Why Most Cold Emails Fail (and What to Do Instead) with Shira Simmonds

Are your emails going straight to spam? If you’re relying on outdated outreach strategies — or worse, blasting 1,000 cold emails with zero engagement — this episode is for you. Jennifer Dawn sits down with Shira Simmonds, CEO of SSC Digital and founder of SmartReach AI, to unpack why your cold outreach is failing and what actually works in 2025. Learn how to: • Warm up domains (and why it matters) • Send only 30 emails a day per domain • Use AI to write emails in your tone and voice • Leverage LinkedIn signals for smarter targeting If you want more leads without wasting time, money, or credibility — start here. Watch now to discover why “lead gen lies” are keeping your business stuck. Links: Connect with Jennifer: ⁠www.jenniferdawncoaching.com⁠ Join our Academy: ⁠www.jenniferdawnacademy.com⁠ Shira's LinkedIn: https://www.linkedin.com/in/shirasimmonds/ Smart Reach: https://www.smartreachai.com/product Tune in and start building a freedom-fueled business that aligns with who you really are. Subscribe for more interviews with bold thinkers and real business builders. #emaildeliverability #coldemailstrategy #salesfunnels #smartreachai #leadgeneration #entrepreneurmindset