Unconventional Success

Unconventional Success

Welcome to Unconventional Success where we are rewriting the rules for female solopreneurs. I’m your host, Tiffany Dawson - a business and mindset coach. I help women who value freedom to earn the income they need to facilitate the lifestyle they want. I’ll share interviews with successful female founders and my own tips on how to build a bulletproof mindset, make your own rules for your reality and think strategically about your business. So you can earn free-flowing revenue while spending quality time with your family. Remember, you CAN do life and business in a totally unconventional way AND be wildly successful at the same time. The only person you need permission from, is YOU.


May 25, 2023 33 mins


I'm inviting 30 mothers and 10 mums to be who are entrepreneurs to help me shape and finalise an upcoming community.

If you fit this description and want to grow and scale your business without compromising quality time with your family, I'd love your help.

Please complete this questionnaire for your chance to be in the prize draw for a £20 / $20 A...

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Book a powerful 75 minute strategy session with me to focus on hitting your revenue targets without those sleazy sales tactics.

✨ SCHEDULE YOUR SESSION HERE: https://calendly.com/tiffanydawson/strategy
✨ GOT QUESTIONS? DM me on Instagram


Do you feel like you're constantly second guessing  your word choice when it comes to selling your services?<...

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Book a powerful 75 minute strategy session with me to focus on hitting your revenue targets without those sleazy sales tactics.

✨ SCHEDULE YOUR SESSION HERE: https://calendly.com/tiffanydawson/strategy
✨ GOT QUESTIONS? DM me on Instagram


In this heartfelt interview Olivia Scheibelreiter shares her secret to career success (hint: go-getter att...

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Over the past 6 months, I’ve really drilled down on the things I’ve been resisting in business. I’ve dared to look them straight in the eye and figure out why the heck I’ve been procrastinating.

Here’s a realisation which has been an absolute game changer:

Difficult tasks become easy when your intention is right.


Here are some examples:

Don’t know what to write in your social media captions?

 Mindless intention: What if...

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>>> Enrolments for the 1 Month Intensive are now open! DM me "Intensive" over on Instagram to sign up @tiffanydawson_ <<<

In this episode, I'm going to share my personal experience of dealing with recent challenges while running a business. It's not always easy, but I've learned the importance of prioritising non-negotiables and self-care during difficult times.

As a fem...

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>>> 1 Month Intensive wait list is now open - Sign up here <<<
(by signing up, you'll get priority booking to limited spaces and bonuses worth £225)

I had the pleasure of chatting with Zena El Farra, founder of MasterPeace - London's first mindful art studio.

Zena is a banker turned creative entrepreneur, launched MasterPeace, London’s first experience dedicated to practicing creati...

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>>> Download your FREE workbook to move from Income Stagnant to Free Flowing Revenue in 3 Simple Steps <<<

The big reveal is here! I've taken the plunge and officially renamed my podcast to Unconventional Success.

While I've been so excited to share this with you, I also fought a battle with my mindset with it all. You see, I didn't come up with the name myself. In fact it all felt...

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>>> Download your FREE workbook to move from Income Stagnant to Free Flowing Revenue in 3 Simple Steps <<<

Have you REALLY stopped to think what success looks like to you? Down to the minute details like exactly how many clients you'd work with, how you'd spend your spare time and spend your surplus money?

In this episode I share what my clients have uncovered as their versions of succe...

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>>> Download your FREE workbook to move from Income Stagnant to Free Flowing Revenue in 3 Simple Steps <<<

This episode was inspired by a client of mine who was resisting showing up on social media. It turns out she was unknowingly following "rules" she had learned from watching other solopreneurs in her field.

Listen in to find out how to identify rules that you might be following with...

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>>> One private coaching spot left for March 2023: Apply here <<<

I'm super excited to be sharing why I'm opening up coaching to female founders who value freedom. This has been brewing within me for a while and I'm so pleased I can now help other women entrepreneurs create the income and lifestyle they dare to dream of.

So I thought I'd share a few things I wish I knew when I...

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>>> Two private coaching spots now open for March 2023: Apply here <<<

A bit of a different vibe for this episode: I'm sharing 4 things I'm working on personally right now. I hope this can be an episode to inspire you to think about ways you can improve your own day to day too!

I'll talk about:

  • Breaking up with my phone
  • A new flowy morning routine
  • Noticing my energy and using this...
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>>> Two private coaching spots now open for February 2023! Apply here <<<

Do you feel like positive vibes are hard to come by? If so, you’re not alone! Today’s episode is about identifying and breaking down the negative mental blocks that prevent us from embracing the positive energy we deserve. 

I'm talking about the five most common ways that we unconsciously block positivity in our lives....

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February 1, 2023 29 mins

We deal with physical discomfort pretty well. We'll take off our shoe in the middle of a walk to remove a rock so we can walk comfortably.

When it comes to emotional discomfort, we skip trying to figure out what's caused it and start shaming ourselves for not being tough enough to deal with the pain. Or maybe you try to ignore it all together.

When you deal with negative emotions the wrong way, not only ...

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January 25, 2023 39 mins

You just want to do your job. You wish dumb problems would stop getting in the way. You don't have time to deal with people's dirty games and tricks. The drama is sucking the life out of you.

No matter how much work you do on your own mindset, developing your technical skills or trying to stay out of the drama, someone always finds a way to suck you back in.

It's hard to stay chirpy and positive whe...

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January 18, 2023 25 mins

If you're on a journey to become hugely successful, you'll come across the notion that you've gotta increase your optimism. But what might be holding you back from living a positive and confident life?

Today's episode is a deep dive into your own past and how you might have developed some unhelpful beliefs in childhood. The most common one is learning to "not get your hopes up" and in turn, be...

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January 13, 2023 32 mins

Law of Attraction, manifestation, Lucky Girl Syndrome... it all sounds a bit ridiculous to just believe in something so it magically happens.

But have we got it all wrong? Does achieving our goals take blood, sweat and tears? Or does it require both belief AND action?

In this episode I uncover three reasons why positive thinking is vital to achieving your goals.

If you have goals to become that next level...

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New Year's Resolutions are a hot topic. And you know what? They've never really worked for me. I mean, I can't even remember what my goals were by the end of the year, let alone actually achieving them.

Can you relate? Well today I'm sharing my approach which is a bit different, but is sure to get you achieving what you want with so much more ease.

This is an interactive episode so if you'...

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I do something you might not expect before I meet any new client for the first time.

On my discovery call form, I ask about your challenges and what you hope to get out of coaching.

Before we jump on a call, I set aside some quiet time to put pen to paper.

I journal about how much I feel for you going through these challenges and how much I can relate.

I also write down what changes and transform...

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Starting a business was one of the hardest things I've ever done.

What I found out was, entrepreneurial success is a huge mindset game. For me, building my business confidence was far from linear. It was a huge rollercoaster.

Listen to this episode about my journey so far and some of the deep realisations I made about myself and the business world.

If you've been looking for a sign to prioritise...

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When I first met Gemma, I wished with all my heart that I knew her when I was developing my career as an engineer. I look up to her as someone who has nailed strategic thinking while still following her heart and knowing how to do it all with empathy and kindness.

Gemma is MD at Kyero, a leading international property portal. With over 20 years experience in digital consulting, Gemma is responsible for growth & enablem...

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