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September 18, 2025 50 mins

Episode 017 // Lanz Pierce

- Entrepreneur, director, rapper & recording artist, Lanz Pierce, on the heartdea13r Podcast with chr1stoph3r g0nda.

Keywords

music, authenticity, independent artist, industry challenges, personal growth, support system, manifestation, branding, Luminary Agency, storytelling

Summary

In this episode of the Heart Dealer podcast, host Christopher Gonda interviews Lanz Pierce, exploring his journey from a young artist in New York to navigating the complexities of the music industry. They discuss the importance of authenticity, the challenges of fame, and the transition to independence in the music world. Lanz shares insights on investing in oneself, the evolution of branding, and the founding of his agency, Luminary, which focuses on storytelling and supporting artists. The conversation emphasizes personal growth, the significance of a support system, and the need for artists to remain true to themselves in an ever-changing industry.

Takeaways

  • Lanz dropped out of school at 14 to pursue music.
  • Authenticity is crucial in today's music industry.
  • Investing in oneself is key for artists.
  • The music industry has changed significantly over the years.
  • Building a support system is essential for success.
  • Manifestation and flow can guide creative processes.
  • Independence allows for greater control over one's narrative.
  • Artists should embrace their unique stories.
  • The importance of balancing multiple projects effectively.
  • Creating a brand and aesthetic is vital for artists.


Sound bites

"The universe knows best."

"Everyone has their taste."

"You can hold space for it."

Chapters

00:00 Introduction to Lanz Pierce

00:44 Early Life and Musical Journey

01:34 Navigating Fame and Industry Challenges

02:10 The Importance of Authenticity

03:41 Transitioning to Independence

04:41 Building a Support System

05:37 The Role of Manifestation and Flow

06:58 Balancing Multiple Projects

08:12 The Shift to Independent Releases

09:34 Understanding the Music Industry

11:02 Investing in Yourself as an Artist

11:49 The Evolution of Authenticity in Music

12:49 Creating a Unique Brand and Aesthetic

14:24 The Story Behind Luminary Agency

16:02 Conclusion and Final Thoughts

Mark as Played

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