"Podcasting isn’t a shortcut to growth—but it’s a hell of a way to deepen relationships." – Chenell Basilio
What can happen when you commit to a weekly podcast for six straight months?
You're about to find out. Chenell & Dylan pull back the curtain on the Growth In Reverse podcast—sharing the behind-the-scenes of what’s worked, what hasn’t, and what we’ve learned along the way.
We get real about the numbers: subscribers, downloads, YouTube stats, and more. Plus, we chat through the very real question—should newsletter writers even start a podcast? You’ll hear our honest take on the ROI (or lack thereof), and the surprising benefits that go beyond metrics.
→ Take your newsletter to the next level with GIR Pro >>
KEY TAKEAWAYS
- Reflecting on 6 months of consistent podcasting and what kept us going
- Why podcasting isn’t a fast-track to newsletter growth—and what it is great for
- The powerful trust-building impact of being in your audience’s ears
- Our top-performing content and what formats resonated most
- How YouTube fits into our podcast strategy and where Shorts fell flat
- Lessons from other creators like Jay Clouse, Lenny Rachitsky, and Aakash Gupta
- Easy ways for newsletter creators to test podcasting without going "all in"
LINKS MENTIONED
- Ask us a question or submit a topic idea: growthinreverse.com/questions
- The Pour Over podcast (on Spotify)
- Riverside.fm
- Matt Giovanisci (MoneyLab)
- Jay Clouse's YT Channel
- Lenny Reaches 1M Subscribers (past GIR episode)
- Lenny Podcast (YT Channel)
- Check out the 30 Days of Growth FREE >>
- 30 Days of Growth Course Pre-launch
- Growth In Reverse PRO Community
- Want your newsletter roasted? Submit it here.
- Check out past Growth In Reverse Deep Dives: https://growthinreverse.com/archive/
FOLLOW ON SOCIAL
OUR NEWSLETTERS
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If you found this episode valuable, take a second to rate and review us on Apple Podcasts or Spotify! It helps more newsletter creators find the show. Plus, if you submit a review, you’ll get priority for your own newsletter roast!
Thanks to Tim Forkin for editing these episodes.
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