Green Profit Academy Pros Podcast

Steve dives into essential topics for companies entering the commercial landscaping market, addressing questions submitted by Rae Lynn Whitfield from Whitfield's Lawn and Garden. Steve shares his 40 years of expertise, covering both the commercial maintenance and installation sides of landscaping. He highlights the unique challenges and strategies for success in commercial maintenance, emphasizing the importance of tight crew ...

In this episode, Christeen Era, founder of Core Growth Strategies and co-founder of Greenprofit Academy, dives deep into the vital discussion of internal versus external bookkeeping and what is best for your business. Christeen explains the critical role bookkeeping plays in today’s dynamic business landscape and why it is essential for financial management and strategic decision-making. She addresses common misconceptions business...

In this enlightening episode of our Free Webinar series from Green Profit Academy, hosts Christeen Era and Steven Bousquet welcome Linda Stapf, a seasoned CPA and investment advisor. Linda delves into the crucial topic of transforming your business into a valuable asset. Drawing from her personal experience of witnessing her father's business collapse, Linda emphasizes the importance of strategic planning and safeguarding one&...

In Episode 67 of the Green Profit Academy Pros podcast, host Christeen Era is joined by returning guest Jack Jostes, CEO of Ramblin' Jackson and an industry leader in the green sector. Jack, a professional speaker and author of "The Tree of Good Fortune" and "Get Found Online," brings his wealth of knowledge in sales qualifications and pre -qualification processes to the table. In this insightful episode, J...

Host Steve Bousquet welcomes his long-time friend Joel Webrink, owner of Webrink Landscape Management, to discuss the nuances between leadership, management, and coaching. Joel shares his journey, detailing how he established and grew his company in Warsaw, Indiana, into a multi-million dollar business with a diverse range of services from landscape design to snow management. The conversation delves into the challenges small busine...

Steve welcomes Matt Smith, Co-Founder of Steel Green Manufacturing, for a compelling discussion about the evolution of the green industry and the innovative strides made by Steel Green. Matt shares his non-linear journey from working in the agriculture industry to eventually co-founding Steel Green, illustrating the challenges and triumphs that have marked his career.

Learn about the critical importance of customer service...

Steve welcomes Matt Smith, Co-Founder of Steel Green Manufacturing, for a compelling discussion about the evolution of the green industry and the innovative strides made by Steel Green. Matt shares his non-linear journey from working in the agriculture industry to eventually co-founding Steel Green, illustrating the challenges and triumphs that have marked his career.

Learn about the critical importance of customer service...

Episode 63 of the Green Profit Academy pros podcast embarks on a deeper exploration into the environmentally sustainable business practices through the lens of the Pumpkin Plan strategy. This episode is pivotal for eco-conscious entrepreneurs and business owners seeking to align their operations with their ideal eco-friendly customer base. By delving into the significant benefits of identifying and working with customers who value ...

In Episode 62 of the Green Profit Academy pros podcast, hosts Christeen Era and Steve Bousquet offer listeners an invaluable guide to finding their business's sweet spot and pinpointing the ideal customer. This episode promises to equip entrepreneurs and business owners with the tools and strategies necessary to unlock the full potential of their businesses. By breaking down the concept of the Pumpkin Plan, a strategy develope...

In Episode 61, "Lack of Focus with Good Intentions in Small Businesses", hosts Steve Bousquet and Christeen Era delve into the importance of focus in the realm of small businesses. The episode kicks off with our hosts drawing from their rich experiences in coaching teams, peer groups, emerging leaders, and business owners. They highlight how focus, or the lack thereof, presents a common challenge across various coaching s...

In this captivating episode of the Green Profit Academy Pros podcast, host Steve Bousquet welcomes a special guest, his son, Max Bousquet. The episode unfolds as a heartfelt conversation, exploring Max's unique perspective on growing up within the intricate weave of a family deeply rooted in the lawn care and landscape industry. With Steve at the helm of the family business, Max shares candid reflections on the impact of his f...

In Episode 59 of the Green Profit Academy Pros podcast, hosts Christeen Era and Steve Bousquet delve into the critical financial challenges that business owners face, providing a roadmap to navigate and overcome these hurdles. This episode is a treasure trove of insights, strategies, and actionable advice, illuminating the path to mastering cash flow, optimizing expenditures, and ensuring a healthy financial posture. Listeners will...

In the insightful Episode, Christeen Era and Steve Bousquet offer lawn care and landscape business owners strategies aimed at bolstering profitability amidst a competitive industry landscape. Listeners will gain an in-depth understanding of the critical balance between direct and indirect costs, learning how to accurately categorize and allocate these costs to services, which is essential for avoiding underpricing and safeguarding ...

In this episode of the Green Profit Academy Pros Podcast, host Christeen Era engages in a profound conversation with David Potts, the dynamic owner of USA Insulation in Ohio. This episode delves into the incredible journey of a small business that soared to unexpected heights, achieving an 800% growth in revenue over four years. Potts shares his transition from an ambitious sales rep to a visionary business owner who navigated thro...

In this enlightening episode titled "Fundamentals of the Monthly Financial Workflow for Small Businesses", Green Profit Academy Pros Podcast sheds light on the crucial yet complex aspects of financial management that every small business owner must navigate. Financial expert Christeen delves into the significance of a solid financial workflow, exploring everything from documentation gathering and transaction recording to ...

In today's enlightening episode, we dive deeply into the transformative effects of CliftonStrengths® in reshaping workplace environments and culture. We explore how this innovative tool is revolutionizing company cultures across the globe, significantly boosting productivity, and dramatically improving team dynamics. The discussion kicks off with an in-depth look at the power of a strengths-based culture, making a compelling c...

In this enlightening episode of Green Profit Academy's Pros Podcast, host Steve Bousquet welcomes Erich Kolb, a seasoned veteran of the green industry, for an in-depth discussion on the multifaceted journey of a landscaper turned business coach. Erich shares the rich tapestry of his career, starting from his humble beginnings mowing lawns as a child, to founding his first company in 1993, and navigating through the ups and dow...

In this enlightening episode of the Green Profit Academy Pros Podcast, we delve deep into the crucial topic of "The 5 Essential Steps to Increasing Your Trade Business's Value." Our journey through this maze of business enhancement is tailored for trade business owners who are eager to elevate their establishments beyond the ordinary. Whether your sights are set on a future sale or you're passionate about forgin...

In this pivotal episode of the Green Profit Academy Pros Podcast, we delve into the critical topic of cash flow management—a lifeline for the survival and expansion of small businesses. Christeen & Steve break down the complexities of managing cash flow amidst the unique challenges of the trade sector, including handling physical inventory, navigating the intricacies of supply chain management, juggling labor management, and ad...