With the pandemic as a catalyst, consumerism has driven and accelerated digital transformation and experiences in a once highly stagnant industry. From brand awareness campaigns, to engagement, to interactive digital touchpoints, healthcare marketers have been racing to meet consumers where they are and how they want to engage.
Join Scott Orstad, Vice President Marketing at Catholic Health, and host Alan Tam as they discuss the impact of digital transformation and engagement with healthcare consumers from the onset of the pandemic to present day.
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