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February 21, 2025 43 mins

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Collaboration is an often overlooked driver of business growth. 


It can spark innovation, expand your market reach, and turn challenges into opportunities in ways you might not expect. 


Yet, many small businesses struggle to find the right partnerships.


So what do you need to do to start collaborating effectively to propel your business forward? 


What are the strategies that can help you turn obstacles into opportunities? 


And how can you spot and secure the right partnerships for lasting success?


In this episode, Chad Jenkins and I discuss the power of business collaborations and how they can significantly boost your company's growth. We also explore practical strategies for identifying and forming the right partnerships to drive success.


Chad is the President & CEO of SeedSpark and a lifelong entrepreneur who possesses a knack for uncovering unconventional opportunities within traditional businesses. His passion lies in understanding how businesses operate and reshaping them for remarkable

returns.



We discuss: (timestamps)

02:23 How do you grow a business through collaborations?

04:25 Making your product-based business stand out from competitors?

07:57 Practical steps to implementing collaborations in your business

15:31 Common collaboration mistakes 

17:45 Challenges in entering the collaboration space

18:56 Key factors to consider when vetting potential partners

20:07 Case study: success through business collaborations

24:41 Developing a new revenue stream through collaboration

32:30 Documenting collaboration efforts for strategic decision-making

38:34 Actionable steps to take to start collaborations in your business


Resources:

Chad Jenkins, President & CEO, SeedSpark

https://seedspark.com/


LinkedIn: 

https://www.linkedin.com/in/chadtjenkins/

LinkedIn: 

https://www.linkedin.com/company/seedspark/

Facebook: 

https://www.facebook.com/SeedSpark/

Youtube: 

https://www.youtube.com/channel/UCaSD-HmywcGJP4VaDa828dQ


Author: 

Just Add a Zero: Remove the Film, Outperform your Competition, and Grow Exponentially through Collaboration


Kathy Svetina, Fractional CFO:

https://www.newcastlefinance.us/


Blog post | Growing Your Business Through Collaborations

https://www.newcastlefinance.us/listen/growing-your-business-through-collaborations/

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