From Prayer to Purpose: How Brynn Snyder Built a $4M Business Rooted in Impact

What happens when your plan is to stay home with your babies… but God has something more in mind?

In this powerful episode of Her Purpose, Kindra sits down with Brynn Snyder, founder of Slate Flosser, to unpack the incredible journey of building a multimillion-dollar health brand—after a simple prayer for direction.

Brynn shares:

• How she went from running bounce houses as a teen to launching a viral wellness product
• Why asking “God, what is my purpose now?” changed everything
• The truth about balancing business, motherhood, and mental health
• How she overcame financial anxiety and stayed anchored in her calling
• Why impact—not income—is what keeps her going

If you’re a woman standing at a crossroads—wondering if there’s more, and craving clarity—this episode will remind you: the whisper you’re hearing might be your assignment.

Keywords entrepreneurship, dental health, business growth, women in business, financial anxiety, motherhood, community impact, product launch, outsourcing, personal fulfillment, business goals, women entrepreneurs, pricing strategy, self-doubt, ADD superpower, cash flow, dyslexia, work-life balance, community support, direct communication

Takeaways

• Brynn launched Slate in November 2022 and achieved a million dollars in revenue in 2023.
• Only 2% of women-owned businesses reach a million dollars in revenue.
• Brynn's goal was to create a multimillion-dollar company from the start.
• She has a background in entrepreneurship, starting a bounce house company as a teenager.
• Balancing motherhood and business requires strategic outsourcing and prioritization.
• Flossing is crucial for overall health, reducing risks of serious diseases.
• Brynn's motivation for Slate is the positive impact on dental health, not just profit.
• Financial anxiety can be a significant challenge for entrepreneurs.
• Community building is essential for female founders and their impact.
• Outsourcing tasks that are not strengths is key to business growth. Our goal is to hit a minimum of six million this year.
• Just start, most people don't start.
• You need to come up with a plan when starting a business.
• You have to figure out what makes your product better than others.
• A lot of women don't charge enough for their products.
• If you don't have a 70% margin on your product, you're in trouble.
• If you don't ask, the answer is always no.
• People are inherently good and want to help others succeed.
• You can do it, just believe in yourself.
• Relationships outside of work and family are crucial for personal growth.

Titles

• Building a Million-Dollar Business: Brynn Snyder's Journey
• The Intersection of Motherhood and Entrepreneurship
• Flossing for Health: Brynn Snyder's Mission
• Overcoming Financial Anxiety in Business
• Creating Impact Through Dental Health Education

Chapters

00:00
Introduction and Product Launch Journey

02:55
Business Growth and Financial Goals

06:14
Balancing Motherhood and Entrepreneurship

09:04
Passion for Dental Health and Education

12:04
Overcoming Financial Anxiety

15:01
The Impact of Community and Purpose

17:53
Strategies for Business Growth and Outsourcing

31:09
Setting Ambitious Goals

32:34
Starting a Business: Advice for Women

34

Aligned & Ascending is an 8-week space where I help you get clear on your next step, your message, your offers—all of it—so you can stop second-guessing everything and actually build the purpose-driven business you’ve been thinking about.

So if you’re craving clarity and momentum—and a business that feels like you—DM me the