Welcome to "grow," your guide in navigating the fiercely competitive world of marketing. In this fast-paced landscape, thinking outside the box is the key to setting yourself apart from the competition. We've got your back! We're all about unleashing the power of a science-and-art approach to supercharge your marketing and sales teams, all in pursuit of those revenue objectives. Through the lens of a growth marketing strategy, we dive deep into understanding your customer's mindset, speaking their language, and, of course, optimizing your sales and marketing efforts.


November 6, 2023 11 mins

 Many companies skip important steps when implementing their marketing automation due to the pressures of getting it set up and start sending emails asap. Here are a few of the gotchas that can be corrected with a review of best practices in setting up your platform for success. Hint: Set up your platform in phases in order to optimize and scale effectively.

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