All Episodes

July 29, 2024 41 mins

In this episode of How I'm Building This, Prateek interviews Dan, the Co-founder of Tango, a startup that helps people create documentation more efficiently. Dan shares his journey as a founder and provides insights into building a successful startup. He discusses the importance of finding the right co-founders, the pain points Tango solves, and their growth strategies. Dan also emphasizes the need for clear hypotheses and an understanding of product-market fit when scaling a business. He highlights the significance of mental health and the support system for founders.

Takeaways:

  • Finding the right co-founders is crucial for building a successful startup.
  • Understanding the pain points your product solves and having a clear hypothesis is essential for scaling a business.
  • Mental health is important for founders, and having a support system of other founders or advisors can be beneficial.
  • Experimenting with different growth strategies, such as user-generated content and short-form videos, can help drive user acquisition.
  • Balancing focus and experimentation is key when scaling a startup.

Sound Bites: 

  • "You can't bottle stuff up. You have totalk to people about it."
  • "Any successful program needs to start with a clear success criteria for your customer, for your product, and for the use case."
  • "Finding the right co-founders and building a strong support system is crucial for success as a founder."

In this episode, we cover:

00:00 Introduction and Background

03:10 Deciding on Co-Founders and assigning roles

06:10 Finding investors

10:00 Understanding Pain Points and Building Tango

15:03 Post Product Hunt

18:33 How users find Tango

20:22 How UGC on TikTok got their word out further

28:10 Lessons Learned and Advice for Founders

32:03 Founder Mental Health

37:57 Growth advice for founders

Where to find Dan:

LinkedIn: https://www.linkedin.com/in/daniel-giovacchini

Tango: https://www.tango.us

Where to find Prateek:

LinkedIn: https://www.linkedin.com/in/prateekmathur

Activated Scale: https://www.activatedscale.com

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
The Joe Rogan Experience

The Joe Rogan Experience

The official podcast of comedian Joe Rogan.

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.