Grow The Show

Grow The Show

Grow The Show is the podcast that grows YOUR podcast. Hosted by Kev Michael, a full-time podcaster since 2018 and growth coach to over 500 creators. Each episode delivers actionable strategies, real-world coaching, and expert interviews that help you build a bigger audience and turn your podcast into a powerful business asset. With millions of downloads and several million dollars in podcast-driven revenue under his belt, Kev brings the proven playbook for podcasters who are ready to go beyond the hobby and into growth. Subscribe now to learn how to grow your podcast — and make it work for you.

Episodes

September 30, 2025 21 mins
Think your podcast only costs you a few hours a week? Today’s the day you’ll uncover just how much time and money it really takes to keep your show running — and whether it’s worth the investment. Spoiler: the real cost might include lost revenue, wasted hours, missed opportunities and growth! Topics discussed: Why so many podcasts plateau How to calculate the true cost of a podcast 3 ways to take action ...
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Want me to be your Podcast Growth Coach? Apply to the Grow The Show Accelerator John Lee Dumas has built a 7-figure podcast working just five hours a week, and you'll be surprised by what helped him get there. Tune in to learn how he went from novice to legendary podcaster, why most shows fail before they even get started, and what it takes to build a show that lasts! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth ...
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That "rate and review" callout at the end of your show? It's not working for a reason. In this episode, Kev explains why most CTAs flop and eight things that will actually get more listeners to take action. Find out what to do before the ask, the crucial elements that make CTAs work, and how to stop overthinking so they feel natural for you and your audience! MORE FROM KEVIN: Got feedback on this episode? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Submit i...
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Finally, the definitive answer: do podcasters need to be on YouTube? If you're worried that YouTube is leaving some podcasters behind, this episode breaks down four ways to grow your show while staying audio-only. Host Kev Michael also shares the unique advantage audio podcasters have over YouTubers, the differences between audio and video audiences (and why they matter), and how you can test out video podcasting without going a...
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⁠Register for the Live Masterclass on 8/24/25⁠ Your growth strategy isn't working. Is it time to try something new? This is a question every podcaster asks themselves when their growth stalls. In this episode, Kev shares a simple 30-day rule to help you decide when to pivot and when to be patient — so you’re not wasting time or giving up too soon. Stop guessing and start making real progress! MORE FROM KEVIN: Got feedback on...
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Register for the Live Masterclass on 8/24/25 Yes, you can monetize a small podcast — but not if no one sees it. And that's getting harder and harder to do on audio platforms. In this YouTube masterclass, Kev Michael shares a four-level framework to help you get seen, grow faster, and start getting paid. It's the same approach that’s driven 10x growth for creators in just a few weeks! Learn how to implement this framework: ...
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⁠Register for the Live Masterclass on 8/24/25⁠ You asked, we answered! This Q&A episode covers everything from podcast growth to YouTube setups and podcast cover art. Discover why your show isn’t growing despite consistent publishing, how to get more engagement, and three strategies that will actually grow your show. Kev Michael answers these questions: Why aren’t high-profile guests helping my podcast grow? Do you...
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Are your best episodes getting ignored on YouTube? Ours were too, and the reason surprised us. In this episode, Kev Michael explains why even great content can flop and what it takes to grow fast on YouTube. Find out what caused our reach to drop, how the YouTube algorithm actually works, and why it led us to go back to Grow the Show! Topics discussed: Why we’re rebranding back to Grow the Show How the YouTube algorit...
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Let’s be honest… trying to grow everywhere is burning you out. The good news? Doing LESS can actually help you grow faster. In this episode, Kev shares how to simplify your strategy so that you can get more traction, let go of the FOMO that keeps you posting everywhere, and stop wondering if you're doing enough. Tune in to hear the simple rule that will change everything! MORE FROM KEVIN: Got feedback on this episode? ⁠⁠⁠⁠⁠⁠⁠⁠S...
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Want to grow your podcast on YouTube? ⁠⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠⁠, Launching July 14th 2025 -- There’s a new (better) way to choose your episode topics! If you're tired of low engagement and slow growth, this episode is your game plan for choosing winning topics. You'll learn five strategies to pick episode ideas that connect with your audience and make content planning faster, including a qui...
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Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025 -- The biggest ad spend mistake? Thinking more views means more growth. In this episode, Kev explains how the YouTube algorithm really works and why your paid ads aren't working. Learn what you need to fix before running paid ads on YouTube, how to tell if paid ads are working, and a hack that will actual...
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Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025 -- Most YouTube podcasts lose viewers in the first 30 seconds. If you're not seeing growth, a few simple changes can help you "win the click" and keep people watching. In this episode, Kev shares the five steps that will help you grow on YouTube and start turning views into revenue. You'll learn what you ...
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Want to grow your podcast on YouTube? ⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠, Launching July 14th 2025 -- Waiting 30 days to figure out what’s working? Now there's a faster way to get podcast feedback. This quick hit episode will tell you three things: why YouTube is superior for podcast growth, which two metrics you should track weekly, and what you can start doing today to improve your show. Learn how to l...
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Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025 -- How do you grow your podcast when the old strategies don't work anymore? The answer is YouTube. In this episode, Kev shares six reasons YouTube is the #1 platform to grow and monetize your podcast. You'll learn why it’s getting harder to grow audio podcasts, what strategies are (and aren’t) working in 202...
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Want to grow your podcast on YouTube? ⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠, Launching July 14th 2025 Work with Kevin 1:1 ⁠⁠⁠⁠⁠⁠to Install a Revenue-Driving Podcast Into Your Business -- Email isn’t outdated – it’s still one of the best ways to drive sales. Today, find out why email converts better than social, how to get your audience to join your email list, and what to do with them once they're on it....
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June 13, 2025 6 mins
Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025 Let's build you an audience of buyers. I’m Kev Michael, and Chief Audience Officer is where I share what I’ve learned (and what I’m still learning) about how to build an audience that actually buys your stuff. This show is for business owners who are already showing up. You’re publishing content. Y...
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Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025 Work with Kevin 1:1 ⁠⁠⁠⁠⁠to Install a Revenue-Driving Podcast Into Your Business -- Did you know that downloads aren't what get you on the Apple Top 100 charts? It’s not a secret, but a lot of podcasters are still getting it wrong. In this episode, find out what actually drives rankings and three tact...
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Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025  Work with Kevin 1:1 ⁠⁠⁠⁠to Install a Revenue-Driving Podcast Into Your Business -- Your CTAs aren’t working, and there are a few reasons why. This episode will tell you why your audience is ignoring your CTAs (or not even hearing them) and what you can do to fix that without being pushy. You’ll learn ...
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Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025 Work with Kevin 1:1 ⁠⁠⁠to Install a Revenue-Driving Podcast Into Your Business -- Love it or hate it, Chief Audience Officer is here to stay. So in this episode, Kevin gets real about how he chose the name, and what led to renaming the podcast and rebranding the business. Find out why this was a good ...
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Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025 Provide your feedback on the new name AND vote on the new tile artwork HERE -- Grow The Show is getting a new name — and this might be your sign to rebrand too. In this episode, Kevin shares five recent realizations he’s had about his show’s purpose, audience, and future — and why he knew it was time t...
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