Hip to Heart Birth Boss™
Welcome to Hip to Heart Birth Boss™ podcast. I’m your host Jodi Congdon, birth and postpartum doula agency owner, postpartum doula and lactation educator trainer, and the exact person to help birth professionals like you create a business that feels like the perfect fit for every stage of life. In this podcast, I’ll be talking to you about opportunities to grow and scale your birth and postpartum business and you will get actionable tools and strategies that are tailored to your goals and dreams. I’ll be giving you my expert insight on things like marketing, networking, using social media to get the eyes of your ideal client on you, branding, growth strategy, and the steps to building a business that has optimal scalability. The purpose here is to share my personal journey and talk about mistakes I’ve made and how I’ve turned them around into big wins. You’ll learn how to create goals to hit your financial milestones, make a huge impact on your perinatal community, create more time for the things that you love, and start to build your empire. Whether you realize it or not, you are a business owner, starting your journey as a small but mighty entrepreneur. You, my friend, are a birth boss.
Episodes
In this episode of the Birth Boss podcast, host Jodi Congdon sits down with Kathleen Lawson, a small business consultant and growth strategist, about the essential foundations of starting and growing a business. We start with the importance of hiring the right people, which is not always easy!
Throughout the episode, Kathleen talks about the necessity of having standardized processes in place to make delegating easier and the sign...
In this episode of the Birth Boss podcast, host Jodi Congdon interviews Dr. Sarah Mitchell, a chiropractor, sleep consultant, author, course creator and master of the CEO lifestyle.
We start by going through the evolution of Dr. Sarah's business and how she developed (and perfected!) her boundaries over time. She shares her insight on how she effectively manages her time as a busy CEO and the significance of personal developm...
Feeling like you're never doing enough? You're not alone. In this raw and real conversation, Jodi Congdon sits down with business and boundaries coach Katie Grimes to unpack the toxic productivity loops that birth professionals and agency owners get stuck in. From people-pleasing to feast-or-famine cycles, to never taking a true day off—this episode dives deep into why we feel this way and how to finally shift out of it.
E...
In this episode of the Hip to Heart Birth Boss Podcast, host Jodi Congdon dives into what it actually takes to book five new doula clients in just 48 hours—no gimmicks, no burnout, and no dancing on TikTok required. Whether your client calendar is crickets or you’re looking to stack your next few weeks, this episode lays out a simple but powerful system that works for birth pros who are ready to act fast. You’ll walk away with tang...
Host: Jodi Congdon
Guest: Alyssa Knapp, Founder of Integrative Wellness Journeys
Episode Summary:
In this honest and energizing episode of the Birth Boss Podcast, Jodi sits down with returning guest Alyssa Knapp to talk all things summer business planning—especially for moms juggling work, client care, and that deep craving to enjoy the season.
From "mean mommy mode" to calendar chaos, this episode dives into:
- How to prep ...
Feeling burned out by marketing that doesn’t seem to work — or worse, doesn’t feel like you? In this honest episode of the Hip to Heart Birth Boss Podcast, Jodi breaks down exactly why traditional marketing advice fails doulas, and what to do instead.
We’re unpacking strategies that feel better and actually bring in clients: from content that converts (without going viral), to local referrals, collaborations, and borrowing audiences...
In this episode, my focus is uncovering the financial challenges faced by doulas today and I explore the main reasons why some achieve significant financial success while others continue to struggle.
The importance of a smart business model is a top priority in building a financially stable business, but the close second and third are pricing that not only reflects your value but also allows you to live comfortably and the need for...
In this episode I'm chatting with postpartum doula Jen Tawil, who uniquely combines her experience as a former private investigator with her doula practice and from that came the creation of her first digital course, Trust But Verify: The Childcare Interview Process.
Passive income is a must when we are building our businesses because it allows us to intentionally divide our time between in person clients and working on our b...
In this episode of the Birth Boss podcast, I'm sitting down with with Hilary Melchiors, owner of the Doula Group of Evansville, and fun fact, the only certified postpartum doula in a 75 mile radius of her! This brings up some differences in the way we started and currently run our agencies, which is somewhat dependent on our geographical location, which turned into a highlighting a huge benefit of agencies that is rarely talk...
In this episode of the Birth Boss podcast, I'm hanging out with Alyssa Knapp, a holistic business coach, and we are chatting in depth about the journey of entrepreneurship in the health and wellness industry.
Throughout the conversation, we discuss the importance of integrating mind, body, and spirit in coaching, finding your niche, and balancing business growth with personal well-being. Alyssa shares her expertise on the sign...
In this episode I emphasizes the importance of not only recognizing, but normalizing entrepreneurship within the doula profession. I share a little bit about my personal journey from being a doula to establishing an agency, highlighting the significance of viewing myself as a business owner from early on, and not "just a doula".
Throughout this episode I highlight the need for continuous learning, setting business goals, ...
In this episode, I am chatting with Ananda Lowe, owner of the Boston Doula Circle agency, about her journey of transitioning from a solo doula practice to an agency model.
First we discuss the benefits of buying an established agency versus starting from scratch and then go into detail about the importance of organization and putting together the right team. It's crucial to focus, of course, on doula skills, but also recogniz...
In this episode I talk all about the transformative power of in-person events!
I love the unique energy and engagement that comes from face to face interactions and it's impossible to recreate those virtually. That's not to say that virtual events can't be amazing, because they can, but nothing compares to having your community within arms reach.
I also share the story of how the Birth Boss Society was created, which...
In this episode I am chatting with RN, IBCLC and entrepreneur Leslie Owens about her journey into the field, the importance of lactation support, and the need for more professionals in this area. We discuss the challenges faced by new parents, the benefits of breastfeeding, and the role of education and mentorship in becoming a lactation consultant, which is no easy feat... unless you have Leslie to help!
Leslie shares how she crea...
In this episode, I finally get to share the details on the Birth Boss CEO Summit, a 3 event designed for birth professionals to enhance their business and personal growth. I designed the summit to focus on key areas such as financial planning, business expansion, and personal lifestyle management, three important pieces of the business owner puzzle.
The Birth Boss CEO Summit came about because I was looking for an event t...
In this episode I am chatting with Kristin Revere, doula agency owner, author, podcast host and educator. Over the conversation , Kristin talks about the moves she has made to get to where she is now, sole owner of Gold Coast Doula Agency. She started in a collective, then moved into a partnership, but ultimately decided being a sole owner fit her lifestyle and goals the best.
We realized quite a few times in this chat...
It’s my favorite time of year!
I absolutely love looking back at the past year and analyzing every part of my business and then looking forward to next year and setting goals.
It’s important to create different categories for your analysis. I would start with growth in terms of your email list, Instagram followers, members of your private groups, etc. Then I would move over to basic numbers like gross revenue, net reve...
In this episode I am counting down the top 10 things I do in my life and business to stay happy!
#10 Recognize your importance- You're ALL the things... CEO, COO, CFO, MVP, VIP... you get it. Treat yourself as such.
#9 Be extremely picky- Choose clients and colleagues wisely. If they don't align with how you operate, say no.
#8 Have a biz bestie- have someone you can count on and that can cou...
Block off your doula calendar for January 13-15, 2025 so you can join me at The Birthworker Retreat in Clearwater, Florida!
In this episode, The Doula Darcy and I will share all of the details about The Birthworker Retreat 2025! We could not be more excited to be co-hosting again this year!
Imagine spending 3 days surrounded by like minded birth professionals, all looking for ways to grow their business in a sust...
In this episode, I talk you through setting goals for yourself and making long-term plans... and then taking that big goal, reverse engineering it to figure out exactly what you’re going to need, the skills you will have to learn, and potentially who is going to help you along the way to achieve the magic.
Think about where you are in your business right now and what your big goal is. It probably looks significantly different than ...
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