goals are essential for a successful sale and transition. Quote from Arthur Petropoulos "Think of your business like your house—keeping it in a sellable form at all times ensures you're always prepared, whether you're ready to move on today or in the future." To reach Arthur Petropolous: Website: Hillview Partners Email: arthur@hillviewps.com LinkedIn: https://www.linkedin.com/company/hillviewpartners/ Feel free to contact Arthur for more information on business sales and exit strategies. https://creekmurwealth.com/podcast-disclosure/  Guests of our podcast are not affiliated with Creekmur Asset Management LLC or Creekmur Wealth Advisors. Learn more about your ad choices. Visit megaphone.fm/adchoices
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