Hole in the Wall Business Podcast

Hole in the Wall Business Podcast

Welcome to the Hole in the Wall business podcast w/ Bill and James. I’m James Groves and along with my business partner Bill DeMent, we want to share our journey as small business owners with you. As owners of Hole in the Wall Drywall Repair for over the past decade, we have learned a few things. From the big wins, to the occasional mistakes, we will attempt to peel back the curtain of owning a small business in the trade service industry. We don’t have all the answers but perhaps we can learn a few things as navigate the many adventures of owning a small business.

Episodes

October 14, 2025 40 mins

In this episode of the Hole In The Wall Business Podcast Bill DeMent and James Groves sit down with Tony Hulbert of HorsePower Brands to discuss what it takes to build, scale, and sustain franchise success. Tony shares insights into franchise development, operational excellence, and how strong leadership fuels brand growth across multiple industries.If you’re a current or aspiring franchise owner, this episode offers clear and acti...

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In this episode, Bill DeMent and James Groves talk with Les Clow, owner of Mr. Duct Cleaner, about what it takes to run a successful home service business. Les shares how he transitioned from the corporate world into entrepreneurship, the importance of building trust with customers, and the leadership lessons that helped him grow a scalable, values-driven company.


Follow us on our new YouTube channel https://www.youtube.com/@Hol...

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In this episode, hosts Bill DeMent and James Groves sit down with Tony Busby and Steve Gensolin of Roof Roof.


They share their story of building a company that puts the customer over the insurance carriers. Roof Roof is a brand new concept that will change how Florida Homeowner engage with the insurance companies.


This is a must-listen for small business owners and anyone curious about what it really takes to grow a brand in ...

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In this episode, we sit down with Tyler Specht of SquidCrate Video Strategy to unpack how small businesses can use video strategy to stand out, build trust, and grow faster.Tyler breaks down the difference between storytelling vs. selling, why Video Business Cards are powerful, and how short-form + long-form video can both drive leads.Whether you’re in the trades, service industry, or local business marketing, this episode gives yo...

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In Episode 151, we sit down with Trish Murphy, founder of Marketing Smarty Pants and longtime outsourced CMO for Hole in the Wall Drywall Repair. Trish shares how she helps businesses clarify their message, refine their branding, and manage their marketing to consistently bring in more leads, revenue, and loyal customers.We cover:What marketing management really meansHow messaging shapes customer experienceTraining staff to deliver...

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August 12, 2025 35 mins

In Episode 150, we dive into the strategies, mindset, and actions that turn your business into the go-to brand in your market. From building trust and authority to delivering a consistent client experience, you’ll learn exactly how to position your business so customers think of YOU first every single time.We discuss:The difference between a recognizable brand and a “go-to” brandBuilding and protecting trust with your customersCons...

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Welcome to The Hole in the Wall Business Podcast with Bill and James.In Episode 149, we’re joined by Fred Webster, a career ownership coach with The Entrepreneur’s Source (TES), who helps people transition from being stuck in a job to becoming successful franchise owners. Fred shares how TES helps uncover people's entrepreneurial potential, even when they don’t believe they have it yet.We dive deep into:What most people get wro...

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Welcome to The Hole in the Wall Business Podcast with Bill and James.In this special 3-year anniversary episode, Bill and James look back on the growth of their business, the evolution of their brand, and the lessons they've learned about personal and professional development. Whether you're building a small business, scaling a brand, or just starting out, this episode is packed with insights on what it really takes to buil...

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This week, Bill and James are joined by Jim Roman, business coach and founder of the Business Owner Institute. Jim shares his powerful personal story of loss and resilience, and walks us through the 9 stages of business growth, revealing what it really takes to build a company that runs—and grows—without you.From his beginnings in the restaurant industry, through franchise ownership with BNI, to coaching companies from survival to ...

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You just got back from a business seminar, networking event, or franchise training: you're inspired, your notebook is full… now what?In this episode of The Hole in the Wall Business Podcast, Bill and James share a step by step framework for turning that post training momentum into real business results. Learn how to retain valuable insights, follow up effectively, and keep the flame alive long after the event ends.


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In this special origin story episode, Tyler Specht sits down with co-host James Groves to uncover his unexpected path—from backstage entertainment gigs and African missions to becoming the operational mastermind behind one of the most systemized drywall franchises in the country.James shares the wild turns of his career, his time building in Zambia, and the mindset and operational structure that helped turn Hole in the Wall Drywall...

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June 24, 2025 58 mins

Welcome to The Hole in the Wall Business Podcast with Bill and James. In this episode, Bill steps into the guest seat as Tyler Specht interviews him about the full journey of founding Hole in the Wall Drywall Repair—from his early days as a painter in Oklahoma, through the 2008 financial crash, to the vision and grit that launched a franchise.You'll get actionable insights, hear real-life experiences, and gain fresh perspective...

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Welcome to The Hole in the Wall Business Podcast with Bill and James.In this episode, we reconnect with Kyle Davis of Integrity Financial—an advisor who built a thriving $45M+ practice not with cold calls or spammy tactics, but with genuine relationship marketing. From moving cities and scaling virtually, to mentoring new advisors and bringing his wife into the business, Kyle shares raw insight on longevity, trust, and redefining “...

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June 10, 2025 59 mins

Welcome to The Hole in the Wall Business Podcast with Bill and James, in this episode we sit down with Don Strube, co-founder of Florida Paints and former Color Wheel executive, to unpack how a 20-foot shed operation became a 100 million dollar paint empire, how the family exited at the top of the housing boom, and why they jumped back in to build Florida Paints even bigger, you will hear practical leadership lessons, gritty family...

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In this episode, we meet Courtney Felton, founder of Detailing Express and U.S. Air Force veteran, who went from bootstrapping a mobile car wash with rags and a mop bucket to landing corporate contracts with BMW, UPS, and luxury vehicle brands. Courtney shares how the military sharpened his logistics mindset, how a subscription model changed his business forever, and what it really takes to scale from survival to significance.You&#...

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Welcome to The Hole in the Wall Business Podcast with Bill and James.In this episode, we sit down with Wes Robbins, VP and partner at W Robbins & Company, who shares his journey from pouring concrete in New York to leading a 50+ employee construction business across 22 counties in Florida.Wes opens up about scaling operations, why he doesn’t sleep, and how networking built his company more than marketing ever could.You'll g...

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Welcome to The Hole in the Wall Business Podcast with Bill and James.In this episode, we sit down with Bary El-Yacoubi, co-founder of Send Me a Pro—a fast-growing home services franchise blending technology, trust, and scalability. Bary shares how he went from personal trainer to building a tech-powered platform that helps homeowners find vetted professionals while empowering franchisees to grow lean, local service businesses. If y...

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We sit down with Justin Recca of Innovative Realty—an ex-police officer turned real estate broker and investor—who shares how he scaled his property management company from scratch to over 600 units using systems, automation, and a relentless work ethic.From self-showing tech to managing a high-volume portfolio with a lean team, Justin dives deep into what it takes to thrive in both residential and commercial real estate.You'll...

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Welcome to The Hole in the Wall Business Podcast with Bill and James. In this episode, we sit down with Matthew Collins, founder of Collins Kitchen and Bath, to hear how he went from rock bottom—literally starting his business with -$1,000 in the bank—to building one of Central Florida’s most trusted renovation companies. We explore the gritty realities of entrepreneurship, why cheap work can cost you everything, and how Matthew gr...

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In this episode, Bill and James sit down with Christian Touzet, majority owner of The Point Pub and Grill, to explore how a cozy neighborhood bar in Oregon evolved into a growing franchise model with nationwide potential. Christian shares how he went from corporate trainer to owner, why his pub concept is winning over communities, and what it takes to scale a food-service brand while staying hyper-local and human-first. You'll ...

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