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July 28, 2025 9 mins

In this episode of Nemo Nation, host Jimmy Mac sits down with Elisabeth Barna, founder of EAB Strategies and one of the most respected voices in the trucking and logistics industry. With over 35 years of experience — including a 25-year career at the American Trucking Associations — Elisabeth shares powerful insights on how to cultivate and champion young leaders in transportation.

We explore:

What it takes to inspire the next generation of trucking professionals

Elisabeth’s leadership journey and the creation of EAB Strategies

The role of storytelling in shaping the image of the industry

How programs and mentorship can drive retention and engagement

Why investing in people is the future of freight

Whether you're a veteran in logistics or just starting your career, this conversation is full of wisdom, heart, and action.

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