Health Supplement Business Mastery
Marketing insights for dietary supplement business growth. Bobby Hewitt is a supplement marketing expert with over 12 years of industry experience. Maximize e-commerce and direct-to-consumer sales of dietary supplements. Marketing dietary supplements is different. If you’re a dietary supplement, functional food, or beauty care brand selling direct-to-consumers online, you can’t sell like the average eCommerce store. The rules of marketing are different for you. Discover what works in dietary supplement marketing. If you’re a dietary supplement brand, this show will uncover: - How to maximize your marketing - What are the Latest Supplement Trends? - How to use YouTube ads to grow a health supplement business - What is the best way to grow a supplement brand? - How to grow a supplement company to $5 Million and more - What are the best supplement marketing strategies that work - Is a supplement business profitable - Who buys supplements - Supplement funnel hacking - How to start a dietary supplement business or functional food brand - And much more
Episodes
Marketing in the Danger Zone: How to Drive Sales in a Risky Supplement Niche
After working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success.
Click here to discover the 3 funnels that can help your health supplement business succeed.
If you're interested in working with me one-on-one to improve your supplement business. You can lear...
If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com
Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company.
But how do you get them there?
The quickest way to do that is through paid advertising.
Buying buyers with ad dollars to scale is how all the supplement...
If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com
Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company.
But how do you get them there?
The quickest way to do that is through paid advertising.
Buying buyers with ad dollars to scale is how all the supplement...
If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com
Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company.
But how do you get them there?
The quickest way to do that is through paid advertising.
Buying buyers with ad dollars to scale is how all the supplement...
After working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success.
Click here to discover the 3 funnels that can help your health supplement business succeed.
If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com
Getting people to your sales page or funnel...
In this episode, we explore the booming sports supplements market, projected to reach $55.2 billion by 2034 with an 8.6% CAGR. We highlight explosive growth in key subcategories: Performance (24.4% increase), Creatine (120% YOY growth), and Hydration & Electrolytes (79% increase). The episode examines major growth drivers, including rising health consciousness, fitness trends, and expanding e-commerce ...
If you're a supplement brand looking to connect with this powerful, health-conscious demographic, you're in the right place. Women over 40 aren’t just shopping for vitamins—they’re searching for real solutions to energy, hormones, metabolism, and longevity. But reaching them takes more than just a great product. It takes smart messaging, trust-building, and marketing strategies that truly resonat...
The supplement industry is undergoing a major shift. Consumers no longer want single-purpose products, they're looking for multi-functional solutions that combine wellness benefits in new and innovative ways. This has fueled the explosive growth of hybrid supplements, particularly within the functional beverage space, which is projected to double in value by 2027.
Traditional marketing approaches are f...
In this dynamic landscape, a supplement purchase sits right in the middle of an emotional buying decision and a functional buying decision, influenced by the power of trust, belief, desire, and hope.
If you want to work with me one-on-one to improve your supplement business. You can learn more at my website
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Getting people to your sales page or funnel is how you grow a direct...
Behind Closed Doors: A Coaching Call with a Start-Up Supplement Company
If you're interested in coming on the show and doing a Free coaching session like this one send me an email at: bobby@creativethirst.com
If you want to work with me one-on-one to improve your supplement business. You can learn more at my website
- - -
Getting people to your sales page or funnel i...
Imagine going from zero to $1 million in sales in just one day.
That’s exactly what the Bloom Nutrition supplement brand did.
The success story of this supplement brand offers valuable insights into what it takes to achieve explosive growth in a competitive industry.
If you want to work with me one-on-one to improve your supplement business. You can learn more at my website
- - -...
Baby Boomers take longer to decide when buying supplements.
They spend more time researching due to skepticism, past experiences, and the overwhelming amount of conflicting health information available.
Marketing supplements to Baby Boomers is not just about advertising—it’s about understanding the unique emotional and functional forces that drive their purchasing decisions. Trust is the biggest fa...
Exploring the Next Big Things in Supplements: 2025 and Beyond
The vitamins, minerals, and supplements market has seen a significant transformation in recent years.
Driven by shifting consumer preferences, advances in science, and growing demand for holistic health solutions. As we enter 2025, the industry is poised for further evolution. Consumers are seeking products that support health and enhanc...
Welcome back to the second part of my deep dive into the fastest-growing supplement category. In this episode, I continue our exploration by taking a closer look at the remaining categories that are at the top when it comes to revenue potential.
I'll also discuss the challenges and opportunities that come with this growth and how brands can position themselves to capitalize on the momentum. W...
In this episode, I'm kicking off a two-part series on the fastest-growing supplement category in the market today. I'll explore the trends, consumer demands, and innovations driving this explosive growth. From understanding the customer's desires behind these nutritional categories to the marketing strategies that are making them a hit, you'll get a comprehensive look at what's sha...
In this episode, I delve into the secrets behind effective marketing campaigns for nutritional supplements. Join me as I uncover strategies that resonate with today's health-conscious consumers, explore how to navigate regulatory challenges, and discover innovative ways to differentiate your brand in a crowded market.
Whether you're a seasoned marketer or new to the supplement industry,...
Are you looking for proven strategies to amplify your supplement advertising?
The best places to advertise supplements often include social media platforms like Facebook and Instagram. Additionally, partnering with influential health and wellness websites or blogs allows you to reach a niche audience actively seeking supplement information and recommendations.
If you're interested in...
The Remarkable Turnaround of Luke the Lion's Supplement Business
Key Points Discussed:
- Debt Reduction: Luke has managed to reduce his debt from $150K to just $23K, showing a remarkable improvement in his financial health.
- Revenue Growth: His business's monthly revenue skyrocketed from $30K-$50K to an impressive $250K-$260K in recent months.
- Strategic Business Moves: Luke has focused on ...
Behind Closed Doors: A Coaching Call with a Lion's Mane Supplement Company
If you're interested in coming on the show and doing a Free coaching session like this one send me an email at: bobby@creativethirst.com
In this episode, I do a marketing funnel audit of a supplement funnel that was not making any profit to an overnight success with a few tweaks.
If you&apos...
Is search engine optimization REALLY worth it for supplement companies?
Here's a link to the SEO checklist mentioned in the show
https://knowagency.com
Jane Phelps - jane@knowagency.com
If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com
Getting people to your sales page...
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