Episode Transcript
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Speaker 1 (00:10):
Hi, this is Demetria
Clark, the director of Harder
Burbs Herbal School, and today Iam speaking with Mason
Hutchison.
Did I say that right?
Speaker 2 (00:19):
Yep right on the
money.
Speaker 1 (00:21):
The person who is
behind the phenomenal website
Herb Rally and has been behindthe scenes in my herbal career
as far as, like my connection toMountain Rose and all this
other stuff for, like I don'tknow, a gazillion years.
Speaker 2 (00:39):
I'd probably guess it
feels like forever, probably 12
, 13 years maybe, wow that'slong.
Speaker 1 (00:45):
that's probably a
long time, yeah, yeah,
especially in the internet Iknow right, it's wild to think
about that yeah, no definitelyand it's been always been a
pleasure knowing that there's umhonorable people on the other
side of the computer when you'recommunicating with a company.
And I will say, knowing that injust our brief interactions,
(01:10):
just even knowing that there wassomeone there who cared made it
really easy to like have arelationship with that company.
Because you know you'll see howpeople tear companies down
online all the time, and so youknow we always share with our
students places that we feel aresafe to shop at.
(01:30):
Nobody's perfect right, but Ido know recently there was this
big thing with cinnamon and Iemailed them and was like, can
you just share with me so I canshare with my students about
your quality control?
Because I told them they wantto hear it from you and they
were back.
They like got back to me, likeseemed like in an hour.
So you know, and I know thatyour long time there probably is
(01:55):
part of the reason why thepeople that you trained you came
up behind you and are workingwhere you were at like helped
build that.
This is how we work withintegrity.
So thank you.
Speaker 2 (02:08):
Absolutely.
You know we try to do our part,and I'm not no longer with
Mountain Rose Herbs, of course,but I definitely cherish the
years I spent there and I canattest to their quality control
and sourcing and all that.
Like you said, no business isperfect, but they definitely do
their best and they try toimprove where they can.
They try to take feedback veryseriously.
So, yeah, I would definitelyrecommend Mountain Rose Herbs.
(02:28):
To this day, we actually have avery tight knit relationship
with them.
We just did an unboxing videofor them on YouTube, and so it's
always a lot of fun to interactwith our old homies at Mountain
Rose Herbs Because, of course,amanda, my wife and co-owner of
Herb Rally, also also used towork there, and that's actually
where we met.
Speaker 1 (02:45):
Oh, so it was a love
connection too it was that's
right.
Awesome.
Speaker 2 (02:51):
Yeah.
Speaker 1 (02:51):
Well, the best things
come from the best things,
which then make the best.
So you know, leave it to me tolike go crazy on the language
skill, but so that's awesome.
So what?
I and I?
I will be interviewing yourwife and she's a phenomenal
artist.
So if anyone wants to hop overto herb rally and, of course,
(03:16):
look at everything that you guysdo there, her unique um, am I
going to?
That's her stamp, right, thedesign and the way that she has
a lot to do with that right.
Speaker 2 (03:29):
Yeah, so going back
to, like our Mountain Rose Herbs
days, I was the events person,I was in marketing and then she
did all of a lot of the creativeat Mountain Rose Herbs, so she
primarily focused aroundphotography, but she's
definitely an illustrator,graphic artist, videographer,
all the above and basically whatwe did was we took our skill
sets over to taking Herb Raleighfull time and so to this day,
(03:49):
her contribution to Herb Raleighis, yeah, all of the
photography, videography and soforth, so anything artistic
related that's her realm.
Speaker 1 (03:59):
That's cool.
So when you guys go and lookbecause I'm telling people to go
so they should go right, butanyways, because no one listens
to me, not even my children butwhen you go over and take a look
at the feel and the vibe and Ithink that's really important.
One of the reasons why I aminterviewing Mason is because I
(04:33):
want to share with our studentsand our listeners the diversity
of herbal careers, that it isn'tjust being a clinical herbalist
or making tinctures, it's alsoartistry and education and
connection.
And Herbal Alley is all aboutconnection.
You can just tell because itgives you like a nice big hug.
I don't get to spend enoughtime there, but you know right
away that connection's important.
(04:53):
So what was your inspirationfor Herb Raleigh?
What started your heart downthis path?
Speaker 2 (05:03):
I love the concept of
your show, dimitri, because
you're right, there's so manydifferent ways to make a living.
In my early years I thoughtthat I was going to be a
dietitian, which kind of is akinto being a clinical herbalist
of sorts.
But I knew as I was going downmy herbal path, if you will,
that my strengths really lied inbuilding community and as the
events and outreach person forMountain Rose Herbs kind of
(05:25):
touching back on that again Iwas looking for a website that
listed all of the herbalismevents that happened in the
United States, the worldvirtually, etc.
And I would find bits andpieces of different websites
that kind of listed someherbalism events but not others,
like maybe the major herbalconferences that were happening
around the country.
But what I was interested inwas the herb walk happening in
(05:48):
the local neighborhood or theherb talk happening at the local
library and so forth, becauseI've been to these talks, I've
been on these plant walks andwhatnot, and so I was like no
one, no one has created thiswebsite.
And then I thought, hmm, do Ihave the audacity to create this
thing that I wish to see in theworld?
And it took me probably a yearof having it live in my head
(06:11):
before I actually executed andtook the first step.
Um, first of all, you know,it's like coming up with a name
for your business.
I was like, oh, this is goingto be herbal eventscom or
something like that, and, um,and I didn't really want to
pigeonhole myself.
And then, for whatever reason,the name herb rally came to mind
.
I was like, okay, cool.
And then I, yeah, I stuck withthat name for about a year and
(06:33):
then finally I decided, uh, toexecute and actually buy it,
purchase a domain online, andthen just start listing these
events.
And it kind of just blossomedfrom there.
Speaker 1 (06:44):
Well, it's a
beautiful site and I'm glad you
did that and I I love the namebecause I've always secretly
wanted to do like a europeanrally drive or like one through
mexico, like in my head, like Iwould be really good at this
probably I wouldn't be but in myhead I am amazing.
You know the range rover andyou know, anyways, I digress.
(07:08):
But when I heard the name I waslike street race, let's go.
You know, like you know, youcould do a bike rally and go to
all the herbal stores in the, inthe, in the country.
Not that I, I, I bike or use mycycle, but I mean in my
fantasies, so I always reallyliked the name.
And then the bottom of the Y isit is that a dandelion leaf?
Speaker 2 (07:31):
It is yeah, yeah.
Speaker 1 (07:32):
Okay, cool, that's
what I always thought, but I
never officially asked, so it'sreally great that you have that.
What was, what was some of yourlike you had to to?
What were some things that youhad to get out of your own way
in order to accomplish this?
Like, what advice would youhave for someone who was like I
(07:56):
want an herbal outside of thebox business, maybe something
people haven't seen before?
Like you know, sassy herbalbumper stickers?
Speaker 2 (08:05):
or you know or
whatever right.
Speaker 1 (08:07):
Like, what were some
of the things that you had to
tell yourself?
Like, how did you psychyourself into saying, okay, I'm
going to take this, jump fromsecurity and bet all on myself
and go?
Speaker 2 (08:19):
That's such a good
question.
I guess I have a few answers.
Such a good question.
I guess I have a few answers.
First, just kind of startingwith the mental aspect, it was
incredibly difficult for me toget this going.
I didn't believe in myself.
I thought you know who am I?
To start a business, I alwaysfancied myself a
(08:43):
behind-the-scenes type of person.
And then if I'm putting abusiness out into the world, I'm
essentially putting myself outthere on the Internet in this
particular way, and I would sayI've struggled with depression
(09:07):
and low self-esteem and heavydoubt about myself and my
capabilities.
And so the way I do a lot ofthings, when I'm trying
something new or trying to putmyself out there, I start with
incredibly small and I set verylong-term goals.
So that was a that was thatgave me the ability to kind of
like chunk it and smallersegments and not have to rush in
to be like the best website ofall time immediately or
something like that.
So I really think makingbite-sized, really small goals
(09:27):
over the long course of time wasincredibly helpful.
Uh, another thing I'll say isyou kind of just have to do it
and it sounds incredibly cliche,um, but you know, growing,
growing up very shy, uh bashfulkid with um, you know,
struggling with certain mentalhealth problems it was.
Yeah, I would just say you haveto just kind of get yourself in
(09:59):
the position where there's noturning back.
You have to jump off the divingboard, you have to.
I don't know.
I feel like that.
I'm like struggling to say thisright now for some reason, I
don't really know why, otherthan um it's.
I think I'm struggling withsaying it because I feel kind of
cliche, but like everyone'sheard this before Cliches are re
.
Speaker 1 (10:16):
There's a reason why
we have cliches, right, right?
Speaker 2 (10:19):
And I feel, if, if I
could do it, oh yeah, so so
people see Mason on the outsideand they think, oh, he's this
gregarious, you know, quasicharismatic, oh yeah, Social
connector type of guy.
And I wasn't always like that.
I had to work at it.
I had to slowly, incrementallyimprove my social skills because
I wanted to talk to people, Iwanted to be out there.
(10:40):
It just took a lot to get over.
So, yeah, I mean, with that inmind, slow, incremental goals
that you could accomplish so youcould build that confidence and
momentum and then just alsojust doing it, if you have this
idea, like you said, fun herbalbumper stickers or something
like that you just feel itinside of you, You're like it
(11:01):
keeps coming back to you, you'redreaming about it, you're just
like, ah, I have to do this.
And that's kind of how HerbRally was for me.
I was like I was obsessed withthis idea and I felt like if I
wasn't doing it, I was doing adisservice to my soul and my
evolution as a human.
I don't know if you have anycomments on that, because I did
have something to bring up asfar as, like, the monetary side
(11:23):
of things too, but did you haveany feedback on any of that,
demetria?
Speaker 1 (11:27):
Well, first of all,
thank you for sharing so openly
and honestly.
I know for myself it's beenyears before I could even well
one do anything like this.
It's always been really hardfor me.
I always feel like everybody'syou know.
I always tell my students, ofcourse I have to tell myself
this also no one can talk shitabout you better than you.
(11:50):
Why do we even you know it'slike, why do we even let anyone
else's voice come in?
Because we can look in themirror and be like double chin's
looking good today or whatever,right, like you know.
So it's, it's, it's, you know,one of those things that I think
we don't talk about enough,especially in the world that you
(12:13):
and I work in Sure, becausethere is so much pressure to be
the oh, you know, and I'm likeI'm tripping, falling over,
tugging my you know leggings up,picking my nose.
Like not okay.
You keep it real Like like I amnot like that, and so I would
(12:34):
just see all of these people andI'd be like I don't belong here
.
And then I realized, after maybefive, six years of doing it, I
didn't belong there.
Yeah, but I belong with where Iam and with my people and my you
know so, and just, uh, you know, always like the fact that you
(12:55):
shared your vulnerabilities andyour fears.
We all have them, we just, andevery industry I'm sure has
their own, like you know.
But there's such this gotta beperfect in this herbal or
alternative health world andit's like I'd rather not be a
perfect human being and just gowith it versus you know.
(13:19):
So I'm glad that you sharedthat, and I'm glad that you
shared that so openly, because Ithink a lot of students are
going to hear this and be like,okay, so all right, mason Mason
knows what I mean when I feelthis way or whatever, and
they're going to, they're goingto be drawn to that because your
(13:40):
honesty and your authenticity,I didn't know, everyone's like
authentic, authentic, right, butit's, it's there on your site
on the topics that you cover andstuff.
And then you are going to talkabout money and you know money
is like one of my favoritesubjects.
I haven't turned my heat on yet,because I'm like save that
(14:00):
money but um the money part'shard yeah so what do you have to
share about that, or what wouldyou like to share about that?
You don't have to shareanything if it's nothing you
want to talk about.
Speaker 2 (14:13):
Yeah, I do want to
get into that, but just
something you said there sparkedsomething else that I wanted to
highlight.
You were talking about beingperfect and, say, the herbal
community or appearing this way,but the reason we love Dimitri
is because you are so you knowto use the cliche authentically,
you, and you're not scared toshare that too, which we all
appreciate.
(14:33):
And one thing I want to pointout is one of the reasons I love
working on Herb Rally, so muchis I.
I get it to be kind of areflection of my, my offering my
work to the world, along withAmanda's as well, with Amanda's
as well, and just kind of alittle instance of that is a lot
(14:54):
of, say, herbal companies willuse, say like, say, um, uh, folk
music or banjo music or orwhatnot.
And we have two different herbrally theme songs for our
different podcasts, and they'reboth hip hop.
I'm a big hip hop fan, so Iwanted to put it out there and
be like this is a representationof of what we like.
So I want to create a hip hoptheme song of sorts and, um, I'm
just really glad that I do that, because then it just becomes
(15:16):
more enjoyable, uh, to put yourwork out there in the world.
But I just wanted to highlightthat be yourself as much as you
possibly can.
You'll have a lot more fundoing it.
Uh, as far as the money side ofthing goes, um, what?
The initial question that youanswered me this was another
thing that kind of popped in myhead was um, when I first
started herb rally, I said Iwanted it, I wanted it to be my
(15:36):
full time gig.
But I, I, uh, I gave myself 10years of runway, so working out
mountain reserves.
Uh, the whole time in the backof my head I'm thinking I'm
going to build this on nightsand weekends and my free time
and with the goal of, after 10years, being able to have it
float or or, um, you know,supply the income that we need.
(15:58):
Or it was just me at the timeum to where I could quit my day
job at mountain Rose herbs andlo and behold, I actually got
there in seven years.
Speaker 1 (16:06):
Um, the universe.
Said challenge accepted.
Speaker 2 (16:09):
Exactly, exactly.
Speaker 1 (16:10):
Sorry, that's like
I'm running through my head.
Speaker 2 (16:13):
You put it out there.
Yep, Exactly, and, and you know, for better, for better or for
worse.
You know, sometimes it's like,oh shit, I don't have my
paycheck coming every other weekfrom mountain reserves anymore.
But at the same time I'm soglad I did it.
I don't want to die withregrets and we'll always know
(16:34):
now whether it worked out or not.
We're going on what three yearsnow being away from Mountain
Reserves, and so we're doingsomething right.
Herb Rally does continue togrow very modestly, but at the
same time I'm very glad that Igave myself that 10-year goal,
because I never felt rushed.
I was able to slowly,incrementally build and grow
(16:54):
over time.
Speaker 1 (16:56):
Well, that's great.
I just when you were sayingthat, I was like oh, you just
opened the door, come on in.
I'm big on that.
It's so funny because we Ialways tell my husband to be
careful with his language whenhe manifests.
I always joke that he's thestronger manifester than me,
even though he always sayseverything that comes is from
(17:19):
mostly the work that I do.
And it's just so funny.
I'm like you've got to watchyour language Because when we
moved to Virginia.
He's like I want to be closer tothe kids.
If they need us and that or no.
He said when to the kids ifthey need us, and that or and
are and no, he said when whenthey need us, yeah been building
barns and sheds, and they needus you know doing all kinds of
(17:41):
stuff at one of the kids farmsand I'm like you should watch
your language, because we reallydo have so much power.
Speaker 2 (17:49):
That's a fact.
Speaker 1 (17:57):
The belief and the
connection is.
You know, I know a lot ofpeople giggle about you know
that kind of stuff, but I dothink we control a lot yeah.
And giving yourself thattimeline really said this is
what I'm going to do.
And that must have been reallyexhilarating when you got to
your goal sooner, but probably alittle scary too, right.
Speaker 2 (18:13):
It was not easy.
By that point, by theseven-year mark, amanda and I
got married and then we kind ofslowly tested the waters by
having her quit first, and then,two or three months later, I
was like, okay, I guess we'redoing it.
And personal finance actuallyplays a big role in this too.
I'm a big personal finance nerd, uh, so we made sure to have a
(18:35):
buffer of uh savings in our bankaccount.
Uh, we made sure that we weremaking adequate money per month
in order to fund our life.
Um, and and all of those thingskind of play together.
But even as prepared as you are, just like parenthood, who's
ever ready to be parents?
You know, making that leap fromday job to full-time herb rally
(18:56):
was definitely scary, um, and Istill wonder, you know, I still
wonder why I did it.
But, um, I'm very honestly, I'mvery glad we, we did make the
leap, yeah.
Speaker 1 (19:06):
It's.
It's funny, like, um, when yousaid that you, you know you had
like your fund and your backup,and I always talk to students.
I'm like look, put your moneyaway for taxes and get an e-fund
and I think they all think I'mgoofy until they start their
business and I get all thesegreat emails.
They're like guess what?
(19:27):
I had to pay taxes this year.
I'm so proud of myself.
Speaker 2 (19:30):
Yes.
Speaker 1 (19:30):
Because if you're not
paying taxes, you're not making
money, you know.
And so we we always kind ofhave these conversations about
that kind of stuff.
But it is scary when you, whenyou jump off and say this is
what I'm going to do.
I was really fortunate becausewhen I first started I didn't
(19:51):
have any other choice.
It was either make money oryour children aren't eating.
So you know, but I mean Ialways joke, but there's always
a choice in there, but it wasn't.
I wasn't leaving somethingsteady, you know, I was just
really learning my own way.
And so I think for people whoare going from the because I can
(20:12):
talk to like hey, I was thestay at home mom and I did this
and did that, and it's likepeople feel like that's the
narrative for a lot of people.
But you're like, hey, I was ina nice steady career, you
probably had retirement plan orwhatever, and you know, and and
then I'm going to jump off ininto the lion's den or the
crocodile pond or whatever, andthat's really brave.
(20:36):
So thank you for sharing that.
I love hearing stories of, ofbravery and and people.
Speaker 2 (20:44):
Yeah, can I just add
to that real quick, real quick
story.
So actually I kind of did thesame thing when I made my leap
to mountain Rose herbs.
I was a dietitian aid at thehospital in Eugene, Oregon, and,
as I was saying before, Ithought I was going to be a
dietitian.
So I was kind of on track to dothat.
And I just started reallygetting to herbs and herbalism
(21:05):
right when mountain Rose herbsmoved from pleasant Hill, oregon
to Eugene, my hometown, and Ihad a cush job, I had benefits,
I was working with all myfriends, I thought I was on this
correct career track.
And then I had a major shift inwhat I thought my future was
going to be like and I was likeI'm going to get a job at
Mountain Rose Herbs.
And I did a similar plunge tothe one I recently did when we
(21:27):
went to Herb Rally by leaving mylast job at the hospital to go
work at Mountain Reserves.
And so I think a lot of timeswhen you're doing these
different drastic life changes,you could kind of get some
practice in and build yourconfidence that way too.
I haven't really thought aboutit until talking to you just now
about how I practiced doingthat leap previously with a
(21:48):
different career change and lifechange.
Speaker 1 (21:51):
Yeah, yeah, wow, so
you definitely.
So you're a jumper.
Speaker 2 (21:54):
I think I am.
I think I'm an all in type ofdude and, um, I'm all about
taking calculated risks, Isuppose.
But most importantly, really,what it comes down to is the
anguish I feel if I don't pursuemy dreams.
As cheesy as that sounds, Ireally don't want to live a life
where I'm not pursuing thethings that I want to have in my
(22:15):
life.
That actually includes Amandaas well.
That's a whole other story.
Speaker 1 (22:20):
You want her in your
life or you want her to pursue
her dreams.
Speaker 2 (22:23):
Yeah, both, both.
But yeah, as far as, like, Iworked with Amanda for four no,
it was like three somethingthree plus years and I was, you
know, madly in love with her forthe whole time.
But we were coworkers so Ididn't say anything.
And then finally, when I waslike nah, I got to tell her but
yeah, so that's another, I loveyou.
That's all.
Yep In so many words.
Speaker 1 (22:44):
Oh, that's awesome.
I'm a big fan of like love atfirst sight because I actually
fell in love with my husbandbefore I spoke with him.
I just saw him from a bus.
Speaker 2 (22:55):
Okay.
Speaker 1 (22:55):
Washington DC.
Speaker 2 (22:57):
Who dat?
And then?
Speaker 1 (22:57):
he showed up at the
thing that I was at two hours
later.
It was a hippie alternativehigh school conference.
I was at two hours later.
It was a hippie alternativehigh school conference.
I was 15, he was 17 and we'vebeen together pretty much ever
since wow and I just was likethat's.
I said to the girl who was fromthe farm in Tennessee.
(23:18):
I said, hey, I'm gonna marrythat guy.
And she's looking at me likemarriage is not cool.
I was like I'm gonna marry thatguy and she's looking at me
like marriage is not cool.
But I was like I'm going tomarry that guy and I did.
Speaker 2 (23:28):
That's so cool.
Speaker 1 (23:38):
I'm a fan of
sometimes letting the wind get
knocked out of you and being inlove, and if you can definitely
be in love for a few yearswithout saying anything, then
you are definitely in it to winit.
I went up and just snagged himand grabbed him and said, hey, I
think that's awesome.
You can tell there's a lot oflove between the two of you on
the website and I think that'sone of the I don't often go to,
(24:02):
like a lot of other herbal.
I work, work a gazillion hoursa week.
Speaker 2 (24:06):
You've got your own
website.
Speaker 1 (24:07):
Well, there's that,
but it's also like sometimes I
just want to watch my MissMarple.
Speaker 2 (24:12):
That's right.
Speaker 1 (24:14):
Or read a cozy cat
mystery or something, right,
yeah, but I love going therebecause I think the artwork and
the pictures of you I'm assumingshe's taking these photos of
you, yeah, and the photos of thetwo of you together it's just
lovely.
So I will say that I can't waitto talk to her about all that.
Speaker 2 (24:36):
Yeah.
Speaker 1 (24:37):
But I think the thing
is is that your passion is
evident in your website and so Ithink that a lot of people are
more people are going to connectwith that as they get to know
you more, because it's areliable it.
(24:58):
I know the word safe space islike all over the place but it's
a safe herbal space yeah, thereisn't any dickery.
There isn't any, you know um,people are just, they can access
resources and join, and so whydon't you tell us about
everything that you offer?
Because it's really more likean, an herb smorgasbord it is it
(25:22):
is a rallying, but it is arallying point, oh my gosh, but
um you know so.
So what can people get therelike what can they access and
find out about?
Speaker 2 (25:35):
yeah, thank you.
So, yeah, it's expanded quite abit over the years.
As I was mentioning, it startedout as a herbalism events
website.
We still do do that.
I've just added some new eventstoday.
People actually submit events,but I also subscribe to
countless herbal newsletters andI found out about events that
way.
So herb rallycom slash eventswill list all of the events that
(25:56):
I know about that we know about.
Chronologically Uh, we alsosort them out by state, so
you're welcome to also check itout, say, herbal HerbRallycom
slash event slash Oregon orwhatever state, but there's a
button there that you couldnavigate to each individual
state as well.
We also list herbalism schools,online schools, virtual events.
There's also.
I want to say the next thingthat we added if we're talking
(26:18):
chronologically, like inaccordance with how Herb Rally
evolved, we did monographs, sowe have probably 70 plus herbal
monographs on there and they'rebeautiful people sorry, oh no,
that's great, and what we try todo is we really try to focus on
lengthy, well-written um,sometimes story driven, but
again they're still going to bebotanical uses, botany, um,
(26:40):
ecology, etc.
Um, so that's herb rallycomslash monographs.
We've kind of slowed down onadding those because we've been
focusing way more on the podcastand the YouTube channel and
stuff like that.
We still do want to add more uhmonographs.
I I'll also say this I'm notthe one writing the monographs.
This is actually one of theanother really cool thing about
herb rallies.
We try to make everything kindof a community driven project,
(27:03):
if you will.
So there's just tons ofdifferent authors that write
these monographs over the courseof the years and, by the way,
herb rallies started in 2015.
We probably started adding themonographs around 2016 or so.
But another major component ofthe website is the um, the the
uh podcast, which Dimitri hasbeen on.
(27:24):
Uh, we have a few differenttypes of shows.
We've got herbal conferencerecordings where you'll find
sometimes even like three hourlectures on there.
Uh, the newer series is calledthe herbalist hour, which is the
one Dimitri has been on, and so, yeah, we we spend a lot of
time producing and creatingthese podcasts, episodes that
come out each and every week.
There's other types of shows onthere as well.
(27:47):
Sometimes there's narratedmonographs, et cetera.
But we have I think we'reapproaching 800 episodes of the
podcast.
So that's pretty crazy.
That's awesome, yeah, and we'vebeen releasing new YouTube
videos every day as well.
So there's just hundreds andhundreds of videos on our
YouTube channel.
There's a couple other projectsI guess I'll briefly touch on.
(28:10):
We've got the Herb RallySchoolhouse, which is our member
area.
It's $10 a month.
It's where we have member-onlyclasses in there.
We've got herbal communitydiscounts.
Speaker 1 (28:28):
Really it's one of
the ways that the Herb R rally
audience is able to support ourwork here at herb rally.
It's an incredible value.
Thank you, it really is it.
I mean people I'm not eventrying to be like tacky salesy
here it is such a great value.
I mean I don't even have timeto like check it out that often
with my, with my schedule, and Ifind value in it every single
(28:49):
time.
Honestly, it should probably belike five times more a month
with the amount of informationyou have in there.
But, everyone will get mad at me.
So I won't say it that way, butit is incredible.
So tell us more about that.
I know I interrupted you in themiddle.
Tell us more because I reallythink.
(29:09):
I really think I was actuallythinking like, is there a way
like we could get like a studentmembership and have all of our
students automatically Like you?
Speaker 2 (29:17):
know.
Speaker 1 (29:18):
So I was like, oh, I
got to talk to my, but it's like
that's how valuable I think itis, like that's how cool I think
it is.
So please tell people why theyneed to check this out.
Speaker 2 (29:27):
We appreciate that.
Yeah, so it's herb rallycomslash schoolhouse and basically
inside of there is currentlywe're sitting around 70 ish
classes and again, it's from awide range, a diverse range of
different herbalist teaching ona wide range of subjects in
herbalism, and we actually tooka little couple month hiatus on
adding new classes.
We do plan on picking that backup soon where we're going to
(29:51):
start putting them in the memberarea to grow the library of
available classes in there.
Another fun perk that sometimespeople actually take us up on
is people members of theHerbalist Schoolhouse are able
to join us live for theHerbalist Hour interviews, at
least when they're done on Zoom.
So that's always fun when wehave members join us.
They're able to interact withthe guests, ask questions and so
(30:12):
on.
There's also herbal communitydiscounts to a couple, maybe
half dozen different shops,including Mountain Rose Herbs,
who we mentioned before, oshalafarm, who we partner with quite
a bit um, and then some others.
And yeah, we just continue totry to make it better and better
, just like everything else wedo at herb rally.
It's uh, it's growth andimprovement over time.
(30:34):
Uh, but we really just want toprovide another fun space for
folks to learn herbalism andthat's kind of the gist of uh
the herb rally schoolhouse.
Speaker 1 (30:42):
I'd say oh, I love
that.
It's like getting to go to anherbal conference and just learn
from because I'm a hugeproponent of variety of teachers
.
I mean, that is probably athing all of my students leave
with is, you know, we havedifferent teachers in our
(31:02):
classroom who've done guestlectures but also just like
because I think I think when Icame up I'm gonna be 50 soon, so
when I really started herbalismit was there was a lot of
disciple mentality, shit yeah,totally such a turnoff for
someone like me who's like adork.
(31:23):
So I was like I this isn't.
This isn't something I want tolike, you know, because there
are people who are like ride ordie for their like herbal
teacher, even when they do likereally goofy stuff, and I'm like
that's not good, like we needdiversity and we need to be able
to, you know, question and seeand having access to a resource
(31:45):
like that for our students andI'm sure you know other school
students it's just so goodbecause it really says, oh yeah,
my teacher said this, but youcould try that, or you know,
like, oh, I never heard this tipbefore, or you know, and it's
just kind of like a way toreally, I think, connect people
(32:06):
a little bit more deeply withthe diversity and complexity of
herbalism and herbal practice.
So, yeah, Thank you for havingthat resource available and is,
I mean, super affordable.
It's like less than a cup ofcoffee a month for some of these
people get unicorn coffees orwhatever, I don't know because I
(32:29):
don't do any of that, but Iknow there's all kinds of fancy
things out there and this shouldbe someone's fancy thing, right
?
Speaker 2 (32:40):
Yeah, I mean.
Speaker 1 (32:41):
You're treating
yourself.
I'm a little biased.
Speaker 2 (32:44):
I will mention too,
if people just want to check out
behind the scenes, they're ableto get a free month by using
coupon code SCHOOLHOUSE30 atcheckout, so that'll get you a
free month and you could checkout all the classes on there and
whatnot.
So see if it's a good fit foryou.
But yeah, I definitely thinkit's a good value.
We were trying to do that fromthe very beginning.
Try to have it be very you know, quote unquote affordable.
(33:05):
Of course that word meansdifferent things to different
people, Uh, but we thought $10 amonth was a reasonable price to
to ask for an exchange withwhat we're trying to provide,
value wise.
So absolutely.
Speaker 1 (33:16):
PO box costs more
than 10 bucks a month, I mean
like seriously people.
I mean like you know, you know,I don't know.
I mean, I just think like wehave to really start the amount
of work that goes into what youprovide.
Speaker 2 (33:35):
Yeah, it's a lot.
Speaker 1 (33:36):
And my big thing is,
if we want herbalism to be
sustainable, we need to payourselves and each other fairly
for resources.
And people will say things tome all the time like, well, you
know, your course is expensiveand I'm like it's literally less
than 10 cents a page.
Or, you know, $3 a lecture, oryou know, and, and and I mean I
(34:03):
don't often like say this, Iusually okay, well, you know, if
you don't want it, that'stotally up to you.
But when we do brass tacks, andhow do you justify this?
And it's like cause, I know, Iknow how hard it is to do and
maintain a huge website.
Yeah, totally, I mean just thestuff that people don't even.
(34:23):
I know you're doing yourupdates and your security checks
and your blah, blah, blah andthat whole email thing that just
everybody had to go andreadjust their servers and the
blah.
People don't realize thatthat's all involved too and
mostly it's done in-house.
I'm gonna assume you probablyhandle a lot of it yourself.
Speaker 2 (34:43):
I mean literally
labor.
Yeah, the herb rally team is meand Amanda, so if Amanda's
doing the you know the prettystuff I'm doing, all that shit
you were just talking aboutshe'll help me with some admin
stuff, but yeah, yeah, no, Imean, it's a lot of work, and so
I think that what you'reoffering is a steal.
Speaker 1 (35:04):
Thank, you, it's an
absolute steal and if you decide
to raise your prices and anyonegets mad, you can tell them to
come talk to me, I'll send themdimitri's way yeah, I'll go,
I'll go kicking some ass, no,but I.
But I mean, we have like, rightnow we have access to endless
(35:26):
information.
Speaker 2 (35:27):
Yep.
Speaker 1 (35:28):
Which means we have
access to endless information.
Yep, and half of it's juststraight up baloney and not to
be mean to baloney, it's juststraight up baloney, baloney and
not to be mean to baloney, it'sjust straight up baloney.
And what herbal schools do andwebsites like yours that have a
great teaching focus, is ithelps people weed through.
(35:52):
That's true.
And with all this access toinformation, you always see
people are like well, you don'tneed to study herbalism, you
should just ask your grandma.
Well, well, not everyone hadthat grandma.
If I wanted to make moonshine,I would talk to my grandmother.
Okay, but that is not everyone'sreality and there's also a lot
(36:15):
of really unsafe information outthere and it tends to run in in
cycles like everyone's nowgoing to do some super, whatever
kind of cleanse or whatever andthey're very dangerous in some
cases.
And the schools and theeducation helps people not give
their infant a coffee enema,right, right, but you know, you
(36:41):
see this stuff out there.
When there was a problem withebola all over pinterest was
ebola recipes and I'm like ifyou seriously could drink a tea
and get rid of ebola, ebolawould be gone right, like a
conspiracy to keep everyone withEbola right.
So the reality is is good.
(37:03):
Education and resources helpspeople become that educated
resource in their community, andthat is the service you're
providing.
Wow, what a long winded.
I just certainly love to hearmyself talk.
Speaker 2 (37:15):
So anyways, well, I
will just briefly comment on
that.
Working at Mountain Reserves,I'm incredibly thankful to have
that training working in themarketing department, because we
were trained to not have anysort of grandiose claims for any
sort of herbal products.
And then I also studied at theColumbine School of Botanical
Studies, who also the teachersthere were incredibly
conservative as well.
(37:36):
So I feel like I am able toweed out a lot of like say quote
, unquote, misinformation andmost people, 99% of the people
that contribute to Herb RallyI've met in person or vetted and
I and I trust their, theirteaching because they're not
saying these outlandish thingsonline.
Speaker 1 (37:54):
So so just to kind of
touch on what you were just
saying there, no, I'm glad youshared that because I think it's
important for people to knowthat there's a process that you
respect and you're not justthrowing information out there.
It's really easy to fill pages,but it's really hard to fill
(38:15):
pages with quality, vetted, safeinformation.
I mean, we even teach ourstudents how to read a study
because there is all this stuffout there and you, with your
background, know how to do that.
You know, you know your your umdietician, you know studies and
you know that really, you know,probably taught you information
(38:37):
like that.
So I think that's good thatpeople know that you also have
this background of you, themarketing, and you know mountain
rose herbs have to stay fdacompliant the fda is not out to
get you, but they are gonna makesure you're not saying snort
this and get rid of cancer yes,exactly you know and and people
will be like oh my gosh, they'recoming to get me and I'm like
(38:57):
they're not coming to get you.
Look at your label what are you?
saying and they're like oh okay,you know, like so, and you know
, I know, mountain Rose, I wasalways trying to stay on top of
compliance like any otherbusiness, um, and so you have
all this experience, which thenin Herb Raleigh, people are
getting the benefit of, for Imean, I can't stress like this,
(39:18):
I know this is like, you know,beating the drum over and over
saying the same thing, but Imean $10?
.
Speaker 2 (39:26):
Yeah.
Well that's the thing is, wealso have tons of free content
on our YouTube and podcast.
So if you can't afford the $10a month, check us out on YouTube
.
We're at Herb Rally.
You can easily find us on allof those.
What do those?
What do you call them?
Social networks, whatnot?
But um, but it is a nice.
We did price it to where wethought, if people do have the
(39:47):
means and do want to support us,that would be a nice little
entryway, almost like a say,like a Patreon or something like
that, where people aresupporting our work by being
members and then we're trying tostill, like you're saying, give
them an immense value throughthe classes that we offer as
well.
Speaker 1 (40:01):
Well, it's definitely
a huge value, and your YouTube
productions are great.
All of the content that you putout, your interviews I mean I
wish I had time to listen tomore of them, but whenever I
listen to them I'm like it'sjust like an integrity thing,
and I think that shows likepeople know that there's an
(40:22):
integrity there and a passionthere and a love there, and your
connection, I think, is reallywell documented with the
individuals that you talk to andthey're very open with you, and
so I think that's lovely too.
So people should definitelycheck that out, thank you.
Is there anything else that youwant to share about the work
(40:44):
that you do with everyone.
Speaker 2 (40:48):
Man, we're juggling
so many projects right now.
At the same time, amanda hasmandated a weekend and day off
policy, so we're taking somesteps back.
We're we're we're more slowlyintegrating these things that we
want to accomplish and thatwe're working on.
I don't want to spill the beanson any of the fun projects that
(41:11):
we have coming up, but, no,this has been a blast.
Love the work y'all do.
Demetria, oh, thank you, andwould love to have you back on
my show again at some point.
Um, thanks to everyone wholistened this far into the
episode and, um, yeah, I justreally appreciate it.
Definitely definitely check outthe YouTube, very proud of that
.
And uh, it's been so much funbuilding that over the past
(41:33):
couple of years.
Cause YouTube was one of thosethings again where I was like,
really do, do I want to be oncamera this and that?
And finally, we just said youknow F it and we decided to go
for it.
And just, the YouTube channelis just doing great things right
now.
And, yeah, so that was a longrambling way of saying no, I
don't think there's much elseI'd like to add.
Speaker 1 (41:53):
Well, there you go,
perfect.
Thank you so much for beinghere.
Where can everybody find youagain?
Speaker 2 (42:02):
Yep, so herb rallycom
is going to be the best place.
If you ever have any feedbackfor me, if you know about herb
rally, you just want to say hi,you can email me, Mason at herb
rallycom.
Um, otherwise, yeah, check usout on all the socials at herb
rally and uh, yeah, we lookforward to hearing from you.
Speaker 1 (42:24):
Perfect.
Thank you so much for joiningus today, and you are the first,
our first guest on this newseries that we're doing about
exploring the different facetsof herbalism.
So thank you so much for beinghere.
It means a lot, and I can'twait, of course, to talk to
Amanda about all the artsy stuff, because my first major in
college was art and art history,so I just love the power art
(42:44):
plays and I love how artisticyour guys' site is.
It's just so inspiring, and so,anyways, I will let you get
back to your day, but thank youso much for joining us today.
I really appreciate it, and ifthere's ever anything we can do
for you, please reach out.
Speaker 2 (43:03):
Thank you, thanks
y'all, for listening and we'll
we'll talk to you soon, demetria.
Speaker 1 (43:08):
Thank you, okay,
bye-bye.