Vladimir Bautista: The next frontier for legacy operators

Legacy operators defined cannabis culture throughout the decades-long War on Drugs. Now, these businesses have a unique opportunity to proudly own their history and grow their brands in plain sight as more states create a pathway for legacy businesses to participate in the regulated space. In this episode, we speak to Vladimir Bautista, the co-founder and CEO of Happy Munkey, one of New York’s most prominent legacy operators. Vladimir discusses the most valuable insights and skills legacy businesses have over regulated operators, his vision for Happy Munkey in New York’s forthcoming adult-use market and how he hopes to usher in the next cannabis revolution on the East Coast and beyond.