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October 22, 2024 27 mins

Are your marketing efforts missing the mark? Discover how buyer personas can revolutionize your home building business! In this episode, Jeff shares his expertise on creating and leveraging buyer personas to supercharge your marketing strategy.

Learn how to:

  • Develop accurate buyer personas using stage of life and product type segmentation
  • Map the home buying journey to create targeted content
  • Boost lead generation and conversion rates with personalized marketing
  • Avoid common pitfalls in buyer persona development
  • Implement effective long-term lead nurturing campaigns

From gathering customer insights to optimizing your marketing channels, Jeff provides actionable tactics and strategic insights to help you connect with your ideal clients. Whether you're a seasoned marketer or new to buyer personas, this episode is packed with valuable information to enhance your home builder marketing efforts.

Ready to transform your marketing and sell more homes? Tune in now and take the first step towards marketing success!

Ready to take your home builder marketing to the next level? Here are 3 ways to connect with us:

  1. Visit buildermarketinggrowthshow.com for full episode listings and free marketing resources
  2. Book a complimentary 1-hour strategy session at velocity23.com/schedule to discuss your marketing goals and challenges
  3. Explore velocity23.com for in-depth marketing strategies, tools, and guidance for home builders
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