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January 16, 2025 21 mins

SUMMARY:

In this episode of Homegrown Hustle, the hosts interview Wilson and Richard Christner from Whitmore Pest Control, a family-owned business in Denver. They discuss the journey of starting the business, the challenges they faced, and the lessons learned along the way. The conversation highlights the importance of family dynamics in business, the evolution of customer experience, and the definition of hustle in their entrepreneurial journey.


KEY TAKEAWAYS:

  • The importance of family in business ownership.
  • Navigating the challenges of rebranding a business.
  • Learning from mistakes in lead generation and sales.
  • The significance of customer experience in business growth.
  • Understanding the dynamics of working with family members.
  • The value of communication in family-run businesses.
  • Recognizing the need for professional help in business relationships.
  • The evolution of business strategies over time.
  • The role of humility in family business success.
  • Defining hustle as persistence and continuous effort.


CHAPTERS:

00:00 Introduction to Whitmore Pest Control

02:34 The Journey of Starting a Business

06:45 Lessons Learned in Business Growth

10:00 Navigating Family Dynamics in Business

14:46 Evolving Customer Experience

18:06 Defining Hustle in Business


GUEST RESOURCES:

Facebook - https://www.facebook.com/WhitmorePestControl

Linkedin - https://www.linkedin.com/company/whitmore-pest-and-wildlife-control-inc/

Instagram - https://www.instagram.com/whitmorepestcontrol/

Website - https://www.whitmorepestcontrol.com/about


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