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July 12, 2024 1 min

Join Tracey Minnoch Nuku at the Ignite Women's Health Summit in Melbourne on Saturday August 3rd as she delves into the unique needs of women entering menopause. With women 40+ being the fastest growing demographic in the workforce, they are also becoming a significant market for health, wellness, and fitness services.

Learn how to tailor your fitness business to better serve this demographic, ensuring your trainers, classes, programming, and marketing resonate with their midlife needs. Discover strategies to retain these valuable clients who seek facilities and services that truly support their health journey.

Don't miss this opportunity to stay ahead of the curve and enhance your business offerings. Tickets are available at a 15% discount until July 19th. See you there!

 

Book Now www.ignitefitness.com.au 

Code WOMEN 

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
I'll be joining the Ignite Fitness Business event in Melbourne on the 2nd and
3rd of August and I'll be talking about menopause. Oh yes, I will.
Women 40 plus are the fastest growing demographic in the workforce and this
also means that they have a higher disposable income, often choosing to spend
on their own health, wellness and fitness.
They are also entering the menopause life stage that impacts their physical,

(00:21):
mental, emotional and relational health.
Does your fitness business understand what a woman in midlife needs from their
trainers, your group fit classes, programming and marketing?
Are they sticking around or are they leaving for a fitness business that might
align better with their midlife needs?
I'm Tracey Minoknuku and I'll be sharing some fantastic information that you
can use for your fitness business to hold on to the payers and the stayers.

(00:45):
Those midlife women seek incredible fitness and health facilities and services
that actually support them.
You'll want to get in front of this conversation so you don't kick yourself later.
Tickets are on sale using a woman for 15% until the 19th of July.
I'll pop it in the link below. I'll see you there.
Music.
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