As much as we fight it, social media has become a marketplace for us all. We are constantly on our devices, our algorithms telling us what to eat and buy and our parasocial relationships edging closer and closer to replacing our real ones.
Lee Tilghman was at the height of her influencer game when she had a sharp realization that the cost of living under a lens was higher than the checks her sponsored content was bringing in. After building Lee from America, her online wellness persona that garnered over 300k followers, she realized that she had been housing her own pain in the identity she crafted. This life changing revelation rocked her finances and her life in Los Angeles. She talks to Anna about how she came to realize she was in over her head and how she found her authentic voice once she set the Lee from America brand down.
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