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February 6, 2025 19 mins

What if you could transform your career and personal growth by tackling self-sabotaging behaviors? Join us as we engage with Denise Graziano, a leading expert in organizational transformation and growth. She shares her invaluable insights on navigating the ever-evolving business landscape, focusing on solving intricate challenges in management, communication, and people strategy. 

Denise's advice is especially poignant for those amidst career transitions, and she brings a unique perspective from her work in industries such as insurance, financial services, and manufacturing. Her approach to leadership, intertwined with personal anecdotes and an athletic mindset, offers listeners practical strategies for enhancing productivity and stress management.

Navigating the complexities of a multigenerational workplace, we explore how organizations can harness the diverse strengths of different age groups. Denise discusses the evolving role of commercial real estate and how younger professionals are reshaping client interactions with their social media savvy. 

As artificial intelligence continues to revolutionize business processes, Denise emphasizes the importance of maintaining authenticity and human connection in communication. With the growing influence of Gen Z in the workforce, companies face both challenges and opportunities, and Denise provides thoughtful insights on how to adapt and thrive in this dynamic environment. 

Whether you're a seasoned leader or an emerging professional, there's something here for everyone aiming to embrace change and drive growth.

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:03):
Welcome to Heather Ewing, the CRE Rundown.
I am your host, Heather Ewing,and today I have a perfect guest
that you are going to want toconnect with.
Her name is Denise Graziano.
Her business, GrazianoAssociates Denise.
Welcome.
Thanks, Heather, Great to behere, Definitely Well, it's so

(00:24):
nice to connect with you.
We've stayed in touch littlebits over the years.
Was it four years ago that wemet in Texas?
I think so.
I think so.
Yeah, it's amazing how timeflies Exactly as we get going.
I've known you for a few years,but please share with our
audience a little bit more aboutyou so they can start to get to

(00:45):
know you.

Speaker 2 (00:46):
Sure, you know, my work has been over the last
decades let's just say decadeshelping leaders to navigate
organizational transformationand growth, and we are doing a
lot of exciting work right nowbecause there's just so much
constant change and the workthat we do kind of it spans
management, communication andpeople strategy, and I love

(01:09):
solving problems that are kindof intertwined between those
three areas.

Speaker 1 (01:15):
Perfect and to your point, there's definitely a lot
of shakeup.
We see it in all differentsectors and I think it's really
started people to startwondering kind of about the
whole entrepreneurial path andthings of that nature.
What would you say are a fewtips that maybe they should look
into, or what are, what's youradvice for people that find

(01:35):
themselves in that space?

Speaker 2 (01:37):
For entrepreneurs I would say really look to solve a
problem right.
It's not, it's not somethingthat you've developed that you
want somebody to buy, but reallyyou're filling a need.
You identify the problem, youknow the customer and you really
feel their pain and that wayyou can deliver on those kinds
of solutions.

Speaker 1 (01:58):
Solving pain points.
Right, that's where it's all at.
Yeah, what would you say?
Are some good resources, maybefor identifying ways to get
beyond that?
Let's say, someone didn't knowyou, right?
What's a way for them to kindof navigate the new terrain?

Speaker 2 (02:17):
The new terrain?
Be more specific about whicharea.

Speaker 1 (02:22):
Sure, let's say they just went through a corporate
downsizing or their position hasbeen eliminated.
Maybe they haven't had the youknow the good fortune of meeting
you or someone you know in yourgroup.
What's something they can do tokind of help get beyond?

Speaker 2 (02:41):
Well, you know, the work that we do is with usually
larger corporations and oftengoing through change.
So you know, when you're tryingto get your bearings on that,
you really have to understand.
If you have people working foryou, you need to understand them
in the context of the work thatyou have to get done.
You are, if you've left acompany and you're going on to

(03:03):
something new.

Speaker 1 (03:03):
I would say again you're looking to fill a need
where you can add value to thatorganization, definitely.
And what would you say is yoursweet spot for the size of
organization, or are they in anyspecific?

Speaker 2 (03:20):
areas as well.
We work with mid-market andlarger companies and I would say
, you know, it doesn't matter interms of the type of company we
work with, but in terms ofverticals.
We've worked with the insurancesector, financial services,
some hospitality, manufacturingand then some others in between
there.

Speaker 1 (03:39):
Okay, great, and I know you had sent me this really
neat assessment that I enjoyedtaking the other week and I
think it was called was it thesaboteur or some type of
assessment.
Share with my audience a littlebit more about that.
I thought it was great.

Speaker 2 (03:56):
So the saboteur assessment is from a tool we
started using a couple of yearsago with clients navigating
change and turmoil, and it'sfrom positive intelligence and
what it does is really identify.
You know we all have thingsthat hold us back the way we
self-sabotage whether it's beingmaybe too much of a pleaser,
too much of a controller, toomuch of a, you know,

(04:18):
hypervigilant around things thatcould go wrong or hyper
rational.
There are a number of ways thatwe might be holding ourselves
back and this assessment I thinkit takes maybe less than five
minutes can identify thosethings and it's the basis of
what positive intelligence thenapplies as a solution.
It's a toolkit really to helpto navigate and change how you

(04:41):
handle stress, to create moreproductivity in the workplace,
to handle pressure Like imagineyour work is high pressure sales
.
Very often you have to get thesale done.
Imagine being able to do itwith more ease and grace because
you aren't sabotaging your owndeals with things that are that
mind chatter in your head.
I would also just say that youknow we all have that autopilot

(05:05):
negative thinking that comes tomind and this kind of quiets it.
The tools, over the course of amatter of weeks, can help quiet
it and get you more focused onmore self-command of how you're
thinking.

Speaker 1 (05:19):
And to your point, Denise, mindset is everything,
as we both know.
Know what are a few of thetools in the tool belt per se
that you like for mindset?

Speaker 2 (05:32):
uh, you know, I'm an athlete at heart.
I was a, you know, two sportcollege athlete and I don't
think that kind of disciplineever leaves you.
So really being focused anddisciplined to get to your set
of goals, that's a mindset.
I think that is something thatwe can all aspire to, because we
can get off course.
The other thing is really to bevery I like to be regimented in

(05:55):
certain things so that you havethis cadence and you can really
, as you're a marathoner, youknow you have to do certain
training processes to get thereand you know I personally
mindset, I like to go, look tothe positive.
How can you find an opportunity?

Speaker 1 (06:13):
if there's an obstacle, try to find a way
around it exactly because, toyour point, you're going down
the path, so you might as wellfind a way to make the path
enjoyable, right and so thatyou're solving your own problem,
because, as we solve our ownproblems, it allows us to help
solve others more effectively,as you're sharing, absolutely,

(06:35):
yeah.
It's funny because I reflectback to several years ago and I
think just when I got intocommercial and the retail and
restaurants I was notdisciplined and you know, it
doesn't take very long for youto realize that, like, okay,
this needs to change becausethat has a very, very harsh
learning curve.

(06:56):
But it's very effective and Ishudder at times when I reflect
back to the you know 11 yearsago of that.
But at the same time, I viewdiscipline now in a very
different light and I see it asyour key to freedom.

Speaker 2 (07:09):
I agree and I think you know.
You bring a really interestingpoint up, heather.
I think we all evolve inbusiness and we get better at
things.
In fact, we should always belearning and trying to get
better at things.
But I will bring up a veryinteresting perspective Now.
In business, you've got a lotof younger workers coming into
the workplace that don't havethe same perspectives, and

(07:29):
they're also working with peoplewho've been in the workplace a
lot longer, and so I think thatthere's an opportunity to grow
from each other or to repel eachother, and so it's really in
terms of achieving moreproductivity and peacefully in
the workplace.
You have to figure that out andappreciate where your
differences and approach arecoming from.
So, but I think it's just areally interesting time and who

(07:52):
we have in our offices.

Speaker 1 (07:54):
Oh, definitely.
And you know that's afascinating point that you bring
up to about the different ages.
Because so much of commercialreal estate.
Because so much of commercialreal estate.
I'm the young one, right at 50,just about, but there are
starting to be some of theyounger guys that are filtering

(08:15):
in.
You know, I think fresh out ofcollege, right, so 22.
But it will be interesting tosee how that evolves.
And again, it's interestingbecause real estate is so siloed
, in the sense of you seeeveryone in your asset class and
a lot of it's over the phoneand we tour, but it's nothing
like residential where you'reout others, and how do you take

(08:36):
the best from everyone and putthat onto the winning team per
se, right?

Speaker 2 (08:53):
Absolutely.
And also in the context of howdoes that younger real estate
agent see the customerdifferently than maybe somebody
who's more seasoned would seethem?
And so is that an opportunityor is it a blind spot?

Speaker 1 (09:07):
I always look for and also, yeah, I think with social
media too, they definitely havean edge up.
I joke, I know enough to bedangerous and thank God for my
assistant and things of thatnature.
But it's a whole nother worldand I think too, whatever arena
you're in, you can really take amulti-level approach, and

(09:28):
there's so many different waysbecause you're going to reach
different people, different agegroups, different habits and
lifestyles through some of thedifferent forms of communication
and connection.

Speaker 2 (09:41):
Yeah, and I think that the social media that's
available now creates a moreemotional connection, no matter
what your age is, and I thinkthat the social media that's
available now creates a moreemotional connection, no matter
what your age is.
So, you know, I think that thatkind of perspective that the
younger workers can bring is itcould be a real asset,
definitely.

Speaker 1 (09:57):
I agree.
How do you see this comes intoconversations all of the time?
How do you see AI shiftingthings?

Speaker 2 (10:17):
and everybody's talking about AI and you have to
use it and understand it andplay with it in order for you
not to be afraid of it.
I think we all have a littlebit of fear of it.
So using it, whether it is tocut down on redundant tasks or
things that could be quicklydone or that'd be repetitive, is
a great way to start with it.
But there's so much creativethat can be used, so many

(10:38):
creative steps that can beapplied using AI and you know
I'm just scratching the surfacewith it now but I think that the
more we look at opportunitiesto use it to give ourselves time
back is really is real.

Speaker 1 (10:54):
Definitely, and you hear it all the time but time is
all that we have, and I thinkthat's been a big motivation for
people in real estate too ofyou have the stocks and bonds,
you've got the real estate, butthen, too, it's really how do
you buy back to your time, howare you more efficient, and

(11:14):
things of that nature.
So it's creating a lifestyle ina way that you do create more
time through yourself, and Iagree completely.
I think AI is great for some ofthose very simple, mundane
things and kind of wrapping andcreating a foundation or
structure for some of thedifferent aspects too.

Speaker 2 (11:33):
Definitely.
I mean.
The only thing I would say isthat whenever you're using it
for generating ideas or creative, that you always have to put
your own spin on it too and putyour own print on it, Otherwise
it kind of loses your voice andpersonality.

Speaker 1 (11:47):
Oh, definitely, and I think authenticity that you
bring up that's huge right.
That's really, I think, a bigsocial currency right now,
whereas I think several yearsago it was more so images and
you know, having this and that.
Not that it's still not there,but I think there, years ago, it
was more so images and you knowhaving this and that.
Not that it's still not there,but I think there's a larger gap
where people are looking forthe authentic message and

(12:10):
someone that can connect withthem and understand what they're
experiencing and and help themto that next phase.

Speaker 2 (12:17):
Yeah, and I mean whether it I mean real estate.
Certainly you need a high levelof trust, but in any business
relationship you need to be ableto trust the person you're
working with and if you don'thave that authenticity in
whatever your messaging you'reusing, you will kind of diminish
that amount of trust.

Speaker 1 (12:35):
Definitely and rapidly, yeah.
So what do you see occurringreally in the next, let's just
say, three, five years, you know, in the sense of business, of
entrepreneurship, of companiesrestructuring, how do you see
things shifting and evolving?

Speaker 2 (12:57):
Well, you know, I think it's going to be more of
the same because of all theshifts.
You know AI is going's going tobe more of the same because of
all the shifts.
You know AI is going toeliminate some jobs, but add
others, and so jobs will change.
There's also this massive shiftof, or influx of, the Gen Z
people in the workplace, I thinkin 2025, they're saying it's
over a quarter of the workforce.
So, as there's more and moreyoung people, there are going to

(13:19):
be more shifts and more changein the workplace.
So good for me, because that'sthe kind of work that we help
companies navigate, but it couldbe a bumpy ride, and I think
people have to be very resilient, and they have to be able to
look at things, to embracechange, instead of being weary
and fearful of it.
So that's one thing.
I also think things are goingto accelerate and change more

(13:39):
rapidly because of it.
So that's one thing.
I also think things are goingto accelerate and change more
rapidly because of AI.
It's affecting every corner ofour lives, and I also think,
though, that people are verydiscerning.
Customers are very discerningwhatever industry they're in,
and they're looking for thatconnection.

(13:59):
They don't want to be handledby bots.
They do want that personalizedexperience.
So I think that it's going tobe really interesting and quick
developments over the next threeto five years, as you say, and
I don't know.
I mean it could be massiveshifts in within five years
really.

Speaker 1 (14:20):
Oh, definitely.
Yeah, I can't help at times tothink about some of those
futuristic movies, right, I'mlike, ok, you know which parts
of that will be coming true andhopefully some of the others
really don't, right.
But it is kind of interestingto think of future, forward and
just in either of our lifetimes,of all of the different changes

(14:41):
that have already occurred.
And you know, at some pointwe'll be in those 80s, 90s and
we'll be like I remember when.
But what would you say is isthe driving force in what you do
.
I know you solve complicatedissues for people.
You're really helping them.

(15:02):
You know these differentcompanies from one stage to
another.
What's another part of thatthat just fuels you, that speaks
to your heart?

Speaker 2 (15:13):
You know, because I work with senior leaders, I
really I feel their desire tosucceed.
They want the right thing fortheir people and their companies
, and sometimes they don't haveall the answers.
So when they, you know, canreach out and get a solution
that we can provide, it's verygratifying.
Quite honestly, you know, Ireally do appreciate that kind
of impact that we can bring.

Speaker 1 (15:36):
Which is huge because you're not just affecting, you
know, a few people.
It is on a much larger scale.
So it is neat to see how anidea or just a different way of
approaching something can havesuch a profound impact.
Definitely, yeah.
How do you?

(15:57):
How do you unwind?
What are a couple of your tipson unwinding and kind of finding
that, that space of relaxationand rejuvenation?

Speaker 2 (16:07):
I'll give you two opposites with a workout.
That's my sanity, you know Iroll out of bed and I go work
out for an hour and nobodyshould bother me then, and so
that's just how I ground myselfand get myself started and I
guess the other three things.
I always laugh and love beingwith my husband and just kind of

(16:28):
seeing the fun in life.
And then if I just really needto disconnect this is the funny
one I just love to go to a storea Marshall's or a TJ Maxx and
just look at things and, youknow, just kind of wander around
and disconnect.

Speaker 1 (16:42):
Right, it's kind of like a kaleidoscope of artistry,
right.
I'm the same way.
I love color, you know, andthat's where, for me, obviously,
it's the marathon training,running.
But time in nature, too, for me, is just like, oh, you can just
let it all go and it feels good.

(17:03):
So that's the physical exertion.
I think is is a big one for alot of us, yeah, so what would
you say is one other tip forpeople just to keep in mind in
the marketplace, with all thesedifferent changes happening and
the fast pace, something elsethat they should keep on the

(17:24):
near horizon.

Speaker 2 (17:30):
I guess I would say keep an eye on customer trends,
because no matter whether you'redealing with B2B or B2C, I
would really say you know, payattention to that, because there
is, they're the ones that drivethe market, and I think more so
now than before, becausethere's a very quick shift that

(17:50):
they make a decision and youhave to be agile enough to
adjust to it, otherwise it couldbe a long corrective cycle.

Speaker 1 (17:58):
That makes perfect sense.
So my final question this isalways the hard hitter, denise
is what does living fully meanto you?
Living fully.

Speaker 2 (18:11):
I think.
Well, the things I shared withyou about that I do every day.
That's living fully, you know.
But my faith, my family andreally doing everything that you
do so that you can make animpact for someone else, I
really do think that we're allhere for each other in some way,
and so you know, as corny asthat sounds, I do believe that.

Speaker 1 (18:34):
You're in good company.
I'm a firm believer in it.
Definitely so well, denise.
Thank you so much for joiningme today.
How can people connect with you?

Speaker 2 (18:45):
I guess the easiest way is you can find me on
LinkedIn or you can go to ourwebsite and just go to the
contact us page and send me anote.

Speaker 1 (18:52):
Perfect, Denise.
Thank you so much for joiningus.
Thanks for having me, Heather.
Bye-bye.
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