In this episode of Her Purpose, I sit down with Nicole Farsalas, founder of Glow Up in Chicago, to uncover the real, raw journey behind building a thriving business from almost nothing — and doing it without the applause, financial support, or easy road many expect.
Nicole shares how she turned $1,500 in gift cards, a basement, and an unshakable work ethic into a salon that now empowers her team, uplifts women, and redefines what’s possible for those who dare to dream differently. From overcoming betrayal, imposter syndrome, and the weight of unsupportive relationships, Nicole’s story is a powerful reminder that your purpose doesn’t require permission — just bold, relentless action.
If you’ve ever felt like the odds were stacked against you, or wondered if you’re “qualified” enough to chase your bigger dreams, this episode will leave you feeling seen, equipped, and unstoppable.
🎧 Tune in to hear:
Listener Reflection:
✨ What dream could you chase if you stopped waiting for someone else’s approval and started trusting your own voice?
Keywords
entrepreneurship, aesthetics, leadership, empowerment, business growth, women in business, overcoming challenges, mentorship, self-discovery, beauty industry
Takeaways
Nicole transitioned from hospitality to aesthetics, driven by her passion for beauty.
She emphasizes the importance of service-based jobs in developing discipline and customer service skills.
Nicole's journey began in her basement, showcasing the potential for success from humble beginnings.
She highlights the significance of building a strong team and leadership in business.
Overcoming challenges and imposter syndrome is a common theme in her entrepreneurial journey.
Nicole values the freedom that comes with being an entrepreneur, allowing her to express herself authentically.
She encourages aspiring entrepreneurs to set realistic goals and take small steps towards their vision.
The importance of mentorship and support is crucial for personal and professional growth.
Nicole takes pride in empowering her staff and helping them develop their skills.
She believes that anyone can achieve their dreams with determination and hard work.
Chapters
00:00 The Journey to Entrepreneurship
02:44 Finding Passion in Aesthetics
06:10 Building a Business from the Ground Up
08:58 Leadership and Overcoming Challenges
11:49 The Importance of Work Ethic
15:02 Navigating Doubts and Imposter Syndrome
18:04 What Women Need to Succeed in Business
21:13 Creating Impact and Responsibility
24:19 The Impact of Leadership on Personal Growth
27:22 Building a Business from Scratch
32:00 Future Plans and Expanding Horizons
32:21 Lessons in Reinvestment and Growth
34:45 Overcoming Challenges and Building Resilience
36:50 Finding Your Path and Taking Action
39:17 The Importance of Mentorship and Learning from Others
41:26 Strength Through Adversity
44:54 Becoming Your Own Cheerleader
46:09 Creating a Welcoming Business Environment
47:51 The Importance of Speaking Up for Women
Aligned & Ascending is an 8-week space where I help you get clear on your next step, your message, your offers—all of it—so you can stop second-guessing everything and actually build the purpose-driven business you’ve been thinking about.
So if you’re craving clarity and momentum—and a business that feels like you—DM me the word ALIGN on Instagram to get all the info.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The Burden
The Burden is a documentary series that takes listeners into the hidden places where justice is done (and undone). It dives deep into the lives of heroes and villains. And it focuses a spotlight on those who triumph even when the odds are against them. Season 5 - The Burden: Death & Deceit in Alliance On April Fools Day 1999, 26-year-old Yvonne Layne was found murdered in her Alliance, Ohio home. David Thorne, her ex-boyfriend and father of one of her children, was instantly a suspect. Another young man admitted to the murder, and David breathed a sigh of relief, until the confessed murderer fingered David; “He paid me to do it.” David was sentenced to life without parole. Two decades later, Pulitzer winner and podcast host, Maggie Freleng (Bone Valley Season 3: Graves County, Wrongful Conviction, Suave) launched a “live” investigation into David's conviction alongside Jason Baldwin (himself wrongfully convicted as a member of the West Memphis Three). Maggie had come to believe that the entire investigation of David was botched by the tiny local police department, or worse, covered up the real killer. Was Maggie correct? Was David’s claim of innocence credible? In Death and Deceit in Alliance, Maggie recounts the case that launched her career, and ultimately, “broke” her.” The results will shock the listener and reduce Maggie to tears and self-doubt. This is not your typical wrongful conviction story. In fact, it turns the genre on its head. It asks the question: What if our champions are foolish? Season 4 - The Burden: Get the Money and Run “Trying to murder my father, this was the thing that put me on the path.” That’s Joe Loya and that path was bank robbery. Bank, bank, bank, bank, bank. In season 4 of The Burden: Get the Money and Run, we hear from Joe who was once the most prolific bank robber in Southern California, and beyond. He used disguises, body doubles, proxies. He leaped over counters, grabbed the money and ran. Even as the FBI was closing in. It was a showdown between a daring bank robber, and a patient FBI agent. Joe was no ordinary bank robber. He was bright, articulate, charismatic, and driven by a dark rage that he summoned up at will. In seven episodes, Joe tells all: the what, the how… and the why. Including why he tried to murder his father. Season 3 - The Burden: Avenger Miriam Lewin is one of Argentina’s leading journalists today. At 19 years old, she was kidnapped off the streets of Buenos Aires for her political activism and thrown into a concentration camp. Thousands of her fellow inmates were executed, tossed alive from a cargo plane into the ocean. Miriam, along with a handful of others, will survive the camp. Then as a journalist, she will wage a decades long campaign to bring her tormentors to justice. Avenger is about one woman’s triumphant battle against unbelievable odds to survive torture, claim justice for the crimes done against her and others like her, and change the future of her country. Season 2 - The Burden: Empire on Blood Empire on Blood is set in the Bronx, NY, in the early 90s, when two young drug dealers ruled an intersection known as “The Corner on Blood.” The boss, Calvin Buari, lived large. He and a protege swore they would build an empire on blood. Then the relationship frayed and the protege accused Calvin of a double homicide which he claimed he didn’t do. But did he? Award-winning journalist Steve Fishman spent seven years to answer that question. This is the story of one man’s last chance to overturn his life sentence. He may prevail, but someone’s gotta pay. The Burden: Empire on Blood is the director’s cut of the true crime classic which reached #1 on the charts when it was first released half a dozen years ago. Season 1 - The Burden In the 1990s, Detective Louis N. Scarcella was legendary. In a city overrun by violent crime, he cracked the toughest cases and put away the worst criminals. “The Hulk” was his nickname. Then the story changed. Scarcella ran into a group of convicted murderers who all say they are innocent. They turned themselves into jailhouse-lawyers and in prison founded a lway firm. When they realized Scarcella helped put many of them away, they set their sights on taking him down. And with the help of a NY Times reporter they have a chance. For years, Scarcella insisted he did nothing wrong. But that’s all he’d say. Until we tracked Scarcella to a sauna in a Russian bathhouse, where he started to talk..and talk and talk. “The guilty have gone free,” he whispered. And then agreed to take us into the belly of the beast. Welcome to The Burden.