Health Supplement Business Mastery

Health Supplement Business Mastery

Marketing insights for dietary supplement business growth from Bobby Hewitt, a supplement marketing expert with over 10 years of industry experience. Maximize eCommerce and direct-to-consumer sales of dietary supplements. If you’re a dietary supplement entrepreneur or business owner this show will provide nutrition supplement business tips for questions like: - How to maximize your marketing plan - What are the best practices to stand Out in supplement label design? - What are the Latest Supplement Ingredient Trends? - How to use YouTube ads to grow a health supplement business? - What is the best way to grow a supplement brand? - How to grow a supplement company to $5 Million or more per year? - What are the best supplement marketing strategies that work? - Is a supplement business profitable? - Who buys supplements? - Supplement funnel hacking - How to start a dietary supplement business or functional food brand - And much more

Episodes

September 3, 2024 20 mins

Welcome back to the second part of my deep dive into the fastest-growing supplement category. In this episode, I continue our exploration by taking a closer look at the remaining categories that are at the top when it comes to revenue potential.

I'll also discuss the challenges and opportunities that come with this growth and how brands can position themselves to capitalize on the momentum. Whether you're already...

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In this episode, I'm kicking off a two-part series on the fastest-growing supplement category in the market today. I'll explore the trends, consumer demands, and innovations driving this explosive growth. From understanding the customer's desires behind these nutritional categories to the marketing strategies that are making them a hit, you'll get a comprehensive look at what's shaping the future of the sup...

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In this episode, I delve into the secrets behind effective marketing campaigns for nutritional supplements. Join me as I uncover strategies that resonate with today's health-conscious consumers, explore how to navigate regulatory challenges, and discover innovative ways to differentiate your brand in a crowded market.

Whether you're a seasoned marketer or new to the supplement industry, this episode will provide...

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Are you looking for proven strategies to amplify your supplement advertising?

The best places to advertise supplements often include social media platforms like Facebook and Instagram. Additionally, partnering with influential health and wellness websites or blogs allows you to reach a niche audience actively seeking supplement information and recommendations.

If you're interested in working with me one-on-on...

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The Remarkable Turnaround of Luke the Lion's Supplement Business

Key Points Discussed:

  • Debt Reduction: Luke has managed to reduce his debt from $150K to just $23K, showing a remarkable improvement in his financial health.
  • Revenue Growth: His business's monthly revenue skyrocketed from $30K-$50K to an impressive $250K-$260K in recent months.
  • Strategic Business Moves: Luke has focused on maximizing his current pro...
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Behind Closed Doors: A Coaching Call with a Lion's Mane Supplement Company


If you're interested in coming on the show and doing a Free coaching session like this one send me an email at: bobby@creativethirst.com

In this episode, I do a marketing funnel audit of a supplement funnel that was not making any profit to an overnight success with a few tweaks.

If you're interested in working ...

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September 26, 2023 45 mins

Is search engine optimization REALLY worth it for supplement companies?

Here's a link to the SEO checklist mentioned in the show

https://knowagency.com
Jane Phelpsjane@knowagency.com

If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com

Getting people to your sales page or funnel is how you grow...

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Dean Lilley dean@headsuphealth.com
https://headsuphealth.com

https://headsuphealth.com/blog/case_studies/mode-method
Supplement Brand Validates New HRV+ Supplement Using Decentralized Digital Health Monitoring Technology.

Mode+Method needed a device-agnostic flexible software solution that could automatically capture the health data they needed while also being able to analyze it in near real-time with eas...

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August 29, 2023 11 mins

If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com

Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company.

But how do you get them there?

The quickest way to do that is through paid advertising.

Buying buyers with ad dollars to scale is how all the su...

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August 22, 2023 15 mins

If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com

Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company.

But how do you get them there?

The quickest way to do that is through paid advertising.

Buying buyers with ad dollars to scale is how all the su...

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How to avoid pitfalls no matter where you are in your supplement business journey

My guest today is Brian Yam from Blue Ocean Regulatory
And the YouTube channel - Mighty Startup

Sign up for the Supplement Startup Essential Training (SET) to Launch Your Dietary Supplement Brand RIGHT, Gain A Competitive Edge, and Keep FDA At Bay!

Brian has 2 decades of regulatory and quality assurance executive experi...

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If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com

Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company.

But how do you get them there?

The quickest way to do that is through paid advertising.

Buying buyers with ad dollars to scale is how all the s...

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May 17, 2023 22 mins

Who is buying supplements?

And how can you niche down to maximize sales in your supplement company? 

If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com

Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company.

But how do you get them there?

The quickest ...

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If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com
- - -
Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company.
But how do you get them there?
The quickest way to do that is through paid advertising.
Buying buyers with ad dollars to scale is how all the supplement...

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In this episode, Vin Tricarico from NutraScience Labs and I sit down and discuss supplement label design and the color yellow. :)

Learn what your label needs to stand out in today's crowded marketplace.

Your supplement bottle label design is crucial for sales. The right design will be visually appealing and provide perceived value to justify the price.

Supplement Label Design Tips

  1. Keep It Simple
  2. Be...
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January 24, 2023 41 mins

This episode is all about how to use trade shows to market supplements.

I sat down with Jim Cermak from Trade Show University

Jim also has a podcast of his own called The TRADE SHOW UNIVERSITY Podcast to help you get better results from your VIRTUAL & LIVE Trade Shows, Conferences and Expos!  

Every episode is like a Master Class in improving your shows.  From powerful Tips and Insights, to amazing Industry Ex...

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How can supplement companies grow in all this turmoil?

I predict there will be a shift toward other digital marketing platforms in 2023, specifically…

Email.

Youtube. 

and Google shopping.

You’ll notice social ads are not on my list. 

It’s difficult to cut out social ads altogether because they own such a large market share and eyeballs. 


If you're interested in working with me one-on-one to improve your supplement business. You...

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December 20, 2022 25 mins

If you're interested in  working with me one-on-one to improve your supplement business. You can learn more at my website http://www.creativethirst.com

Reach out to Dr. Burd via email at jburd@jfburd.com

Lysulin website https://lysulin.com
Wonderspray website https://www.drburdwonderspray.com

Insulin resistance: https://www.youtube.com/watch?v=rdiHqff3EY8

Lysulin video:  https://www.youtube.com/wa...

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If you're looking to add a new supplement product or start a new supplement brand this episode is for you. In this episode, Gene Bruno from NutraScience Labs and I sit down and discuss up and coming supplement ingredients in today's market.

NutraScience Labs delivers high-quality vitamin and supplement manufacturing, award-winning packaging design, and convenient fulfillment services that save brands time, money,...

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In this episode, Vin Tricarico from NutraScience Labs and I sit down and discuss some ways to grow a supplement brand.

NutraScience Labs delivers high-quality vitamin and supplement manufacturing, award-winning packaging design, and convenient fulfillment services that save brands time, money, and stress.

You can reach vin at vtricarico@nutrasciencelabs.com

For the secret bonus content go to: https://cre...

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