Grit Branded

Grit Branded

Having GRIT means possessing a combination of passion and perseverance. It involves maintaining effort and driven passion over years despite failures, setbacks, and plateaus in progress. People with GRIT are often labeled as resilient, hardworking, & able to stay focused on their objectives even when faced with challenges. Journey with Brad Pryor as he discovers what GRIT is for people from every walk of life.

Episodes

June 10, 2025 25 mins

In this episode of Grit Branded, host Brad Pryor sits down with Shad Mayfield, the NFR World Champion tie-down roper known for his lightning-fast skills and relentless work ethic. From small-town roots to standing at the top of the rodeo world, Shad opens up about the mental toughness, daily discipline, and behind-the-scenes grind that got him there—and keeps him there.

Whether you’re in the arena, on the jobsite, or chasing a dream...

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You have probably heard of the 6666's Ranch. The legacy it has left on the Cowboy industry, but have you ever heard of the Doctor that has done it all at the 6666's? Dr. Nathan Canaday shares his life story and cool moments of how he landed his dream job!

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You have probably heard of the 6666's Ranch. The legacy it has left on the Cowboy industry, but have you ever heard of the Doctor that has done it all at the 6666's? Dr. Nathan Canaday shares his life story and cool moments of how he landed his dream job!

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Growing up in Fort Worth, Chance has been rooted in the Texas Life. Raised by both his parents working hard and showing him how to connect with people and distilling a strong faith in him and showing him to upload to the highest standard of integrity. Journey with Brad & Chance as they walk through his life of heartache and big chances that landed him a spot managing a rising band in the Texas Music Scene

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Growing up in Fort Worth, Chance has been rooted in the Texas Life. Raised by both his parents working hard and showing him how to connect with people and distilling a strong faith in him and showing him to upload to the highest standard of integrity. Journey with Brad & Chance as they walk through his life of heartache and big chances that landed him a spot managing a rising band in the Texas Music Scene

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Uwe has been successfully training cutting horses, cow horses, and western horses for all disciplines for over 35 years. Uwe produced several AQHA Cutting Superior Champions, and won multiple AQHA & NCHA European Championships and DQHA & NCHA Championships, and served as an international NCHA judge before moving to the USA in 2001, where he has specialized in training cutting horses, selecting cutting-prospects, coaching Am...

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Uwe has been successfully training cutting horses, cow horses, and western horses for all disciplines for over 35 years. Uwe produced several AQHA Cutting Superior Champions, and won multiple AQHA & NCHA European Championships and DQHA & NCHA Championships, and served as an international NCHA judge before moving to the USA in 2001, where he has specialized in training cutting horses, selecting cutting-prospects, coaching Am...

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A staple in the western culture, something worn everyday by many - the Cowboy Boot. Have you ever wanted to know how it is made or what the process is like? Clay Miller owner of Ramblin Trails Costum Boots shares that with Brad, a few laughs, and about the dang rooster!

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A staple in the western culture, something worn everyday by many - the Cowboy Boot. Have you ever wanted to know how it is made or what the process is like? Clay Miller owner of Ramblin Trails Costum Boots shares that with Brad, a few laughs, and about the dang rooster!

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On this episode of Grit Branded we continue the conversation with the CEO of the Voltage Coffee Project Matt Fisher.

Host Brad Pryor of Rafter P Construction sits down with Matt Fisher—retired firefighter, father of four, and the CEO behind Voltage Coffee Project, Trinity Street Coffee, and more. Matt shares his journey from the fire service to building a thriving coffee empire, the challenges of entrepreneurship, and how grit, pass...

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In this episode of Grit Branded, host Brad Pryor of Rafter P Construction sits down with Matt Fisher—retired firefighter, father of four, and the CEO behind Voltage Coffee Project, Trinity Street Coffee, and more. Matt shares his journey from growing up in Detroit, not graduating High School, landing a job as a fire fighter in northern Texas, to building a thriving coffee empire, the challenges of entrepreneurship, and how grit, pa...

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In this episode of Grit Branded, we sit down with Marty Latta, owner of Western Legacy, to talk about what it takes to build a brand that stands the test of time. From his deep roots in the Western industry to the lessons he’s learned in business and leadership, Marty shares his journey of hard work, resilience, and staying true to his values. We dive into the grit it takes to run a successful operation, the challenges of entrepren...

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In this episode of Grit Branded, we sit down with Marty Latta, owner of Western Legacy, to talk about what it takes to build a brand that stands the test of time. From his deep roots in the Western industry to the lessons he’s learned in business and leadership, Marty shares his journey of hard work, resilience, and staying true to his values. We dive into the grit it takes to run a successful operation, the challenges of entrepren...

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Texas T Luxury Homes' owner DeMarcus Sheppard sits down with Brad this week to share one thing we all have in common.

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A graduate of Oklahoma State University, McCarthy-Boevers, 27, focused on agriculture communications and animal science. Following graduation she worked for longtime Western brand National Saddlery in Oklahoma City, Oklahoma, as marketing director. In 2018, she moved into a role as marketing specialist with the National Cutting Horse Association, then was promoted to manager of marketing and communications. Her work was recognized ...

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Continuing the conversation this week with Brett & talking about the legacy his father left behind.


In this powerful episode of Grit Branded, host Brad Pryor sits down with Brett Bird, son of the legendary Randy Bird, to honor the life and legacy of a man who left an indelible mark on the world. Known for his innovations with saddles to help people ride again among other things, Randy Bird was more than just a leader; he was a m...

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In this powerful episode of Grit Branded, host Brad Pryor sits down with Brett Bird, son of the legendary Randy Bird, to honor the life and legacy of a man who left an indelible mark on the world. Known for his innovations with saddles to help people ride again among other things, Randy Bird was more than just a leader; he was a mentor, a visionary, and an inspiration to those who knew him.




Brett shares personal stories ...

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February 4, 2025 13 mins

At a young age, Colt always wanted to work with horses. Living the dream one day at time. It hasn't been an easy journey after losing his Mom at 14. But Colt has proven his worth and resilience as one of today's top trainers and a few world titles along the way. Check out his inspiring story in this episode of Grit Branded with Brad Pryor

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Continuing the conversation with Same Ol Cowboy Different Rodeo singer Josh Ward. Josh & Brad deep dive into his career, success and some advice we all can use.

In this episode of Grit Branded, we sit down with Texas Country Music Association’s Male Vocalist of the Year, Josh Ward. Known for his authentic sound and heartfelt lyrics, Josh just released his highly anticipated album, Same Ol’ Cowboy, Different Rodeo.

Josh shares h...

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