In this episode, we sit down with Brian Stover founder of TrueScapes, and Rob McCuen Vp of sales, to explore the evolution of the outdoor lighting industry and how one patented tiki torch post cap grew into a groundbreaking brand for backyard illumination.
Brian shares the journey from a humble garage startup to a thriving business built on innovation, passion for outdoor living, and a vision to make lighting an integral part of every landscape and deck design. From planter baskets with integrated lights to cutting-edge solutions for concrete steps, TrueScapes has transformed how contractors and homeowners think about outdoor spaces.
We dive into the challenges of deck lighting installation, the training programs empowering contractors, and how lighting can elevate safety, curb appeal, and property value—all while boosting profit margins. Brian also sheds light on TrueScapes’ partnership with Old Castle, the push for bilingual industry training, and upcoming innovations like color-changing technology, solar solutions, and even a low-voltage ceiling fan.
Whether you’re a contractor looking to expand your offerings or a homeowner dreaming of a well-lit backyard oasis, this episode offers insight, inspiration, and a glimpse into the future of outdoor living lighting solutions.
https://www.youtube.com/@hardscapehuddle
www.staffastone.com
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