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November 4, 2024 17 mins

In this episode of Hometown History, we dive into the surprising story of how a monumental achievement in telecommunications catapulted Tiffany & Co. to fame. In 1858, Charles Tiffany seized on the success of the first transatlantic telegraph cable by selling pieces of the cable as souvenirs. What started as a technological milestone turned into a brilliant marketing opportunity that made Tiffany a household name. Join us as we explore how this simple yet strategic move by Tiffany & Co. forever changed the luxury brand’s legacy, proving that innovation and timing can shape the course of history.

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